In marketing, your professional email signature isn’t just a signature. It’s a valuable brand asset that can tell your recipients about yourself and your business. The best email signatures can even generate clicks and leads through good design and effective calls to action (CTAs). For inspiration, we’ve rounded up the best professional email signature examples from small businesses, why they work, and how to recreate them—keep reading for them below.
1. Executive Professional Email Signature Examples
Executive email signatures should be clean, well-designed, and easy to follow. (Source: WiseStamp)
Your professional email signature is usually your first chance to make a good first impression. One of the best professional email signature examples to create a positive impression of your business is a well-designed executive email signature. This should generally include your business logo or a professional headshot, your name, business, and contact details. It can also include a few CTA buttons to your website or social profiles.
Take the example above: It uses color to direct viewers’ attention and includes CTAs to YouTube and Instagram—all in a clean, easy-to-follow format. When creating your executive signature, it’s important to keep it informative, engaging, well-designed, and focused on the most essential details.
2. Creative Email Signature
An example of a creative email signature (Source: Canva)
The best professional email signature examples have a good balance of creativity and information, like in the example above. It includes all the important info in an easy-to-read way, including the person’s name, title, and contact information. But it also makes it visually interesting through fun—but not distracting—creative elements and colors.
This type of email signature is a good fit for anyone in the creative industry, such as graphic designers, artists, and interior designers. Create this signature using Canva’s White Minimalist Social Media Manager Email Signature template.
3. Animated Logo Email Signature
Make your email signature stand out with an animated logo. (Source: Mail Signatures)
From a visual branding standpoint, BeaseFox’s email signature is a standout—its bright animated logo immediately draws attention. It also keeps this branding consistent throughout the rest of the signature, using the same orange color scheme in its text and social icons, altogether creating a cohesive and memorable signature.
The animated logo is the cherry on top—it instantly draws viewers’ eyes and is an excellent way to enforce your business’ brand presence. Create an animated email signature like this for your business—visit BeaseFox’s template on Mail Signatures to use it.
4. Banner Image Email Signature
Banner images make your email signature more memorable. (Source: Mail Signatures)
Another visually stimulating way to emphasize your branding in your business emails is by placing a banner at the footer of your professional email signature. Banners make for some of the most eye-catching and memorable email signature block examples. They’re also versatile—you can add anything from a simple on-brand company image, a banner with your company’s awards and achievements, or even an image advertisement.
Create this email signature using Mail Signature’s On the Wave signature template, or you can hire a professional graphic designer to design a custom banner for you via Fiverr.
5. Professional Email Signature Examples With Banner CTAs
As with the previous example, the professional email signature examples above also use banner images. What makes them different is that they incorporate calls to action in the banners to help encourage more leads and traffic.
Adding CTAs to your email signature’s banner image transforms it into a marketing material for your small business. Your CTA can be a link leading to your website, a button that books an appointment, a phone number, or even a discount code to your score. You can recreate the email signature above using Mail Signature’s Hexagonal Logo signature template.
6. Email Signature With Helpful Tips
Tips give your email signatures more value. (Source: Mail Signatures)
Email signatures with tips are a good choice for those who need to make more personal connections with clients, such as real estate agents or consultants. Adding tips gives viewers valuable content and simultaneously highlights your expertise, as with the email signature sample above. Tips show that you care about providing top-notch service and help you look more approachable to prospective clients.
Whether it’s the best tips for real estate buyers or easy ways to a healthy lifestyle, adding tips to your email signature is a great way to showcase your credibility. Create this signature using Mail Signature’s Stay Healthy signature template.
7. Professional Email Signature Examples With Image Portfolio
Some of the more unique and eye-catching professional email signature examples are signatures with an image portfolio. These are especially useful for businesses or professionals with high visual value, such as graphic designers, photographers, or makeup artists. Embedding a mini portfolio showcasing your work, as in the sample email signature blocks above, can turn your email recipients into potentially interested clients.
Create this signature using WiseStamp’s Photography signature template.
8. Email Signature Sample With YouTube Video
Email signatures with YouTube links are a good fit for musicians and filmmakers. (Source: WiseStamp)
Video has proven to be an effective marketing strategy—and therefore deserves a place in your email signature. It’s especially valuable for professionals who often work with video, such as performers, filmmakers, musicians, or ad agencies. Embedding a YouTube video in your business email signature acts as a visual element that showcases your work.
