Business owners who make a living by providing advice or service to others need to consider purchasing professional liability insurance. Due to the specialized knowledge often associated with the service industry, small businesses in this space are exposed to accusations that their advice or mistakes led to a financial loss. Professional liability can protect you…
Listicle
Onboarding Documents for New Hires
Onboarding documents involve all the paperwork new hires need to be legally employed with your company, while also ensuring their success in taking on their new role. These can be divided into four types: Legal: These are the onboarding forms required by law. Pay and benefits: These ensure your employee is paid on time and…
Third Interview Questions: Questions for Small Businesses
A third interview, also called a third round interview, is an additional interview screening typically done for candidates seriously being considered for the role. It provides a chance to dive deep into a candidate’s skills and cultural fit, answer questions they have, and provide a more comprehensive understanding of the role and the company. Given…
TikTok Ecommerce Strategy Guide
TikTok sales are #trending. Using a variety of these ecommerce strategies can drive sales on the top social platform.
Social is the new search engine and checkout counter, and TikTok is leading the pack. In fact, TikTok Sales are #trending. TikTok is the preferred platform for product discovery, research, and purchases for millennials (the largest generation in the US) and Gen Z-ers (the future that will decide the landscape of online shopping). In this…
17 Best Content Marketing Ideas (+ Examples)
Content marketing is a staple in marketing. In fact, it’s one of the most important marketing strategies you can employ for your small business—studies have found that it can even increase customers’ lifetime value by up to 70%.* Plus, it’s also one of the most versatile strategies around. In my experience as a marketer, I…
Payroll Security: 11 Tips to Keep Your Business Data Safe
We detail 11 tips you can use to improve your payroll security and ensure that your employee and financial information is safe.
Payroll security involves taking steps to ensure that sensitive company and employee information isn’t compromised by employees or outside actors, like hackers. Common sources of payroll security issues include timesheet fraud, pay rate alterations, and data breaches—though the exact nature of these varies by the type of business. Here are some tips to safeguard your…
9 Best Sales Certification Courses for a Successful Sales Career
The best sales courses consist of relevant and emerging sales topics with an easy-to-follow layout and structure. These courses should also come from accredited professional associations and well-known software providers. Here are nine of the best sales certification courses to help accelerate your career, improve performance, and enhance the value you offer to your organization:…
5 Small Business Trends to Watch in 2024
The small business landscape is changing faster than ever before. 2024 promises to be marked by shifts in financial strategies, technological adoption, and a heightened awareness of societal needs. Check out five new business trends to anticipate so you can stay ahead in the competitive market—from innovative financing solutions to the growing importance of social…