Customer engagement determines how your customers interact with your business. The best customer engagement strategy involves streamlining your engagement process by using the right tools, like customer relationship management (CRM) software, to better track customer interactions. In this article, you’ll discover the 10 best customer engagement strategies and relevant metrics to help you engage with…
Tip List
20 Open House Ideas That Generate Qualified Real Estate Leads
Open houses have been a staple of the real estate industry for decades to boost lead generation and business opportunities, but they have changed over time. Staying ahead of new, unique open house ideas and trends maximizes your time and effort and brings more qualified leads into your sphere. Excellent open house setup ideas like…
6 Ways to Use ChatGPT for Real Estate in 2024 (+ Tips)
Using ChatGPT offers many opportunities to revolutionize how real estate professionals interact with clients, optimize operational efficiency, and streamline various aspects of the real estate journey. From brainstorming content ideas and enhancing property descriptions to writing scripts, the ways to leverage ChatGPT in real estate are diverse and promising. Let’s take a look at several…
14 Best Practices for Hosting Engaging Webinars
Hosting effective webinars gives small businesses the opportunity to build credibility, capture leads, and enhance brand awareness. However, the challenge lies in planning and creating strong content to make a good impression. To make this possible, we explore 14 webinar best practices—from crafting a compelling title and adding interactive elements to utilizing digital marketing tools…
12 Bookkeeper Interview Questions [+Free Assessment Test]
To help you hire the best candidate for this position, we’ve prepared 12 bookkeeper interview questions that will gauge the candidate’s hard and soft skills, work ethic and behavior, and overall capability in doing the job. We also have a free downloadable bookkeeping assessment test to help you assess the applicant’s technical knowledge of accounting…
Accommodating Common Dietary Restrictions
Anyone who cooks professionally needs to know how to accommodate common dietary restrictions. Customers may have dietary restrictions for health, religious, political, social, or cultural reasons. Knowing the most common dietary restrictions can help you serve the most customers and keep them coming back. In this article, I break down how to best accommodate dietary…
13 Best Upgrades for Rental Properties
Whether you’re a seasoned landlord or just beginning to build an investment portfolio, learning when to make upgrades to your rental properties is key to maximizing your profits and return on investment (ROI). The most impactful property updates improve the aesthetic and functionality of the home while providing a significant benefit to tenants. These upgrades…
8 Tips for Building a Sphere of Influence in Real Estate
The most valuable people you will deal with in real estate are those in your real estate sphere of influence (SOI), sometimes called your center of influence (COI). Developing your SOI doesn’t have to be costly or complicated. From making a list of your SOI relationships to tracking engagements and employing customer relationship management (CRM)…