8 Best Social Media Marketing Agencies for Small Businesses

Social media marketing is essential to growing your brand presence in today’s digital-first world. However, managing it effectively may require expert help. That’s where social media marketing agencies come in. The best social media marketing agency for small businesses can grow your awareness and engagement and connect you with the right audience on social media. Below, we rounded up the eight best agencies to help you find the best one for your business.

• LYFE Marketing: Best social media marketing agency for small businesses overall
• Fiverr Pro: Best for individual social media projects
• SEO Discovery: Best for B2B marketing
• WebFX: Best for lead generation
• $99 Social: Best for affordable social media marketing services
• NinjaPromo: Best for paid social ads management
• Sprout Social: Best for self-managed social media tools
• Social High Rise: Best for restaurants

Best Social Media Marketing Agencies at a Glance

Social Media Agency	Starting Cost	Organic Social	Paid Social	Social Media Platforms	Our Score
	Custom from $650/month	✓	✓		4.82/5
	Visit LYFE Marketing
	Custom, from around $120/project	✓	✓		4.53/5
	Visit Fiverr Pro
	Custom	✓	✕		4.44/5
	Visit SEO Discovery
	Custom, from $3,000/month	✓	✓		4.41/5
	Visit WebFX
	$99/month Does not include the setup fee.	✓	✕		4.29/5
	Visit $99 Social
	$3,200/month	✓	✓		4.09/5
	Visit NinjaPromo
	$199/month	✓	Facebook only		4.07/5
	Visit Sprout Social
	$349/month Does not include the setup fee.	✓	✕		3.65/5
	Visit Social High Rise

LYFE Marketing: Overall Best Social Media Marketing Agency

• Overview
• When to Choose LYFE Marketing
• Pricing

Overall Score: 4.82 / 5

RATING CRITERIA	Pricing:		5.00 out of 5
	General Features:		4.50 out of 5
	Niche Features:		4.50 out of 5
	Customer Support:		3.33 out of 5
	Expert Score:		5.00 out of 5

Pros

• All plans include organic and paid social media for Facebook, Instagram, TikTok, X (Twitter), LinkedIn, and Pinterest.
• It doesn’t offer long-term contracts.
• It can also create vertical videos (i.e., for TikTok or Instagram).
• The team can provide both top-to-bottom and individual services.

Cons

• Pricing isn’t transparent; all prices are custom.
• It received mixed reviews from former clients—some were not satisfied with LYFE Marketing’s results.

Visit LYFE Marketing

Here’s when to choose LYFE Marketing:

• You’re a complete beginner to social media marketing and want to build an online presence from scratch.
• You need both organic and paid social media strategies.
• You want to use video to market your business on social media.

Here’s when to go with an alternative:

• If you only need organic or paid social media strategies, hire a freelancer on Fiverr Pro instead.
• If you only want to focus on one social media platform, choose $99 Social instead.

LYFE Marketing offers custom plans with custom pricing according to your business’s needs, so you’ll need to contact the team to get a quote. However, here are some starting costs you can expect:

• Organic social media: from $650/month for three posts a week
• Social media advertising: from $750/month for two platforms
• Organic vertical video marketing: from $1,000/month for two posts a week
• Vertical video advertising: from $800/month (plus ad costs)

When it comes to social media marketing, the best strategy is an all-around approach. Social media encompasses both organic content and paid ads, and they’re most effective when used together. The best social media marketing agency for small businesses that can help you get started is LYFE Marketing, which tops our list.

LYFE Marketing is our top pick overall because its plans include organic and paid strategies at some of the most affordable pricing we’ve seen so far, from $650 a month. The team can even create vertical videos for Instagram or TikTok.

Overall, it’s the best social media marketing company for businesses looking for a scalable, one-stop solution for paid and organic social media management services on multiple channels. Below is an example of its organic Instagram content for a client.

LYFE Marketing offers services for both organic and paid social media marketing. Here’s an example of its social media work for a former client. (Source: LYFE Marketing)

LYFE Marketing Services and Features

LYFE Marketing’s best feature is its all-inclusive plans, including both organic and paid, to grow your social presence. But it’s also an all-around digital marketing agency with services for PPC ads and email marketing.

