Real estate newsletters allow you to share information with clients and prospects regularly and brand yourself as their go-to expert. The key to effective newsletters is understanding your audience’s interests and developing fresh ideas tailored to them. These can include newsletters about community, seasonal, and educational events, home improvement ideas, or market reports. Look through…
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22 Best Landing Page Examples & Why They Convert
Good landing pages are captivating, well-designed, and have a single clear call to action, ultimately increasing conversions. They combine compelling language and effective design to motivate visitors to convert into customers. To fuel your inspiration, we rounded up the best landing page examples from around the web and explained why they work to convert site…
10 VoIP Security Threats & Best Practices to Protect Your Business
Voice-over-internet-protocol (VoIP) tools offer rich features and support mobility, but they come with serious risks that cause damage to a company’s reputation and operations. Cybercriminals hack phone systems to listen to calls, steal confidential information, and extort money in exchange for not leaking data. To avoid falling victim to these cyberattacks, beware of VoIP security…
21 Best One-page Website Examples for Site Design Inspiration
The ease of single-page website navigation (especially on mobile) makes it a great option for promoting a brand online. We rounded up the best one-page website examples below. Learn why these one-page websites work well and learn what you need to know to recreate your favorite one-page website design. 1. The Visual Team The first…
10 Real Estate Open House Signs to Attract More Leads (+ Tips)
When hosting and promoting an open house, the most classic and effective strategy to get the word out is by posting real estate open house signs. Although most real estate agents default to the standard rectangle or square sign with basic verbiage, there are plenty of ways to make your open house sign unique and…
12 Inspiring Vision Statement Examples for Small Businesses
Your vision statement presents an aspirational outlook of your future goals for your small business. They tell the world where you want your brand to be after a certain time period, particularly the goals you’ve achieved and the impact you’ve made, all in a brief sentence or two. In this article, we cover 12 inspiring…
Hiring Bias: 13 Unfair Prejudices & How to Avoid Them
Hiring bias is a prejudice in favor of or against one thing, person, or group compared with another, usually in a way considered to be unfair. Whether conscious or unconscious, these biases can seep into your hiring process. Conscious bias (or explicit bias) is a bias often rooted in personal beliefs and prejudices. Conscious bias…
11 Core Value Examples for Small Businesses
Core values are essential for any organization, big or small—they are the strategic traits, ethics, behaviors, and beliefs fundamental to its overall brand identity. These values are reflected in day-to-day operations, offerings, and interactions with employees and customers. We’ve rounded up a list of the best small business core value examples to inspire yours. 1….