Employer brand is the reputation and image a company has as an employer. It encompasses the organization’s values, culture, and employee experience. A strong employer brand helps attract and retain top talent by showcasing what makes the company a great place to work. Beyond recruitment, it can positively impact customer perception, employee engagement, and overall…
Statistics
2024 Salary Trends Business Owners Should Know
Understanding salary trends is crucial for both job seekers and employers navigating a dynamic labor market. This article explores the key factors driving wage changes, including inflation and industry demands. Staying informed of these 2024 compensation trends can help you make strategic career or business decisions this year. US Salary Trends 1. Actual salary increase…
24 Sales Follow-up Statistics & Takeaways to Drive Revenue
Reps could be missing out on 76% of qualified leads by not doing any follow-up activity. See what other data is saying with these sales follow-up statistics.
Following up with leads after an initial conversation, cold email attempt, or product demo is essential to move them to the bottom of the sales funnel and, ultimately, close deals. It enables you to determine if the prospect is ready to make a purchase or needs a little push to make a buying decision. One…
2025 Recruiting Trends: What HR Teams Need to Know
New recruiting trends are always emerging and bringing significant transformation to the world of work. The dynamics of the job market, technology, and societal changes are shaping the way organizations attract, select, and retain talent. Human Resources (HR) teams play a pivotal role in adapting to these changes and staying ahead in the competitive world…
30 Buy Online, Pick Up In-store (BOPIS) Statistics
Buy online, pick up in-store (BOPIS), also known as click and collect, is a hybrid ecommerce model that allows customers to order an item online and pick it up in person at the store or curbside. It merges the convenience of online shopping and the efficiency of bringing the product home the same day. Let’s…
37 Livestream Shopping Statistics to Know
Livestream shopping, also known as live shopping/live commerce, is a marketing technique in which businesses hold live shopping events online—via Facebook, YouTube, or Instagram—to showcase and sell their products. Viewers can see the products in action, ask questions during the event, and ultimately purchase items in real time. This article will take a look at…
Thanksgiving Spending Trends: What to Know for 2024
The Thanksgiving holiday weekend, beginning on Thanksgiving Day and ending on Cyber Monday the following week, is one of the busiest times of the year for retailers. Last year, it was the biggest yet, with an estimated 200.4 million people shopping in-store and online. While Black Friday and Cyber Monday (BFCM) take the largest share…
2023 BFCM Results (+ 2024 Predictions)
Since our last update: The National Retail Federation (NRF) released its 2024 BFCM and holiday season predictions in October 2024, which we cover below, ahead of our original 2023 BFCM results recap. NRF’s 2024 BFCM Predictions Overall, the National Retail Federation predicts a fairly standard holiday season in terms of sales. Removing the COVID-19 years from the…