QuickBooks ProAdvisor Preferred Pricing Program | Fit Small Business

QuickBooks ProAdvisor Preferred Pricing Program

The QuickBooks ProAdvisor Preferred Pricing Program offers QuickBooks ProAdvisors special pricing and discounts on various QuickBooks products and services. The eligible products are QuickBooks Online, QuickBooks Workforce, QuickBooks Time, and QuickBooks Bill Pay. ProAdvisors have three options to choose from—ProAdvisor Discount, Direct Discount, and Revenue Share—and they can choose only one program for each client….

Written By
Mark Calatrava
Mark Calatrava
Jul 9, 2024
8 minute read

The QuickBooks ProAdvisor Preferred Pricing Program offers QuickBooks ProAdvisors special pricing and discounts on various QuickBooks products and services. The eligible products are QuickBooks Online, QuickBooks Workforce, QuickBooks Time, and QuickBooks Bill Pay.

ProAdvisors have three options to choose from—ProAdvisor Discount, Direct Discount, and Revenue Share—and they can choose only one program for each client. It’s free for ProAdvisors to participate in the program, and they can access discounts as long as they maintain an active ProAdvisor membership.


ProAdvisor DiscountDirect DiscountRevenue Share
How It WorksProAdvisors earn 30% off subscription fees for the entire subscription lifeProAdvisors earn 30% off subscription fees for the first 12 months50% off for the first 3 months for the client, then ProAdvisors earn 30% of the subscription revenue for the first 12 months
Who Handles BillingProAdvisorProAdvisor’s client(s)ProAdvisor’s client(s)
Best ForSetting your own client feesOffering savings to clientsIncreasing your revenue stream
Program Applies ToQuickBooks Online, QuickBooks Online Payroll, QuickBooks Time, and QuickBooks Bill Pay subscriptions
QuickBooks Online Discount30% off base subscription30% off first 12 months50% off first 3 months
QuickBooks Online Payroll Discount30% off base subscription plus 15% off employee and contractor fees30% off first 12 months plus 15% off employee and contractor fees50% off first 3 months plus 15% off employee and contractor fees
QuickBooks Time Discount30% off base subscription plus 15% off employee fees30% off base subscription plus 15% off employee feesN/A
QuickBooks Bill Pay Discount30% off base subscription+15% off transaction feesN/AN/A

ProAdvisor Discount vs Direct Discount vs Revenue Share

ProAdvisor Discount

The ProAdvisor Discount gives ProAdvisors a 30% discount on QuickBooks products for as long as their ProAdvisor membership is active. With this option, Intuit will bill your firm directly for your clients’ selected services. This allows you to set the fee that you charge your client. You’ll be billed once a month (only monthly billing is available) for all of your clients under your subscriptions.

Your billing date is set based on the month you added your first client to your firm-billed subscription, and all subsequent subscriptions will be billed on this established bill date.

When to Use ProAdvisor Discount

  • Getting long-term discounts: One of the benefits of ProAdvisor Preferred Pricing is that it provides long-term savings to your firm and clients because it’s the only option that doesn’t stop after 12 months.
  • Purchasing QuickBooks products for your own business: As a ProAdvisor, you may need to purchase QuickBooks products and services for your own business, such as QuickBooks Online (our best small business accounting software) or QuickBooks Desktop. By accessing the ProAdvisor discount, you can save anywhere from 30% to 50% off regular prices.
  • Providing peace of mind for your clients: With the ProAdvisor discount, your clients don’t have to worry about subscriptions or fees since you handle it all for them. By taking advantage of the ProAdvisor discount, you can set your own fees.
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ProAdvisor Direct Discount

With the ProAdvisor Direct Discount, your client pays for the subscription and receives the 30% discount for 12 months. At the end of the 12-month period, they’ll be charged the then-current monthly list price. To bill the client directly, you’ll need to enter their billing information upon enrollment in the program.

When to Use ProAdvisor Direct Discount

  • Recommending QuickBooks to potential clients: If you’re looking to expand your client base, you may want to recommend QuickBooks to potential clients. By accessing the ProAdvisor direct discount, you can offer leads a discount on products and services, which can help you win their business.
  • Encouraging existing clients to switch to QuickBooks: When your existing client switches to QuickBooks Online, they will receive a 30% discount, making the subscription more affordable for them.
  • Passing on savings to clients who prefer to manage their own billing: By signing up for ProAdvisor direct discount, you can offer your clients a discounted rate when they opt to pay Intuit directly.

