7 Best Vanity Phone Number Providers for 2023
This article is part of a larger series on VoIP.
Vanity phone numbers make business numbers more memorable so your customers always know how to reach you. Most voice-over-internet-protocol (VoIP) providers deliver virtual or direct inward dialing (DID) options so you can have a business number, but not all provide vanity numbers. Buying phone numbers from a standalone provider is an option, but in many cases, it’s easier and less expensive to seek a business phone provider with them.
We researched dozens of vanity phone number VoIP providers with affordable local and 1-800 options for small businesses to arrive at the top six options:
- RingCentral: Best overall vanity phone number provider with a full-fledged unified communications system
- GoTo Connect: Great for organizations needing multiple virtual number options with every plan tier
- Phone.com: Excellent for businesses needing a provider with custom numbers and mix-and-match plans
- Grasshopper: Solid pick for small teams looking for a basic virtual phone system that supports vanity numbers
- eVoice: Best for teams seeking a custom number and a free professionally recorded greeting
- 800.com: Good for companies seeking out a 1-800 prefix without extra fees
- MightyCall: Great free vanity phone number provider
Vanity Phone Number Providers | Monthly Starting Price | Key Features | Other Virtual Number Options | FSB Rating |
---|---|---|---|---|
$29.99 per user |
|
| 4.77 out of 5 | |
$27 per user |
|
| 4.52 out of 5 | |
$14.99 per user |
|
| 4.29 out of 5 | |
$31 |
|
| 4.15 out of 5 | |
$14 per user |
|
| 4.11 out of 5 | |
$29 |
|
| 3.70 out of 5 | |
$12 per user |
|
| 3.63 out of 5 | |
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RingCentral: Best Overall Vanity Phone Number Provider
What We Like
- Add custom numbers using RingCentral’s control panel
- Low international calling rates
- RingCentral offers a high amount of custom phone number options
What's Missing
- Vanity numbers are considered add-ons and require a monthly charge of $4.99
- No professional recorded greetings available to use
- Advanced features only available at higher tiers
RingCentral Pricing*
- Essentials: $29.99 for one business or toll-free number, 100 toll-free minutes, unlimited calls, short message service texting (SMS), and team messaging
- Standard: $37.99 for international business numbers, 1,000 toll-free minutes, video meetings with 100 participants, and unlimited audio conferencing
- Premium: $44.99 for 2,500 toll-free minutes, video meetings with 200 participants, and customer relationship management (CRM) integrations
- Ultimate: $59.99 for 10,000 toll-free minutes, unlimited cloud storage, device reports, and device alerts
*Pricing is based on a monthly rate per user. Each added vanity phone number costs $4.99 and will be added to the monthly rate of the plan selected. There is also a $30 setup fee.
RingCentral stands out as one of the best business phone systems that also comes complete with unified communications functionality. You add numbers as needed through the control panel, and a local and toll-free number is included with every plan. It’s important to note that RingCentral charges a $30 setup fee and a rate of $4.99 per month, but the process of getting one is very easy.
As we covered in our RingCentral review, this provider brings most of the features a small business needs. This includes call management, call routing, and analytics capabilities. RingCentral also has most other virtual number types, including toll-free, local, and international numbers.
Comparatively, other providers like Grasshopper offer a toll-free vanity number with every plan, which could save you money compared to RingCentral. Also, the five-day turnaround could put some companies off, especially considering FreedomVoice offers these numbers in as little as 24 hours. Still, neither of these competitors offers the overall experience available with RingCentral.
RingCentral Features
RingCentral’s drag-and-drop IVR editor. (Source: RingCentral)
- Multilevel IVR: RingCentral has an interactive voice response (IVR) system that allows you to receive and direct calls. The IVR editor also permits drag-and-drop functionality, so you can easily customize call flows.
- International presence building: With RingCentral, you’ll have access to both international numbers and metered international calling. In fact, numbers are available in more than 100 countries.
- Unified communications: In addition to inbound and outbound business calling, RingCentral has dedicated unified communications as a service (UCaaS) features. This folds in team collaboration, video conferencing, and task management features.