Create this signature using WiseStamp’s musician email signature template.
9. Graphic Email Signature
Example of a graphic email signature (Source: Honeybook)
Though monochromatic, this email signature captures the eye with a bold graphic font used for the individual’s name along with an equally graphic image, both in black and white. It’s a great option for graphic designers, videographers, and similar creatives who want to stand out for artistry.
Create this signature using Honeybook’s email signature template.
10. Handwritten Professional Email Signature Examples
Handwritten sign-offs give your email signature a more traditional, artisan feel. (Source: WiseStamp)
When it comes to memorable signature email examples, nothing beats a handwritten sign-off. Having a real, handwritten signature in your email adds a unique touch that feels more personal and welcoming than a regular typed signature.
Handwritten signatures immediately catch the eye and bring to mind traditional handwritten letters. Because of this, they’re best suited to businesses with a more human feel such as artisans, florists, and bakers.
Create this signature using WiseStamp’s Sign Off email signature template.
11. Email Signature With Multiple CTAs
Email signature with multiple CTAs example (Source: WiseStamp)
Adding multiple calls-to-action in your email signature is also a good choice—as long as you keep your design simple and streamlined, like in the example signature above. It balances both Instagram and YouTube CTA buttons below all the other information. When incorporating multiple CTAs, keep the rest of your email signature simple and coordinated so your CTA buttons stand out the most.
Create this signature using WiseStamp’s clickable signature template.
12. Email Signature With Associations
Adding associations to your signature can boost your credibility (Source: Email Signature Rescue)
Professional email signatures with associations and other de facto third-party endorsements can further your credibility and authority. To keep your signature clean and streamlined, add your association badges at the very bottom of your signature after your contact information, like in the email signature example above.
Create this signature using Rocketseed’s email signature template.
13. Email Signature With Awards
Your email signature is also a good place to list awards your business has received. (Source: Mail Signatures)
Another professional email signature design that builds credibility and trust is one that showcases awards or certifications you or your company may have won. Do this by keeping the rest of your details simple and compact, then adding a full-color banner below with your accolades.
Create this signature using Mail Signature’s Gold Security Awards template.
14. Email Signature With Disclaimer
Example of an email signature with a disclaimer (Source: WiseStamp)
For reasons from confidentiality to contractual obligations, email disclaimers are usually a requirement for several businesses. However, while necessary, they can often be long and distracting when not designed properly. Keep your email disclaimers neat and clear by placing them below a divider line, under your essential information, like in WiseStamp’s example above.
Create this signature using WiseStamp’s disclaimer email signature template.
15. Email Signature With Quote
Quotes add a touch of personality to your email signature. (Source: WiseStamp)
Another way to use the space below your email signature is by adding a quote as your footer. Whether inspirational or informational, adding a quote is a fun way to add a touch of personality to the end of your emails—just be sure to keep it polite, professional, and aligned with your brand.
Create this signature using WiseStamp’s quotes email signature template.
16. Email Signature With Social Media Icons
Social icons can extend your points of contact with your recipients. (Source: Mail Signatures)
In some cases, leading with links to your social profiles is a good strategy. Listing your social icons just below your name and job title is particularly effective for marketers or independent creators like bloggers and musicians, as it shows your willingness to connect. Like in the example above, line your social icons just beneath your name and position, then follow it up with the rest of your signature.
Create this signature using Mail Signature’s Black Friday Signature template.
17. Simple Email Signature With Logo
A simple logo email signature always works for any industry. (Source: Mail Signatures)
There’s a reason logo-centric designs are one of the most long-established email signature examples—they’re reliable, professional, and easily promote your brand or company. When creating a logo signature, make sure to keep your branding consistent across your entire signature by using the same color schemes and fonts. Finally, keep your design compact so your logo stands out.
Create this signature using Mail Signature’s Green Energy template, or easily design one from scratch using Canva.
18. Professional Email Signature Examples for Small Business Owners
An example of a business owner email signature (Source: WiseStamp)
For small business owners, leaving a good impression in your emails is paramount. When creating your email signature, keep it professional, dynamic, informative, and with a compelling call to action—like in the above example by WiseStamp. The signature combines several email signature elements, including a YouTube video, social icons, and a handwritten sign-off, for an overall memorable and unique email signature.
