Professional email signatures can do a lot more than simply provide your name and basic contact information. Well-designed signatures are effective marketing tools that can serve nearly any business goal, from building brand awareness to generating leads or sales. With the help of email signature tools and templates, creating a great signature for your business emails is easier (and more affordable) than ever.
Here are 15 of the best email signature examples that are eye-catching and easy to replicate:
1. BeaseFox Animated Signature
Key takeaway: Catch the reader’s eye with an animated logo
BeaseFox email signature example
Why it works: This business email signature does a good job of maintaining consistent branding. The logo’s color scheme is incorporated into text and social buttons, creating an eye-catching and cohesive signature. While the signature appears fairly simple, the logo is animated, helping it to come to life and catch the eye.
Create your signature using the BeaseFox animated signature.
2. Master Ink Signature
Key takeaway: A banner image that reinforces what the business offers
Master Ink email signature example
Why it works: This is another business brand-forward signature that includes the email sender’s basic information (name and title) with the logo, business information, and a banner that reinforces what the business offers in a fun and simple way. In addition, the banner is clickable, serving as a built-in call to action (CTA) with the text “Click here to learn more” so recipients can navigate from the email to a specific webpage with the click of a button.
Create your signature using the Master Ink signature.
3. Medium Banner Signature
Key takeaway: Incentive clicks to your site with a discount code in the banner
Medium Banner email signature example
Why it works: Similar to the email signature examples above, this uses a standard business email signature along with links to social media, with the addition of a banner at the bottom. This is a good example of how your banner image can reinforce and coordinate with your brand’s color scheme. The banner includes a CTA button with a discount code, giving readers an incentive to visit the shop’s website.
Create your signature using the Medium Banner signature.
4. Signature With Practical Tips
Key takeaway: Use your signature to highlight your expertise
Stay Healthy email signature example
Why it works: With the personal photo, this is a good email signature for those who are the face of their business, such as a real estate agent or consultant. The vertical banner to the right of the signature takes advantage of what would otherwise be white space, reinforcing the user’s expertise with a list of helpful tips.
Create your signature using the Stay Healthy signature.
5. WiseStamp Photography Signature
Key takeaway: Share your portfolio within your signature
WiseStamp Photography email signature example
Why it works: This professional signature with a horizontal image gallery would be a good choice for any business with a portfolio, whether that be a photographer, graphic designer, construction company, or an interior design business. The image gallery displays work examples to inspire trust in the services the business offers, and in return, garner more customers and clients.
Create your signature using the WiseStamp Photography signature.
6. YouTube Email Signature
Key takeaway: Promote your work by embedding a YouTube video
YouTube email signature example
Why it works: Bring your talents, abilities, and offerings to life by embedding a video into your email signature. Whether you’re an artist, performer, videographer, advertising agency, or a real estate agent looking to promote a listing with a video tour, including a video in your business email signature showcases your video and your work.
Create your signature using the video email signature.
7. Black & White Signature Example
Key takeaway: If you want to lead with your name, put the logo to the right
Black and White email signature example
Why it works: This is a classic email signature design, but with a twist where the logo is to the right instead of the left of the text. This can help with readability, given that people read from left to right, and it also makes the user’s name the focal point.
Create your signature using the Black and White signature example.
8. Email Signature With a Signature Example
Key takeaway: Add a personalized touch with your signature
Email Signature with a signature example
Why it works: Email signatures are called “signatures” for a reason, though very few actually use a real, handwritten signature. Doing so adds a unique touch that feels more personal than a text-based signature. This can be a good choice for professionals who want to add a more human feel to their signature.
Create your signature using the email signature with a signature example.
9. Email Signature With CTAs
Key takeaway: Keep your signature simple if using multiple CTAs
CTA email signature example
Why it works: While this signature includes two call-to-action (CTA) buttons (one for an app download and the other to get a home valuation), it doesn’t appear cluttered because the signature is otherwise very simple. This provides balance for the multiple CTAs, and keeping the signature clean makes the CTAs stand out, which helps drive clicks.
Create your signature using the email signature with CTAs.
