Robie Ann Ferrer, Author at Fit Small Business
Robie Ann Ferrer

Robie Ann Ferrer

Writer

Robie Ann Ferrer spend a decade working in HR, handling payroll, benefits, compensation management, and HR systems as an HR Specialist and HR Business Partner, before she started writing about it. That hands-on experience, including managing SAP HR implementations and training staff on the platform, shapes how she evaluates HR technology today.

For the past eight years, she's put that lens to work as a Senior Content Writer for TechnologyAdvice, testing and reviewing over 100 HR platforms, including Rippling, Gusto, BambooHR, Deel, Paycor, ADP, and Paychex. Her articles help readers navigate HR software decisions with practical, real-world insights.

Robie holds a Strategic HR Business Partners (SHRBP) certification and SAP HR certifications in Organization Management and Personnel Administration. Her work has been featured in publications including TechRepublic, Fit Small Business, and HR for Humans.

Expertise

  • HR and payroll systems
  • Human resources
  • Employee management

Education

  • Bachelor of Science Degree, Business Administration and Hotel & Restaurant Management, Saint Paul College of Manila, Philippines
  • Strategic HR Business Partner (SHRBP) Certification
  • SAP HR Certification, Organization Management and Personnel Administration modules

Highlights

  • Managed the timekeeping and SAP HR software of a multinational company
  • Collaborated with cross-functional teams to pilot-test and implement additional SAP HR modules
  • Provided basic support and training to HR staff on SAP HR system usage
  • Conducted salary analyses and prepared pay adjustment recommendations to help key stakeholders make informed decisions regarding new-hire job offers and employee promotions
  • Served as an HR business partner to department heads to identify and address employee-related challenges
  • Bachelor of Science major in Business Administration and Hotel & Restaurant Management at Saint Paul College of Manila, Philippines
  • Strategic HR Business Partner (SHRBP) Certification
  • SAP HR Certification in Organization Management and Personnel Administration modules
Fit Small Business Logo

Our mission is to provide small business owners with the information you need to succeed. Learn how to start, market, run, and grow your business today!

Property of TechnologyAdvice. © 2026 TechnologyAdvice. All Rights Reserved

Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.