Create this signature using WiseStamp’s Owner & Founder email signature template.
19. Simple Email Signature for Finance Professionals
Sample professional email signature for an accountant (Source: WiseStamp)
This example of a simple email signature for an accountant is straightforward and professional, but still memorable thanks to the handwritten sign-off. Combined with a professional headshot, the signature overall leaves a personal impression that helps build trust with potential clients. For accountants and financial professionals, you want to keep your signature professional and easily understandable—almost like a digital business card.
Create this signature using WiseStamp’s Accountant email signature template.
20. Actor/Actress Email Signature
Sample email signature for an actor (Source: WiseStamp)
For actors and performers, your email signature usually has one main objective: to get more people to notice you and look into your work. Someone clicking a link to your demo reel from an email could make all the difference between whether or not you land an audition. When creating an email signature as an actor or actress, include links to your social profiles, portfolio, YouTube videos, and other performance materials.
Create this signature using WiseStamp’s Actor email signature template.
21. Construction Industry Email Signature
Example of an email signature in the construction industry (Source: WiseStamp)
Email signatures for builders, contractors, and other construction company employees can stand out by including a professional headshot and an image banner, with all the relevant details in between. It’s also good practice to add a clickable CTA within your banner to invite viewers to see more of your work or book an appointment with you—like in the above example, “Let’s Meetup.”
Create this signature using WiseStamp’s Contractor email signature template.
22. Professional Email Signature Examples for Real Estate Agents
An example of an email signature for real estate agents (Source: WiseStamp)
When it comes to professional signatures for real estate agents, showcasing your most recently sold and listed properties can significantly boost your credibility to recipients. A good way is to structure it in the same manner as the example from WiseStamp above: highlight your name and contact details first, then embed your most recent listings on the bottom.
Adding your listings makes your email signature unique and memorable, and can potentially grant you more leads. Create this signature using WiseStamp’s realtor signature template.
23. Seasonal Email Signature
Seasonal email signature example (Source: Mail Signatures)
One way to make lasting impressions is by customizing your email signatures with each season. This makes them more interesting to recipients and adds an extra dose of festivity to even the most generic email. Seasonal email signatures are also a great place to insert time-limited special offers, like special holiday discounts, first-time customer offers, BOGOs, and so on.
Create this signature using Mail Signature’s Spring Signature template.
24. Two-column Email Signature
Two-column email signatures present a unique format for your email signatures. (Source: Mail Signatures)
A variation of the banner image email signature, a two-column email signature displays a banner image along with your information, but in a vertical instead of a horizontal way. Use the banner space to add a relevant image about your company or a call to action to drive clicks.
Create this signature using Mail Signature’s Black Friday template.
25. Typography Email Signature
Typography email signature example (Source: Canva)
For a creative approach, one way to really stand out is with fun and bold typography as the focal point of your email signature—like in the example above by Canva. To balance out your signature, pair your main text with a headshot, use a simple font for the rest of your information, incorporate relevant icons, and keep the rest of your design minimal.
Create this signature using Canva’s Brown Minimalist Financial Analyst Email Signature template.
Frequently Asked Questions (FAQs)
A good email signature should effectively communicate your personal and/or business information. The best ones also promote your business and can generate new leads. These must also be well-structured, easy to understand, and designed with your business’ branding. Don’t forget to include your name, title, essential contact details, and a link to your website or other important landing page.
The easiest way to create a professional email signature is by using an online email signature generator, such as WiseStamp or HubSpot’s email signature generator. With these platforms, you’ll only need to input your information and upload a photo, and it’ll automatically generate a professionally designed email signature. An alternative is to design your email signature by scratch using a design tool like Adobe Photoshop or Canva.
You can create a clean email signature by only including the most important information about yourself or your business and keeping designs to a minimum. Clean signatures also often use a white background and only one image or logo. Many email signature generator platforms, such as HubSpot and Canva, also have several templates to make clean email signatures.
Bottom Line
If there’s one thing the professional email signature examples above all have in common, it’s finding a good balance between information and promotion. The examples of email signatures above all prove that email signatures are much more than simple sign-offs. They can also be subtle but powerful marketing assets to grow your business—whether you’re building brand awareness, keeping customers engaged, or generating leads.
