Vending machine businesses are a unique combination of product and service-based operations. They’ve stood the test of time and are marked by rapidly progressive and innovative technology. You will need to evaluate product options, location, investment and profit margins, and sales channels before you get started. Having a clear business plan and understanding the legal…
What Is a Business Philosophy + 19 Key Examples
A business philosophy is a set of guiding principles that a business strives towards to reach its ultimate goal. It encompasses the business’s values, grounding it through ups and downs. It should align with the brand’s personality, mission, and vision. It underscores the actions, decisions, and culture within the business. You want to make your…
32 Best Free Job Posting Sites for 2021
Free job posting sites give similar posting exposure to your job listings as paid ones. Some even allow you to view resumes that are currently in their database while others filter potential candidates for you at no cost. We found 32 sites offering entirely free job postings across industries and job types and organized them…
21 Crazy Publicity Stunts That Actually Worked
Publicity stunts are planned events created to capture public awareness and generate free media coverage. While PR stunts are notoriously high risk, the reward for potentially landing thousands—even millions—worth of free press makes the gamble worth it. To help you create an effective PR stunt that is likely to increase positive brand awareness, we’ve assembled…
16 Common General Liability Insurance Exclusions
General liability insurance covers accidents and mishaps that can happen during the course of business operations. While most accidents are covered, there are exclusions to general liability policies that you should be aware of so that you can try to avoid instances not covered or get additional insurance to protect your business. It’s important to…
Types of Employee Benefits
When employers think of offering benefits, health insurance is typically at the top of the list. Next in line are insurance policies and retirement, but there are many other potential benefits. They generally fall into four categories, some of which are required by law; others provide you a tax credit. The ones you choose should…
Top 15 Ways to Generate Real Estate Leads
A real estate lead is someone looking to buy, sell, or lease a property and who has expressed interest in working with you, whether it was in person, online, over the phone, or through email. The more leads you have, the more opportunities you’ll have to close a deal and gain new clients. Therefore, your…
15 Retail Store Design Ideas to Increase Sales
Retail store design is how retailers set up product displays, decorations, and merchandise throughout their store as a means to enhance their brand, drive sales, and foster a great customer experience. Store design is powerful, and, if implemented well, can help grow your business. Done poorly, on the other hand, it can be a real…
Create a Stunning Store Window Display in 4 Steps
A store window display is the scene you create in your exterior facing windows and one of the most powerful elements in your merchandising arsenal. Your window displays are an instrument for bringing in new and existing customers, displaying new products, highlighting promotions, and enhancing your brand image. Ultimately, an effective store window display drives…
Top 10 QuickBooks Online Tips (Including Keyboard Shortcuts)
QuickBooks Online is one of the most comprehensive accounting software packages on the market. It is popular for its ease of use and robust accounting features that include bank integration and advanced reporting. However, getting up to speed on QuickBooks can be challenging if you’re just getting started. Even pros may be missing critical tips…
10 SMART Goals Examples for Small Businesses (+ Free Template)
Utilizing the SMART goals methodology will help your company achieve its strategic objectives. SMART stands for specific, measurable, achievable, relevant, and time-bound goals. This strategy will focus your team members on the most important objectives for your business, which will help you in achieving them efficiently. We outlined some SMART goals examples you can use…
20 Vision Statement Examples to Help You Write Your Own (+ Worksheet)
A vision statement presents an inspirational vision of a company to guide growth, motivate employees, and connect with consumers. Aside from expressing its goals and aspirations, the vision statement also provides a framework for strategic planning. Ultimately, a vision statement answers the question: “Where do we want to go?” Articulating a powerful vision is one…