ProAdvisor Revenue Share

When you enroll your clients in this program, they will receive a 50% discount on eligible products for the first three months after the 30-day free trial—and you’ll earn a 30% commission on the base subscription fees for the first 12 months. Once you enroll in the program, you’ll receive a unique referral link that you can share with clients, friends, and colleagues.

Every time someone clicks on the referral link and signs up for QuickBooks Online or another eligible product, you’ll earn a commission on the monthly subscription fee for the first year of the new customer’s subscription. Commissions are paid out once a month via direct deposit, as long as the ProAdvisor has earned at least $50 in commissions.

The table below shows how revenue share is calculated for some of the eligible QuickBooks products.

Eligible ProductsBase Price per MonthDiscounted Price per Month (First 3 Months After 30-day Free Trial)Revenue Share Payout (First 3 Months After 30-day Free trial)Revenue Share Payout (Next 9 Months)
QuickBooks Online Simple Start$30$15$4.50$9
QuickBooks Online Essentials$55$30$9$18
QuickBooks Online Plus$85$45$13.50$27
QuickBooks Online Advanced$200$100$30$60
QuickBooks Online Workforce Payroll$50 plus $6 per employee$22.50$6.75 plus $0.90 per employee$13.50 plus $1.80 per employee
QuickBooks Online Workforce Premium$85 plus$9 per employee$40$12 plus $1.20 per employee$24 plus $2.40 per employee
QuickBooks Online Workforce Elite$130 plus$11 per employee$62.50$18.75 plus $1.50 per employee$37.50 plus $3 per employee

When to Use ProAdvisor Revenue Share

  • Promoting QuickBooks at events and seminars: If you host or participate in events or seminars for small business owners, you can promote QuickBooks and share your referral link. If attendees sign up using your link, you earn a commission on their subscriptions.
  • Adding revenue streams to your business: If you’re seeking ways to diversify your income, you can sign up for the revenue share program and add an additional revenue stream.
  • Encouraging clients to switch to QuickBooks: If you have clients who are currently using a different accounting software, you can encourage them to switch to QuickBooks Online. The 50% discount for three months can provide them with significant savings—and at the same time, you also earn a 30% commission.
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QuickBooks Discounted Pricing & Monthly Commissions

Below, we provide detailed breakdowns of the ProAdvisor Preferred Pricing structures for each eligible product, including standard prices, discounted prices, and monthly commissions.


Standard PriceDiscounted Monthly Price (ProAdvisor Discount)30% discount applies for as long as the QuickBooks subscription is activeDiscounted Monthly Price (Direct Discount)30% discount applies for the first 12 monthsMonthly Commission (ProAdvisor Revenue Share)
QuickBooks Online Simple Start$30$21$21
  • $4.50 (first 3 months)
  • $9 (next 9 months)
QuickBooks Online Essentials$60$42$42
  • $9 (first 3 months)
  • $18 (next 9 months)
QuickBooks Online Plus$90$63$63
  • $13.50 (first 3 months)
  • $27 (next 9 months)
QuickBooks Online Advanced$200$140$140
  • $30 (first 3 months)
  • $60 (next 9 months)


Standard PriceDiscounted Monthly Price (ProAdvisor Discount)Discounted Monthly Price (Direct Discount)Monthly Revenue Share (First 3 Months)Monthly Revenue Share (Next 9 Months)
QuickBooks Online Workforce Payroll$45 plus$6 per employee$31.50 plus $5.10 per employee$31.50 plus $5.10 per employee$6.75 plus $0.90 per employee$13.50 plus $1.80 per employee
QuickBooks Online Workforce Premium$80 plus$8 per employee$56 plus $6.80 per employee$56 plus $6.80 per employee$12 plus $1.20 per employee$24 plus $2.40 per employee
QuickBooks Online Workforce Elite$125 plus$10 per employee$87.50 plus $8.50 per employee$87.50 plus $8.50 per employee$18.75 plus $1.50 per employee$37.50 plus $3 per employee