• Organic social: This involves planning your content calendar, creating content, monitoring your page, and managing sponsored posts and follower ads. Higher plans also include videos and more frequent posting.
• Paid social: This includes custom graphics, branded images, advanced targeting, ad creation, and bid management and optimization. Higher plans also include videos.
• Vertical video creation and advertising: LYFE Marketing’s team can also create vertical videos (i.e., for TikTok or Instagram Reels) as organic or paid ad content.
• Email marketing: The team can build and maintain newsletter lists, write and design email content, and track your campaigns’ performance.
• PPC management: Aside from social media ads, LYFE Marketing can also set up, optimize, and monitor your ads on Google and Bing. This includes search, display, and, in some cases, shopping ads.
• Account management: You’ll have a dedicated social media manager who will understand your business, goals, and objectives to develop a strategic social media marketing plan and optimize continuously, including daily account maintenance.
• Reporting: Access a 24/7 analytics platform to track account performance and monthly reports from your account manager.
• Contract length: There are no long-term contracts. Instead, it has an initial three-month contract. Afterward, clients are on a month-to-month basis.
• Customer service: LYFE Marketing has highly regarded customer service, with a team available by phone or an online contact form.

If you’re looking to grow your brand presence on social media through organic and paid strategies, LYFE Marketing is our top recommendation. Its team members are experts in social media and can craft a holistic yet tailored strategy to meet your business’s needs.

Visit LYFE Marketing

Fiverr Pro: Best Platform for Hiring Social Media Freelancers

• Overview
• When to Choose Fiverr Pro
• Pricing

Overall Score: 4.53 / 5

RATING CRITERIA	Pricing:		5.00 out of 5
	General Features:		5.00 out of 5
	Niche Features:		5.00 out of 5
	Customer Support:		1.67 out of 5
	Expert Score:		2.81 out of 5

Pros

• There are services for just about any social media service, from content creation to ad analysis.
• All services are on a per-project basis; it has no long-term contracts.
• Because it’s on a freelance basis, it’s far less expensive than a full-scale agency.

Cons

• It takes time to find and manage the right freelancer.
• You’ll need to handle your projects 100% by yourself.

Visit Fiverr Pro

Here’s when to go with Fiverr Pro:

• You only need specific social media marketing services (i.e., TikTok videos or Facebook ads).
• You only need a one-time service and not a long-term social media strategy.
• You have specific social media needs and prefer handling your own projects.

Here’s when to go with an alternative:

• If you need a custom social media strategy tailored to your business, or if you’re a complete beginner to social media marketing, opt for LYFE Marketing instead.
• If you need ongoing services for just one social media platform, opt for $99 Social instead.

Pricing and plans vary for each freelancer on Fiverr Pro, but expect to pay in the ballpark of $120 to $750 per project, plus advertising spend if you plan to run digital ads. Services are prepackaged, so you always know exactly what you’ll get for a specific price.

Fiverr Pro isn’t a social media agency per se, but a freelancer hiring platform with hundreds of social media freelancers available for hire on a per-project basis. This means you can outsource nearly any social media marketing service on the platform, from content creation to digital ads, and most are affordable enough to start (some even start at $50) without a long-term contract.

Overall, Fiverr Pro is a good option if you only need a specific social media marketing service, say setting up and running your social media ads, or if you already have a social media team and just need some extra support to fill in the gaps.

Fiverr Pro has hundreds of social media marketing freelancers available for hire, both for individual or top-to-bottom services.

Fiverr Pro Services and Features

Fiverr Pro is a bit of an outlier, as it’s more of a hiring platform than a marketing agency. But it can still be a valuable resource, as it has freelancers for hire for nearly any social media strategy, at generally affordable prices starting below $100. If there’s a particular service you’re looking for, you’ll likely find it on Fiverr Pro.