GoTo Connect: Best Provider With Vanity Phone Numbers at Every Tier
What We Like
- All plans come with unlimited extensions
- Free international calling in 50+ countries
- Customizable call flows
What's Missing
- It lacks call management features when compared to RingCentral
- No toll-free minutes with basic plan
- Lacks integration options when compared to RingCentral
GoTo Connect Pricing*
- Basic: $27 for unlimited extensions, one custom greeting, number porting, and 40-minute video calls with four attendees
- Standard: $32 for unlimited auto-attendant greetings, internet fax, hotdesking, unlimited call queues, 1,000 toll-free minutes, and 150 meeting participants
- Premium: $43 for 5,000 toll-free minutes, 250 meeting participants, call analytics, and call monitoring
*Pricing is based on monthly billing per user.
GoTo Connect is one of the few providers that allows users at any plan tier to immediately start using vanity numbers for business once they are allocated. This is particularly useful for new companies that do not have the budget for more advanced tiers. While GoTo Connect lacks international phone numbers, it has virtually every other type of DID number, including local and toll-free numbers.
In addition to this, GoTo Connect’s advanced call handling features actually cost less than other providers, such as 8×8 and RingCentral. This means that smaller companies will derive more value from the provider. In addition to this and its robust virtual number options, GoTo Connect also has strong international calling capabilities. With the provider, you’re granted access to unlimited international calls in more than 50 countries.
For more feature information and to determine if this provider is the right fit for your team, check out our GoTo Connect review.
GoTo Connect Features
A view of GoTo Connect’s visual dial plan editor (Source: GoTo Connect)
- Custom auto-attendants: GoTo Connect allows you to create an unlimited number of customized messages and greetings for use in your auto-attendant. These messages are then easily added to the visual call flow editor.
- Customizable call flows: GoTo Connect has a drag-and-drop visual dial plan editor so that you can easily customize how calls are received. Each square provides detailed options for when calls arrive.
- Unlimited international calling: Similar to providers, such as 8×8 and Ooma, GoTo Connect offers unlimited international calling to multiple countries. This is useful for businesses who make regular calls to the 50-plus countries available through this provider.
Phone.com: Best Vanity Phone Number Provider for Mix & Match Plans
What We Like
- Flexible purchasing options that allow users to mix-and-match features
- Pricing for top tiers complete with entry-level plans of other providers like RingCentral and Nextiva
- Offers volume-based pricing for vanity numbers
What's Missing
- CRM integration is only available at higher plans
- Higher one-time fees for custom numbers compared to other providers
- 833 prefixes are not available
Phone.com Pricing*
- Basic: $14.99 for one toll-free or local number per account, 300 shared minutes and 1,000 pooled text segments, and 10 video participants
- Plus: $19.99 for unlimited minutes and text messages, 25 video meeting participants, and video recording
- Pro: $29.99 for voicemail transcription, CRM integrations, and call analytics
*Pricing is based on monthly billing per user. Save 20% with annual billing.
Like GoTo Connect, Phone.com has three virtual number options for subscribers: local, toll-free, and vanity. In addition to its metered plan options, Phone.com also includes unlimited plans for those making extensive calls.
While there are robust options for vanity numbers, it’s critical to understand that Phone.com has different pricing options for each. You could pay anywhere from $99 to $4,995 for their one-time setup fee. While you have options with lower-cost tiers, like RingCentral, Phone.com charges a monthly fee. While this is only $4.99, it could cause some smaller businesses to consider another cheaper option.
Still, as we covered in our Phone.com review, this provider has a strong feature set. This includes built-in click-to-call and reverse calling, native integrations, and video conferencing. This last feature is relatively uncommon on a virtual phone system like Phone.com.
Phone.com Features
Configure incoming calls with ease using Phone.com’s call handling rules (Source: Phone.com)
- Call handling: This provider has a wide range of call handling features, including call queues, an auto-attendant, schedule-based routing, and a dial-by-name directory.