Standard PriceDiscounted Monthly Price (ProAdvisor Discount)Discounted Monthly Price (Direct Discount)Monthly Revenue Share (First 3 Months)Monthly Revenue Share (Next 9 Months)
QuickBooks Time Premium$20 plus $8 per employee$14 plus $5.60 per employee$14 plus $5.60 per employee$3 per month plus $1.20 per employee$6 plus $2.40 per employee
QuickBooks Time Elite$40 plus $10 per employee$28 plus $7 per employee$28 plus $7 per employee6 per month plus $1.50 per employee$12 plus $3 per employee


Monthly Base PriceMonthly ProAdvisor Discounted Base PriceStandard Fee (per ACH Transaction)ProAdvisor Discount (per ACH Transaction)Standard Fee (per Check)ProAdvisor Discount (per Check)
QuickBooks Bill Pay Basic$0$0$0.50$0.43$1.50$1.28
QuickBooks Bill Pay Premium$15$10.50$0.50$0.43$1.50$1.28
QuickBooks Bill Pay Elite$90$63No feesNo fees$1.50$1.28

Do you want to learn more about the best tools for your accounting firm? Check out our guide to the

best accounting practice management software

.

How to Enroll a Client in ProAdvisor Preferred Pricing

Step 1: Sign in to your QuickBooks Online Accountant account.

QuickBooks Online Accountant dashboard showing sections like the left-side menu and the Add client button.

QuickBooks Online Accountant Dashboard

Step 2: Click on the green Add client button in the upper right corner (shown in the screenshot above).

Step 3: Enter your client’s information in the Add client screen.

Screen where you can enter a new client in QuickBooks Online Accountant.

Adding a new client to QuickBooks Online Accountant

Step 4: Follow the on-screen prompts until you reach the Product subscription section. From here, you can select the discount option you prefer: ProAdvisor discount, direct discount, or revenue share.

Product subscription section where you can select the discount option for a client in QuickBooks Online Accountant.

Choosing a discount option to enroll a client in the ProAdvisor Preferred Pricing Program

Step 5: Select the product(s) you recommend for your client.

Screen where you can select a QuickBooks product to recommend to a new client in QuickBooks Online Accountant.

Selecting a client’s products for the ProAdvisor Preferred Pricing Program

Step 6: Follow the on-screen prompts, and then click the Place order button to finalize.

Read our

review of QuickBooks Online Accountant

to learn more about how it can help streamline your firm’s services.

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Frequently Asked Questions (FAQs)

The program is ongoing—and ProAdvisors can access the discounts as long as they maintain an active ProAdvisor membership. The ProAdvisor Discount is effective for the life of the subscription, while the ProAdvisor Direct Discount and ProAdvisor Revenue Share only apply to the first 12 months.

Yes, becoming a QuickBooks Online ProAdvisor is free. You just need to sign up for a free QuickBooks Online Accountant subscription, study the training materials, and pass the exam. If you wish to become a QuickBooks Desktop ProAdvisor, then you’ll need to pay a membership fee of.

If you wish to become a QuickBooks Desktop ProAdvisor, you’ll need to purchase a ProAdvisor Enterprise Software Bundle for $1,299 per year. Intuit also used to offer a Premier Software Bundle for $799, but it will no longer be available after July 31, 2024.

No, the discounts from the Preferred Pricing Program cannot be combined with other discounts or promotions.

ProAdvisors can access the program through their ProAdvisor account on the Intuit website.

Only QuickBooks ProAdvisors who have an active ProAdvisor membership are eligible for the Preferred Pricing Program.

Bottom Line

The ProAdvisor Preferred Pricing Program gives ProAdvisors access to savings on QuickBooks products and services. The savings, which are available in the form of discounts and a revenue share program, can be applied to your own accounting firm and/or passed on to your clients. The program is free—all that’s required is that you’re an active ProAdvisor. With the discount, you can include the cost of QuickBooks Online as part of your firm’s services, invoice customers for a specific rate, or allow clients to pay the direct discount.

Mark Calatrava

Mark Calatrava is an accounting expert for Fit Small Business. He has covered more than 50 accounting software for small businesses and niche industries and has developed an in-depth knowledge of the important features of accounting software, including how the importance of these features vary by business. As a QuickBooks ProAdvisor, Mark has extensive knowledge of QuickBooks products, allowing him to create valuable content that educates businesses on maximizing the benefits of the software.

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