Presentation is crucial for marketing services and products—for businesses primarily selling online, good website design is your first tool for impressing visitors and turning them into actual buyers. As the overall ecommerce revenue in the US continues to climb, businesses stand to gain a lot with online buying experiences that effectively capture potential buyers. We’ve…
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24 Trending Products to Sell Online in 2024
If you are thinking about starting an online business, one of the first decisions you need to make is figuring out what to sell. In this article, we give you 24 trending products to sell online this year. We chose these products based on findings from Google Trends (focusing on terms that are rising or…
15 Email Marketing Ideas for Small Businesses (+ Examples & Why They Work)
Email marketing is a category of its own. It’s not like social media marketing, where you’re competing with hundreds of other brands for your audience’s attention, and it’s not like search engine optimization (SEO) marketing either, where you need to do intensive keyword research and planning to match your audience’s needs and interests. But it’s…
10 Best Products to Sell on Amazon
Selling successfully on Amazon comes down to choosing products that are profitable, in-demand, and not dominated by well-established brands. In this article, we’ll explore 10 of the best product categories to sell on Amazon and walk you through the steps of how to find products to sell. We’ll also explore sourcing options and tools to…
Top 16 Recruitment Strategies to Try
Finding and hiring top talent is one of the most important investments a company can make. By developing an effective hiring strategy, businesses can source, attract, and secure the best candidates for open roles. This leads to improved productivity, innovation, and overall performance. Hiring and recruiting strategies refer to the specific plans and processes a…
8 Biggest Supply Chain Issues in 2024 [+ Strategies for SMBs]
For many businesses, the efficient movement of goods from manufacturers to markets is crucial. However, this complex network is susceptible to a range of disruptions with far-reaching consequences. In this article, we explore the biggest supply chain issues that modern businesses face, their impacts across various sectors, and strategies to effectively manage or avoid these…
Common Payroll Deductions: An Employer’s Guide
Payroll deductions are amounts taken out from an employee’s paycheck and fall in two categories: mandatory and voluntary. The most common payroll deductions include taxes, garnishments, benefits premiums, and retirement contributions. Understanding these deductions is vital, as it ensures compliance with the law and helps in budgeting and financial planning. By gaining insight into payroll…
What to Look for in an Employee: Top 12 Qualities of a New Hire
Knowing what to look for in an employee will help you when making hiring decisions. Consider not just their qualifications on paper, but also their soft skills and emotional intelligence. A candidate with the ability to communicate effectively, collaborate with others, and adapt to new situations can often bring more value to a team than…