• Expertise and services: There is a wide range of services and expertise levels offered by Fiverr. Purchase the service that provides exactly what you are looking for, so you only pay for what you need.
• Account management: You’ll find that there are verified Fiverr Pros who are individual social media experts and agencies. Check with providers to see how they handle account management.
• Reporting: Reporting will depend on the freelancer you hire on Fiverr. Check with each freelancer before hiring to ensure that they also provide you with reports, how they’re delivered, the level of detail, and if they include strategy calls.
• Contract length: Fiverr gigs are offered on a project basis, so there are no long-term contracts. However, some providers do offer services on a subscription basis, so you don’t have to rehire your chosen expert every month.
• Customer support: Unlike a traditional social marketing agency, Fiverr customers get added support from Fiverr itself. However, this can historically be a hit or miss, as Fiverr doesn’t always get back to customer issues.

Fiverr Pro is the most reliable outsourcing platform for professional social media services. It’s especially helpful if you don’t want to commit to long-term contracts and want more control over your projects. If you don’t mind taking the time to find the right freelancers for your needs, it’s an affordable alternative to hiring a full-scale marketing agency.

Visit Fiverr Pro

SEO Discovery: Best for B2B Marketing on LinkedIn

• Overview
• When to Choose SEO Discovery
• Pricing

Overall Score: 4.44 / 5

RATING CRITERIA	Pricing:		5.00 out of 5
	General Features:		4.00 out of 5
	Niche Features:		3.25 out of 5
	Customer Support:		3.33 out of 5
	Expert Score:		5.00 out of 5

Pros

• SEO Discovery offers some of the most comprehensive LinkedIn marketing packages.
• LinkedIn packages include profile setup, content creation, and lead generation.
• Plans are available for individual and multiple social platforms.

Cons

• LinkedIn reachouts are only available on the highest plans.
• Paid social is only available as an add-on.
• The Basic plan only manages one social platform.

Visit SEO Discovery

Here’s when to use SEO Discovery:

• You specifically want to build a presence on LinkedIn.
• You want to network with industry professionals (e.g., for B2B marketing).

Here’s when to go with an alternative:

• If you want specific social media services, hire a freelancer on Fiverr instead.
• If you want a custom social media plan tailored to your business’s needs, partner with LYFE Marketing instead.
• If lead generation or detailed analytics is your priority, opt for WebFX instead.

All SEO Discovery’s prices are custom, so you’ll need to contact the team to get a quote. However, SEO Discovery generally has some of the most affordable rates (you won’t find any costs above a few hundred dollars for any service). For social media, there are four packages to choose from.

• Basic: 12 posts on one social media platform
• Advanced: 16 posts and one video on two social media platforms
• Professional: 20 posts and two videos on three social media platforms
• Enterprise: 30 posts and three videos on four social media platforms

SEO Discovery’s social media platforms include Facebook, X, Instagram, and LinkedIn. To get a quote on these packages, contact the SEO Discovery team via its website.

If your objective on social media is B2B marketing, specifically on LinkedIn, SEO Discovery is the best social media marketing agency for small businesses. This is because it offers comprehensive marketing strategies to promote your business on LinkedIn, from crafting your strategy to creating your business page and reaching out to relevant leads.

You also get custom posting, monthly reporting, and cold messaging for leads, all of which are essential strategies for promoting on LinkedIn.

SEO Discovery is the agency of choice for LinkedIn marketing. (Source: SEO Discovery)

SEO Discovery Services and Features

Aside from LinkedIn, SEO Discovery’s services include custom posts for Facebook, Instagram, Twitter, and Pinterest. For higher-priced plans, you can access custom professional videos, direct messaging, insight monitoring, other post formats (polls, events, groups), and even influencer outreach.

• Social media strategy: This is what sets SEO Discovery apart. Depending on the platform and the client’s vision, you can expect custom-tailored deliverables to help achieve marketing goals.
• Account management: As a client, you’ll get a dedicated expert to manage your account. You will also get updates from a sales consultant who tracks campaign progress.
• Reporting: SEO Discovery has a biweekly schedule for social media client meetings. This conversation includes progress, updates, and results regarding the social media strategy.
• Contract length: Like LYFE Marketing, SEO Discovery has an initial three-month contract. After this, clients transition to a month-to-month basis, which you can discontinue at any time—just be sure to give a 30-day notice before cancellation.
• Customer service: SEO Discovery is available 24/7 and can be reached through phone, email, WhatsApp, or an online contact form. From experience, they have some of the most proactive customer service teams.

