Successfully selling on Etsy comes down to choosing products that are unique, profitable, and in demand. People come to Etsy to find customized items, vintage finds, and one-of-a-kind products made or curated with a human touch. These qualities make Etsy stand out compared to Shopify or Amazon. We curated a list of the top Etsy…
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10 Best TV Commercials & Why They Work
The best TV commercials range from heartfelt and moving to comedic and thrilling—but all share a compelling, relatable message, high-quality production, and strong brand recall. Gain insights from the 10 TV commercials below to use in your own advertising to influence how people think and feel about your business and what motivates people to take…
15 Best Places to Get Free Images for Website Design
Finding high-quality free images for website design is easy thanks to sites with advanced search tools and royalty-free images. Some even have free video, audio clips, and editing tools for creating custom graphics. Below are 15 of the best places to get free images for website design and other marketing materials you need to build…
25 Best Color Palettes for Websites (+ Examples)
Color is one of the most powerful tools in design. In fact, using color effectively can positively influence how site visitors perceive your brand and even increase conversions on your website. Choosing the right website colors requires thoughtful consideration and strategy, so to help, we rounded up dozens of examples of the best color palettes…
7 Key Benefits of Customer Service Software
Using customer service software improves the quality of support your customers receive—increasing their lifetime value to your business. This type of software centralizes customer data, communication, and agent performance reports. Other benefits of customer service software include increased agent productivity through service automation and 24/7 customer access to self-help resources. In this article, we explore…
25 Payroll Terms Every Small Business Owner Should Know
Payroll can be confusing for everyone, but especially for small business owners that are new to it. It’s important that you understand these terms and acronyms to be confident that you’re processing payroll for your employees accurately. Understanding these terms can help make the payroll process far less stressful and can also help you avoid…
15 Virtual Onboarding Ideas
Virtual onboarding is introducing new remote hires to your company, their role, and their colleagues. Onboarding remote employees presents unique challenges for small businesses, but it doesn’t have to be a struggle. There are simple strategies you can take to ensure your virtual onboarding puts your new employees first, making them feel connected and part…
20 Best Business Email Examples to Use
Every small business needs an email marketing plan to stay in touch with and update customers about new products, customer purchases, upcoming promotions, business changes, and more. You don’t have to be a marketing expert to create effective email campaigns. Get inspiration for your email marketing campaigns with the 20 best business email examples from…