Bartering income is the value of goods or services received in exchange for goods or services you provide. The value of the property or services received is treated like cash and is subject to tax. An example of bartered services would be rent reduction in exchange for repairs or improvements to the rental property performed…
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Retail Mobile Marketing: Create a Strategy to Drive In-store Sales
Retail mobile marketing is targeted campaigns and promotions delivered to customers on their mobile devices via push notifications, SMS messages, and branded apps. The idea behind mobile marketing is that it meets consumers where they already are—on their phones—getting products in front of them, incentivizing them to buy, and even driving them into your store….
What Are Omnichannel Payments & How Do They Work?
Omnichannel payments allow customers to complete their purchase (or even request a refund) on any one of a merchant’s selling platforms—in-store, online, mobile, or over the phone—regardless of where they started their buying journey. Omnichannel payments are a key component of omnichannel sales. The omnichannel sales strategy, including omnichannel payments, focuses on improving the customer…
What Is Agile Supply Chain? Benefits & Strategies for SMBs
An agile supply chain is designed to be flexible and responsive to ever-changing consumer preferences, market trends, and logistics challenges, ensuring the entire product lifecycle—from production to delivery—is efficiently managed. This approach allows small businesses to optimize supply chain resilience, sales, resources, profit, and growth by staying adaptable in a dynamic landscape. Agile Supply Chain…
What Is an Automated Voice Message? A Feature Guide for Small Businesses
Automated voice messaging is a telecommunication system that delivers a prerecorded voice message to a list of contacts. This agentless technology enables businesses to broadcast various types of information more efficiently, from product announcements to appointment reminders. Moreover, it improves business greetings and offers instructions that help customers solve issues themselves. In this article, we’ll…
What Is Session Initiation Protocol (SIP)? Functions & Benefits
Session initiation protocol (SIP) is a set of rules for controlling real-time communication sessions over the internet. Sessions include multimedia exchanges like voice calls, video conferencing, and instant messaging between two or more devices. SIP forms the foundation of voice-over-internet-protocol (VoIP) and enhances network reliability. In this article, we uncover what a session initiation protocol…
What Is AI in VoIP? Key Features & Benefits to Small Businesses
AI in VoIP refers to the use of artificial intelligence (AI) in voice-over-internet-protocol (VoIP) phone systems to deliver efficient and personalized business communications. The integration of these technologies introduces advanced features, such as intelligent call routing, advanced analytics, and voice-to-text transcription. Read on to learn how to leverage VoIP AI in your cloud communications strategy….
What Is Wi-Fi Calling? A Guide for Small Businesses
Wi-Fi calling is a voice technology that enables users to place and accept a voice call through a Wi-Fi network rather than the carrier’s cellular service. It’s commonly used to connect with contacts when you have little to no cellular signal. Most smartphones are equipped with this feature, but you must turn it on your…