Overall, SEO Discovery has some of the most comprehensive social media services at affordable price points. This is especially true for LinkedIn. The team can build your LinkedIn strategy, analyze your competitors, create and post your content, and reach out to relevant leads to grow your business’s presence on the platform.

Visit SEO Discovery

WebFX: Best for Lead Generation

• Overview
• When to Choose WebFX
• Pricing

Overall Score: 4.41 / 5

RATING CRITERIA	Pricing:		4.63 out of 5
	General Features:		4.50 out of 5
	Niche Features:		3.88 out of 5
	Customer Support:		5.00 out of 5
	Expert Score:		3.75 out of 5

Pros

• WebFX is one of the few agencies that have a built-in CRM tool to track and manage leads.
• It uses data points to generate qualified leads.
• You can choose a prepackaged plan or create a custom one for your business.

Cons

• Prices are generally more expensive than other marketing agencies.
• You’ll need to pay extra for vertical content (i.e., Instagram Reels and TikTok).

Visit WebFX

Here’s when to use WebFX:

• You specifically want to generate leads and customers from social media.
• You want to work with a more established digital marketing agency.

Here’s when to go with an alternative:

• If you only need specific social media services and not a holistic social media strategy for your business, opt for Fiverr Pro instead.
• If budget constraints are your main concern, Fiverr Pro and $99 Social are more affordable.

WebFX offers both packaged plans and custom pricing tailored to your business’s needs, both of which start at $3,000 monthly. You’ll need to contact the WebFX team to get a more accurate quote for your business, but WebFX generally offers three pricing tiers:

• Bronze Plan: 10 posts on one platform and one monthly consultation
• Silver Plan: 20 posts on two platforms and two monthly consultations
• Gold Plan: 30 posts on three platforms and four monthly consultations

If you’re looking specifically to generate leads on social media, WebFX is one of the best small business social media companies that can help you. This is because WebFX has long been one of the most established digital marketing agencies, with 28 years of experience under its belt. It also uses data points to target the right customers for your brand, meaning you don’t just get any leads; you get highly qualified ones that match your customer profile.

Another thing that distinguishes it is its built-in customer relationship management (CRM) platform that you automatically access when you become a client. This platform lets you see, manage, and track your leads, which is also something you won’t find in most other social media marketing agencies.

WebFX has long been one of the most established digital marketing agencies for small businesses. (Source: WebFX)

WebFX Services and Features

WebFX has some of the most comprehensive and advanced features, and it’s the best social media marketing agency for small businesses that value data-driven insights. Here are the features you’ll get if you partner with WebFX:

• Organic social media marketing: Depending on your chosen plan, you get 10, 20, 30, or a custom number of posts per month on your chosen social media platform. WebFX also offers vertical content creation (i.e., for TikTok or Instagram Reels) at an additional cost.
• Paid social: Plans come with two, four, six, or a custom number of boosted posts per month, along with a minimum ad spend for each. This includes creating and setting up your ads, monitoring, and analysis.
• CRM platform (MarketingCloudFX): This is WebFX’s in-house CRM platform, which clients can access to track and manage their leads.
• Data-driven strategies: WebFX uses billions of data points to target your audience and determine the best social media strategies for your business.
• Account management: You’ll get a dedicated social media manager to handle and monitor your accounts daily and access to WebFX’s in-house content publishing and CRM tools.
• Reporting: You’ll have firsthand access to WebFX’s analytics dashboard, along with regular in-person reports and consultations on your social media marketing return on investment (ROI).
• Contract length: There are no long-term, locked-in contracts with WebFX—all plans are on a month-to-month basis.

While WebFX is one of the higher-priced agencies on this list, you can be assured that you’re paying for experts with decades of experience helping small businesses grow. They take a holistic approach to each business and analyze the best possible strategies to meet your specific needs and goals.

Visit WebFX

$99 Social: Best for Inexpensive Social Media Marketing Services

• Overview
• When to Choose $99 Social
• Pricing

Overall Score: 4.29 / 5

RATING CRITERIA	Pricing:		5.00 out of 5
	General Features:		4.00 out of 5
	Niche Features:		1.88 out of 5
	Customer Support:		3.33 out of 5
	Expert Score:		4.69 out of 5

Pros

• It offers social media services from $99/month.
• Videos, carousels, blogs, and emails are available as add-ons.
• It offers a la carte services and has no long-term contracts.

