Small business insurance coverage are policies that protect a business and its assets against claims—such as fire, theft, customer slip and fall, workers’ compensation, professional errors, and data breaches. It can be a single policy, such as general liability, or a combination of policies, such a business owner’s policy (BOP), commercial auto, and workers’ compensation….
Ultimate Guide
What Is Payroll? Everything Business Owners Need to Know
Payroll is the process of employers paying their employees for work they’ve completed. That process, as a whole, encompasses many things—from calculating gross and net wages to making payments to tax agencies (including the Internal Revenue Service) and vendors that provide employee benefits. In some cases, such as when a court garnishment order is received,…
How to Select & Design Retail Lighting in 6 Steps
Retail lighting includes all light sources you use to make your space visible and highlight products or areas of your store. The lighting you choose for your retail store is a major part of your merchandising strategy. Effective lighting guides customers to key areas of your space, sets the ambiance, and can even draw people…
Millennial Consumer Behaviors & Shopping Habits
As of 2023, millennials are the largest generation in the US, with massive spending power that is only poised to grow as they get further into their careers. While millennials were the brunt of many jokes for years, they are now a force to be reckoned with—and retailers need to adjust their strategy to appeal…
Gen X Consumer Behaviors: Gen X Shopping Habits
Gen X is often forgotten between baby boomers and millennials, but they are a vastly important generation with distinct consumer behaviors and immense buying power. With their annual expenditures averaging over $80,000, Gen Xers comprise a significant market for retailers. In this guide, we will explore Gen X shopping habits, all backed by studies, as…
Rent Concession Guide for Landlords: When to Offer + Pros & Cons
Property management success is driven by continuous tenant retention and attraction. In some cases, you’ll have to make way for rent concessions to retain a percentage of residents. Thus, it is important to understand what a rent concession is. It is a benefit or discount offered to entice and persuade people to sign or renew…
Personalization in Retail: Ultimate Small Business Guide
Personalization is a strategic approach that tailors the shopping experience to individual customer preferences and behaviors. By harnessing data and employing cutting-edge AI technologies, retailers can offer customized product recommendations, personalized content, and targeted promotions. The result? A more engaged customer base, increased sales, and improved brand loyalty. But there are major questions in the…
The Ultimate Guide to Ecommerce Sales Tax
Ecommerce sales tax (also called online sales tax) is a type of consumption tax that online merchants collect from customers and then pass on to the government. It’s calculated as a percentage of each item’s selling price, and it works much like the tax you’d collect from a customer in a traditional retail setting. In…