Using customer service software improves the quality of support your customers receive—increasing their lifetime value to your business. This type of software centralizes customer data, communication, and agent performance reports. Other benefits of customer service software include increased agent productivity through service automation and 24/7 customer access to self-help resources. In this article, we explore…
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Top 18 Creative Business Sign Ideas to Inspire You
Even in a digital world, signage remains an effective marketing tool for businesses with a physical location. For your business to stand out, having distinctive signage is essential. Plus, there are plenty of ways you can use signs to capture attention, increase foot traffic to your store, or advertise your products and services. We’ve compiled…
12 Sales Metrics You Should Measure to Improve Sales Performance
Measuring key sales metrics enables you to identify and improve total sales activity, sales forecasts, conversion rates, and the all-around process and cost-efficiency. In this article, we offer 12 examples of sales metrics you can compare to industry standards, previous periods, or internally between individual reps or teams. This helps you find and fix flaws…
21 Local SEO Tools to Boost Website Rankings & Sales
Using search engine optimization (SEO) tools to rank higher in turn boosts web traffic, brand awareness, leads, and sales with customers in your area. The best local SEO tools are free or affordable and easy to use. They offer a broad range of features from websites and analytics to site audits, keyword research, social media…
The Simple Guide to Understanding CRM Pricing Models
Customer relationship management (CRM) pricing models—or how an organization’s cost of using a CRM is structured—can be complex. However, the most common pricing factors include the number of users, set of features, billing frequency, and optional add-ons. The average pricing of CRM systems ranges from $12 to $300 per user, per month, depending on the…
9 Sales Team Training Tips for Fostering a High-performing Team
Getting quality talent in place is an excellent start, and utilizing ongoing sales training strategies gives your team the tools and resources to build a successful sales operation and helps ensure they fully understand their responsibilities. We identified the nine best practices for sales team training to help you foster a more collaborative environment, drive…
7 Essential CRM Reports Every Small Business Should Use
Customer relationship management (CRM) software reports take sales activity data stored in the system and condenses it into visual, actionable information. CRM reports help businesses evaluate their operation and gain insights, such as progress toward sales goals, bottlenecks in the sales process, and how well an individual or team of reps performs. In this article,…
The 6 Key Aspects of Sales Management (+ Free Templates)
Sales management is the process of developing, monitoring, and cultivating the end-to-end operations of your entire selling process. The six key ways to do this is to effectively build and onboard your sales team, develop a sales plan, provide your team with resources, and monitor your sales and team’s overall performance. We’ll explore these key…