Cons

• It has no custom solutions.
• It has no social media ads.
• Reports and calls will cost you extra.

Visit $99 Social

Here’s when to go with $99 Social:

• You want affordable social media marketing services with no hidden costs.
• You only want to market on specific social media platforms.
• You want to generate brand interest on social media.

Here’s when to go with an alternative:

• If you want a fully custom social media solution tailored to your business, opt for LYFE Marketing or WebFX instead.
• If you want to run social media ads, hire a freelancer on Fiverr Pro instead.

$99 Social offers social media services starting at $99 per month for 10 posts, and its higher plans are also generally affordable. There’s also the option to add more services like short-form videos and image carousels as add-ons.

Here are the pricing options for $99 Social:

• Standard Plan: $99/month for 10 posts
• Plus Plan: $189/month for 20 posts
• Premium Plan: $279/month for 30 posts

The prices above are for one social media platform, although you can add more for an additional $10 a month per platform. Meanwhile, here are the other services available as add-ons:

• Short-form videos from $99/month
• Email marketing from $149/month
• Blog posts from $49/month
• Instagram Stories from $49/month
• Instagram Carousels from $5/month

$99 Social’s defining feature is in its name: its services start at just $99 a month, making it one of the most affordable social media marketing agencies. It’s also one of the best choices if you only need specific social media services and not a full solution, as all its services are a la carte (although you can add extra services like videos and email as add-ons).

This makes it a good option if you already have a social media plan for your business and only need steady content to keep it going and generate continuous engagement.

$99 Social is one of the most affordable social media marketing companies for small businesses. Here’s an example of its social media content for a cruise business. (Source: $99 Social)

$99 Social Services and Features

$99 Social stands out most for its affordable and clear-cut pricing and for offering social media services across all the major social platforms, including TikTok and Pinterest.

• Organic social media marketing: Organic social growth is $99 Social’s main area of expertise. The team can create your social media content and handle your social media account for you.
• Account management: A social media expert will manage your account, as well as create and publish content regularly as a long-term strategy for organic social media growth.
• Reporting: The Standard Plan does not include reporting. Instead, it is available as an add-on for an additional $49 per month.
• Contract length: All plans are contract-free and on a month-to-month basis, so they can be canceled anytime. The company notes that it does not require a contract because it depends on retaining clients by providing high-quality service.
• Customer service: The support team is available by phone from 9 a.m. to 5 p.m. Mountain Time, Monday through Friday, and via email and chat. There’s also an online knowledge base for anyone to access.

Overall, $99 Social is the best social media marketing agency for small businesses that need an affordable yet reliable solution. If your marketing budget is small, but you want to generate brand interest without breaking the bank, $99 Social is your best bet.

Visit $99 Social

NinjaPromo: Best for Paid Social Ads Management

• Overview
• When to Choose NinjaPromo
• Pricing

Overall Score: 4.09 / 5

RATING CRITERIA	Pricing:		4.50 out of 5
	General Features:		5.00 out of 5
	Niche Features:		4.50 out of 5
	Customer Support:		1.67 out of 5
	Expert Score:		4.38 out of 5

Pros

• It creates custom social media ads strategies based on your business priorities.
• It covers everything involved in social media ads, from campaign strategy to analysis and optimization.
• It also offers organic social media services, so it can be your all-in-one agency.

Cons

• Pricing is based on the number of tasks the team provides per month (e.g., $3,200 for 1-2 tasks/month).
• It doesn’t set up ads on Instagram, Snapchat, Pinterest, Reddit, or Quora.
• It’s more experienced working with established brands than small businesses.

Visit NinjaPromo

Here’s when to choose NinjaPromo:

• If you want to start setting up social media ads but don’t know where to begin and need top-to-bottom services.
• If your social strategy focuses on Facebook, X, LinkedIn, YouTube, or TikTok.

Here’s when to go with an alternative:

• If you want to run ads on Instagram or Pinterest, go with LYFE Marketing instead.
• If your budget is smaller, hiring a Fiverr freelancer will have a lower starting cost.