10. Blog CTA & Banner Signature Example
Key takeaway: Make a banner stand out by pairing it with a very basic signature
Bright CTA banner signature example
Why it works: The banner is the focal point in this business email signature example as the user information is strategically subdued above with a minimal design. The banner image includes the business logo, a brief call-out line, and a bright call-to-action button that stands out in contrast to the rest of the banner.
Create your signature using the blog CTA and banner signature example.
11. Associations Signature Example
Key takeaway: Include associations and awards in signature to build trust
Associations signature example
Why it works: Your email signature offers an opportunity to build authority by showing associations, accreditations, certifications, and awards you or your business has received. This signature is a good example of how you can include several of these in a clean way, using monochromatic versions of each logo, while still building trust for you and your business.
Create your signature using the Associations signature example.
12. Free Consultation Signature Example
Key takeaway: Use a valuable offer for your CTA
Consultation email signature example
Why it works: Many businesses offer a valuable call to action on their website but overlook the opportunity to also offer it in their email signature. In this example, the banner includes the CTA offer, as opposed to using a traditional button, which can help the offer stand out from the rest of the signature.
Create your signature using the free consultation signature example.
13. Bright Background Signature Example
Key takeaway: Style your signature like the footer of a website
Footer-style email signature example
Why it works: As colorful as many email signature examples may be, it’s rare to see one without the classic white background. This signature stands out in an email for using a bright background color designed to look and feel similar to the footer of a website.
Create your signature using the bright background signature example.
14. Privacy Statement Signature Example
Key takeaway: Save time by including an email sign-off in your signature
Privacy statement email signature example
Why it works: Notice the email sign-off in this signature—Best Regards,—which looks as though it was typed out in the email body, but is really part of the signature itself. This helps business professionals save time by not having to type a sign-off every time they send an email.
Create your signature using the privacy statement signature example.
15. Simple Email Signature by Canva
Key takeaway: Sometimes less is more
Simple Professional email signature example by Canva
Why it works: In some cases, less is more. Depending on who you’re using email to communicate with, and what you’re looking to communicate, you may not want to include extras like a CTA. For example, CTAs may be best for those who use email for lead nurturing, whereas a simple signature may be better for those using email to communicate with colleagues and current clients.
Create your signature using the Beige Minimalist Personal Email Signature by Canva.
Frequently Asked Questions (FAQs)
How do you create a professional email signature?
Anyone can easily design a professional email signature that includes components like your business logo, headshot, clickable links, a CTA, and even a banner with the help of an email signature tool. Start with an email signature generator like WiseStamp. Select an email template and input your information, then connect your signature to your email.
If you still need more help, get step-by-step instructions on how to create a professional signature for your business emails.
What are the best email apps for business?
The best email apps for business use are low cost (if not free), easy to use, and make you more efficient. While there are dozens to choose from, here are some of the best email apps to use based on specific business needs:
- Edison Mail for artificial intelligence (AI)-powered email
- Front for managing team inboxes
- Boomerang to schedule emails
- ProtonMail for email encryption
- YouMail for visual voicemail
Learn more about the best email apps for small businesses.
Is Gmail good for business email?
Yes; Gmail offers high-quality and highly rated email for business through Google Workspace. There, you can create your own business email address using your domain name, and access the Google suite of productivity and collaboration tools for as little as $6 per user, per month. To learn more, check out our Google Workspace for business guide.
Which is better: Gmail or Outlook?
Gmail and Outlook are both quality email providers, and they’re rivals for good reason. Which is better for your business depends on your preferences. In general, Gmail tends to be the better choice for collaborative teams, whereas Outlook is generally better for traditional companies where some staff members manage other staff members’ inboxes. Check out the complete comparison in our Gmail vs Outlook review.
Bottom Line: Email Signature Examples
These email signature examples show how design can help your business reach its goals, whether you want to increase brand awareness, build trust, generate leads, or drive sales. If you need help creating your own email signature that serves your goal and aligns with your brand, you can hire a professional graphic designer for as little as $5 on Fiverr.
You Might Also Like…
- For more help creating an email signature, try one of the best email signature generators.
- Make your email work for you with the best professional email tools.
- Still need to build a website? Learn the best way to create your small business website.
