Nearly 60% of consumers now prefer to shop online — and that shift shows no sign of slowing down. In 2025, the online shopping landscape is defined by speed, convenience, and technology. Mobile wallets account for half of global ecommerce transactions, voice shopping is projected to hit $81.8 billion, and social platforms like TikTok and…
Statistics
30 TikTok Shop Statistics to Know in 2025
TikTok is reshaping the future of ecommerce even if its future in the U.S. hangs in the balance. As lawmakers debate whether to ban the app or force a sale to an American company, TikTok remains a powerhouse in the world of social commerce. The all-in-one platform blends entertainment, education, community, and shopping, making it…
2025 Mother’s Day Spending Statistics
Mother’s Day is an important date for families and businesses. Retailers and restaurants see considerable upticks in sales each year on this special day. Mother’s Day offers retailers and small businesses an opportunity to connect with their customer base and help families celebrate Mom. This year, the same majority of the population plans to celebrate…
Average PTO in the US: What Small Businesses Need to Know
Paid time off, or PTO, has evolved beyond simple vacation time to become a key element of an employee’s benefits package. In today’s job market, offering attractive PTO options is almost as essential as providing comprehensive health insurance. Understanding what is the average PTO in the US is crucial for businesses to attract and retain…
36 Essential Google Search Statistics for 2025
We all know Google—and being in digital marketing, Google’s constant algorithm and feature changes are things I always keep watch of because they carry significant changes for any website looking to get discovered. It’s no secret that Google is the top search engine in the world, and that’s unlikely to change anytime soon. To help…
23 Supply Chain Statistics for 2025: Industry Trends & Turbulence
A supply chain is a network of people, companies, and processes working together to create and deliver products or services to customers. The supply chain landscape is evolving rapidly, driven by market growth, sustainability demands, disruptive forces, and technological advancements. In this article, we cover 23 supply chain statistics, current supply chain and retail trends,…
51 Key Business Insurance Statistics: Industry Premiums, Claims & More
Insurance is a global industry that significantly impacts country economies, businesses, and individual lives. According to the Small Business Administration, there are 33.1 million small businesses in the US. With nearly half a million new small businesses starting every month, insurance is essential for their success. Inflation and natural disasters significantly impact insurance industry losses,…
15 Impulse Buying Statistics Retailers Should Know
Impulse buyers—customers who make unplanned or spontaneous purchases—are among the types of shoppers you’ll encounter as a small business owner. Impulse buyers’ needs and motivations might seem tricky to predict, but they are a profitable demographic to tap into. A commonly cited statistic estimates impulse buying comprises 40% to 80% of all purchases. Familiarizing yourself…