• Standard Plan: $3,200/month for one to two tasks totaling 40 hours
• Pro Plan: $5,600/month for three to four tasks totaling 80 hours
• Best Choice Plan: $9,600/month for a full marketing department

While organic strategies still work best on social media, paid ads are another way to grow your presence, lead audiences to your website, and drive more sales and conversions. They’re particularly effective for promoting limited-time campaigns, like seasonal sales. However, because they can also be tricky to navigate, I often recommend outsourcing paid social to an experienced agency instead.

The best social media marketing agency for small businesses specializing in social media ads so far is NinjaPromo. It is also an all-around digital marketing agency, but it particularly stands out for its paid social services, which cover five essential social media advertising platforms (Facebook, X, YouTube, LinkedIn, and TikTok) and, crucially, offer both holistic and individual services, depending on your needs.

Its services include social media consulting, ad design, audience targeting, and campaign analysis and optimization. The team will book an intro call with you to determine the services you need and craft a strategy accordingly so you’ll get tailored services. Pricing is monthly and per-service, starting with $3,200/month for one to two services.

Here’s an example of a client’s social media feed with content and strategy by NinjaPromo.

NinjaPromo Features

NinjaPromo doesn’t just offer social media services. It’s also a full-service digital marketing agency with services for branding, video marketing, and even influencer marketing.

• Paid social: The NinjaPromo team can consult on a strategy or set up, manage, create, and track your ads for you on Facebook, X, LinkedIn, YouTube, or TikTok.
• Organic social: Similarly, the team can also craft and execute a custom organic social media strategy tailored to your objectives and branding. This covers Facebook, X, LinkedIn, YouTube, TikTok, and Pinterest.
• Influencer marketing: NinjaPromo can also source the right influencers to promote your brand, especially within B2B and crypto spaces, and strategize and execute influencer campaigns for you. Its team will handle the reachouts, negotiations, and content creation.
• Video marketing and production: Separately and together, NinjaPromo can strategize and produce videos to promote your business, whether for your website, social media, or blogs.
• Reporting: Depending on the services you avail, the NinjaPromo team will provide detailed analytics reports. For example, for paid social media services, its team will report on your engagement, click rates, revenue, and other metrics.
• Contract length: NinjaPromo’s contracts are on a month-to-month basis and priced based on how many services you avail. There are no long-term contracts.
• Customer service: NinjaPromo’s customer support is reachable via phone call only; however, it has phone numbers in New York, London, Vilnius, Dubai, Hong Kong, and Singapore.

NinjaPromo offers solid social media advertising services, but it only covers the five social media platforms mentioned above and nothing more—not even Instagram. So, if you want to place ads on Instagram (or Snapchat or Pinterest), it won’t be much help there. However, to its credit, Instagram and Pinterest are included in its organic social media services. Either way, NinjaPromo is still a noteworthy agency for social media.

Visit NinjaPromo

Sprout Social: Best Self-service Social Media Tools

• Overview
• When to Use Sprout Social
• Pricing

Overall Score: 4.07 / 5

RATING CRITERIA	Pricing:		5.00 out of 5
	General Features:		4.00 out of 5
	Niche Features:		3.25 out of 5
	Customer Support:		5.00 out of 5
	Expert Score:		1.88 out of 5

Pros

• IT has an all-in-one self-service social media management platform.
• You can post to five or unlimited social profiles.
• It has competitive reports and a performance dashboard.
• It has social listening, content calendar, review management, and ads.

Cons

• It lacks expert services—it’s only a platform with social media marketing tools.
• It has no free plan.
• Platform can require a learning curve, especially for beginners.

Read our Sprout Social Review

Read our Sprout Social Review

Visit Sprout Social

Here’s when to use Sprout Social:

• You already have an in-house social media team and only need the best social media tools to carry it out.
• You already have some basic social media know-how and don’t need hands-on expert help.

Here’s when to use an alternative:

• If you’re a complete social media marketing beginner, Sprout Social’s tools may be complicated. Opt for a full-service agency like LYFE Marketing instead.
• If you only need specific social media services but need expert help, Fiverr Pro or $99 Social are better options.

• Standard Plan: $199/month per user for five social profiles, a social inbox, content calendar and publisher, reviews management, and social listening
• Professional Plan: $299/month per user for everything in the Standard Plan, plus unlimited social profiles, advanced reporting, content library, optimal posting schedules, and AI assistance
• Advanced Plan: $399/month per user for everything in the Professional Plan, plus message alerts, chatbots, automations, CRM integrations, surveys, and link tracking

Enterprise plans are also available with custom pricing—contact the team for a quote.

Sprout Social is the best platform for small businesses that can self-manage their social media marketing. While it’s not an agency, it has all the essential tools of one—you’ll just need to manage them yourself. Therefore, it’s the best option if you already have an in-house social media team or the expertise to do your business’s social media marketing yourself and only need the right tools.

The platform also comes with CRM tools that automate customer responses and reviews and social listening tools to monitor your brand’s reputation online.

Use Sprout Social for industry-level social media marketing tools. (Source: Sprout Social)

Sprout Social Features

Sprout Social has some of the most comprehensive, industry-level social media marketing tools, even if it isn’t technically an agency. Read more about its features below:

• Content calendar and publisher: Some of Sprout Social’s most valuable tools are its content calendar and publisher to plan and post content on your social media profiles. These are particularly helpful for managing multiple social media profiles.
• Social listening tools: These help you monitor and manage how people are discussing your brand online.
• Social analytics: Sprout Social also has social analytics and reporting tools to help you track your campaigns’ progress and the effectiveness of your strategies.
• Expertise: Most social media marketing companies for small businesses don’t have extensive resource libraries, but Sprout Social does. There, you’ll find the tutorials and guidance you need to build and execute your social media strategy.
• Account management: Clients do not get a dedicated account manager. However, you can schedule a video demo and access Sprout Social’s customer support to help you get the best return on investment.
• Reporting: Clients can access a dashboard, monthly profile performance reports, cross-channel performance reports, competitor performance tracking, and paid performance reports to optimize ad spending.
• Contract length: Sprout Social has both annual and monthly plans according to what works best for your business. It also offers annual plans with monthly payments, and you can cancel at any time. All plans start with an initial three-month contract, then transition to your chosen payment scheme.
• Customer service: Sprout Social boasts 24-hour customer support, Mondays through Fridays. The team is available by phone, online contact form, and social media.

If social media marketing tools are what you’re looking for, Sprout Social has the best of the best. It has everything you need, from planning to monitoring, and it’s an all-in-one addition to your social media team.

Visit Sprout Social

Social High Rise: Best for Restaurants

• Overview
• When to Choose Social High Rise
• Pricing

Overall Score: 3.65 / 5

RATING CRITERIA	Pricing:		5.00 out of 5
	General Features:		3.50 out of 5
	Niche Features:		1.75 out of 5
	Customer Support:		3.33 out of 5
	Expert Score:		3.13 out of 5

Pros

• It can create content on Facebook and Instagram to generate customers.
• It can digitize menus, respond to reviews, and optimize your profile.
• It can also list your business on Yelp, TripAdvisor, and Google.

Cons

• X (Twitter) and paid social are only available as add-ons.
• It has no plans for individual social media platforms.

Visit Social High Rise

Here’s when to use Social High Rise:

• You own a restaurant and want to grow its online presence.
• You want listings on Yelp and TripAdvisor alongside social media services.

Here’s when to go with an alternative:

• If you don’t need a full-scale social media strategy and only want a specific social media service, opt for Fiverr Pro or $99 Social.
• If you don’t need restaurant-specific marketing services, LYFE Marketing can create a custom social media plan for your business.

Social High Rise’s social media services start at $349 per month for organic marketing, but to get both social and reputation management, you’ll need the most expensive plan at $499 per month. Find out more below:

• Customer Experience Plan: $349/month for 20 posts on Facebook and Instagram, menu publishing, and local SEO
• Customer Delight Plan: $499/month for everything in the Customer Experience Plan plus reviews management on Yelp, TripAdvisor, Google, and Facebook

All plans also come with a one-time setup fee of $199, and you can get add-ons like Facebook ads, boosted posts, and X (Twitter) at extra costs.

As a marketing agency, Social High Rise specializes in sales, customer service, and marketing for restaurants. The team can digitize your menus, optimize your social profiles, respond to reviews, and communicate with your customer community on social media. Aside from social, it also has services for listing your restaurant on sites like Yelp and TripAdvisor, so it’s the best agency if you own a restaurant as it offers all-around marketing services.

However, Social High Rise’s biggest shortcoming is it only offers social media services on Facebook and Instagram—and X as an add-on. So if there’s a specific platform you want to focus on outside of those three, the agency won’t be much help. Also, because it specializes in all-around digital marketing, it doesn’t offer individual or a la carte services. You’ll need to subscribe to a full-package plan.

Social High Rise offers social media services specifically for restaurants, having worked with big and small food establishments. (Source: Social High Rise)

Social High Rise Services and Features

Social High Rise’s features and services are tailored specifically for restaurants, from its menu publishing services to its review and listing management. Have a look at its features:

• Menu publishing: This is something only Social High Rise does, which is one of the main reasons it’s our best social media agency for restaurants. The team can digitize and publish your restaurant’s menu on over 80 platforms.
• Online reputation management: This involves managing brands via social media and other platforms where people talk about your business, from Google to Yelp.
• Dedicated restaurant experts: With an exclusive focus on social media and reputation management for restaurants, Social High Rise offers a completely industry-tailored solution.
• Account management: As a client, you’ll get a dedicated expert to manage your account, including strategy development to help you reach your goals.
• Reporting: Every month, clients receive their “wins,” which is Social High Rise’s version of monthly reporting. It details the overall account performance and standout customer engagements.
• Contract length: Social High Rise has a minimum commitment of three months, the same as most other social media companies for small businesses. After this, contracts transition to a month-to-month basis and can be canceled anytime.
• Customer service: Social High Rise’s customer team is reachable by phone, email, and online contact form on its website. However, clients get a dedicated account manager, who is generally available during regular business hours from 8 a.m. to 6 p.m. Pacific Time, Monday through Friday.

If you have a restaurant and want to grow its online presence on social media and search engines, Social High Rise is the best candidate for the job. For just a few hundred dollars, the team can list your restaurant on dozens of restaurant directories to get discovered, optimize your social profiles, create content, and even respond to customer reviews.

Visit Social High Rise

How We Evaluated the Top Social Media Marketing Agencies for Small Businesses

Any social media marketing agency can do the social media basics, but not all can do it well according to your business’s specific needs or objectives. Not every agency will also have much experience with small businesses. To narrow down the best social media marketing services for small businesses, we evaluated agencies on a criteria set, which you’ll find below.

What to Look for in a Social Media Agency

When looking for the best social media agency for your business, start with those that offer social media marketing on the channels your target audience uses most. Here are the other things to look for when choosing an agency to work with:

• Free consultation: The best agencies usually start with a free consultation, preferably one that includes an audit of your existing social media profiles.
• Cost: This covers pricing transparency, what’s included, and whether the agency has a plan that can fit your budget.
• Strategies: The agency should be able to clearly outline the specific strategies and social media plans they recommend for your business.
• Results to expect: Agencies should be able to readily provide performance statistics and metrics for existing clients (either as case studies or in aggregate).
• Collaboration: Ideally, the agency you choose will offer to meet with you regularly (e.g., quarterly or monthly) to review results, tweak campaigns, and touch base on ways to improve performance.
• Timelines: Agencies should also be able to give you estimated timelines for each strategy to help you determine whether it fits into your marketing plan.
• References: Ask to speak with an existing client about their experience with the agency, such as the agency’s communication style, reporting cadence, transparency, and results.

Frequently Asked Questions (FAQs)

How much does a social media marketing agency cost for a small business?

What is the best social media marketing for a small business?

Is it worth getting a social media marketing agency?

Bottom Line

The best social media marketing agency for small businesses will depend on your specific priorities. To help you choose the right one, first identify your biggest priorities and what you need out of an agency. For example, do you need organic or paid social media? Full-service management or just a specific service? Then, evaluate your budget and set up a call with each agency above to help you reach your decision.