- Live receptionist: To increase the professionalism of your business, use Phone.com’s live receptionist option. This feature provides a live answering service for taking calls. Plans are as cheap as $90 for 50 minutes of the service.
- Voice tagging: Since callers are presented with a list of options before being connected, voice tagging provides an audio cue based on their selection before you pick up. For example, if they selected “Business Line,” the voice tag corresponding to this option would play.
Grasshopper: Best Virtual Vanity Phone Number Provider
What We Like
- Vanity numbers are available during a free trial
- Each plan comes with at least one free vanity phone number
- No per-user charge that increases prices as your company grows
What's Missing
- Only offers toll-free vanity numbers; local and international numbers are not available
- Not as many unified communications features as providers like RingCentral
- Video conferencing is not offered
Grasshopper Pricing*
- Solo: $31 for one free number and three extensions
- Partner: $51 for three numbers and six extensions
- Small Business: $89 for five numbers and unlimited extensions
*Pricing is based on monthly billing. Save more than 10% by switching to annual billing.
Grasshopper is one of the best small business VoIP services on the market today, delivering everything needed for business calling. While its unified communications features are non-existent, it delivers all of the call management features you need with options for unlimited extensions and no per-user fees.
By default, you’re provided both local and toll-free virtual numbers with your subscription. Toll-free vanity numbers are provided, so if you need a local variation, you’ll have to choose another provider, such as RingCentral or Phone.com. Still, it’s critical to note that Grasshopper doesn’t charge an activation fee or require a commitment when picking a number. For more information about this virtual phone provider, take a look at our deep-dive Grasshopper review.
Grasshopper Features
A look at the clean and easy-to-use Grasshopper interface (Source: Grasshopper)
- Instant response: This feature allows you to send an instant short message service (SMS) message when you receive a call you can’t answer. The response is sent from your Grasshopper phone number and allows your customer to send a text reply with callback details if needed.
- Professional greetings: Grasshopper has an in-house studio for the recording of your auto-attendant or voicemail scripts. This service costs $75 for 250 words.
- Voicemail transcription: Unlike other VoIP and virtual phone providers, Grasshopper provides this feature at its base tier of service. Every subscription tier automatically transcribes voicemails to text so that you can peruse them at your convenience on a mobile device or computer.
eVoice: Best Vanity Phone Number Provider With Professionally Recorded Greetings
What We Like
- A free professionally recorded greeting comes with plan
- Bundled plans come with up to 33 toll-free or local vanity numbers
- Budget-friendly plan with unlimited minutes for calling
What's Missing
- Add-on features become costly with growth
- Vanity numbers have a one-time fee
- Lacks video conferencing and team collaboration features that other vanity phone number providers offer
eVoice Pricing*
- Elite: $14 for unlimited calling, a free custom greeting, three toll-free or local vanity phone numbers, and unlimited extensions
*Pricing is based on monthly billing per user. Save $2 per month with annual billing.
While eVoice lacks the online number picker for vanity numbers that many of its competitors have, its customizable plans will surely be attractive to many businesses. For the most part, picking a number requires businesses to fill out a web form, but eVoice also allows customers to call in and request numbers as well.
In addition, eVoice also grants access to toll-free, local, and international virtual numbers, but it’s worth noting that international numbers are definitely pricey. In fact, expect to pay about $30 per month for a number of this type. Still, as we covered in our eVoice review, this provider is well-suited for teams that need multiple numbers to track ad campaigns since there’s a wide variety of number types to use.
eVoice, like Grasshopper, also offers a live receptionist, which is useful for adding a professional veneer to businesses. Curious about how these two compare? Check out our eVoice vs Grasshopper guide.
eVoice Features
A look at eVoice’s easy-to-use web-based dashboard (Source: eVoice)
- Simultaneous or sequential ring: This allows multiple lines to ring at once or to ring one after the other so that the customer experience is better when an agent is unavailable.
- Custom greetings: Each plan offers a professionally recorded greeting that can be recorded in the language of your choice.
- Advanced call routing: A number of advanced call routing options are available for different types of contacts. Route customers and vendors differently and have options for holidays and after-hours.
800.com: Best Vanity Phone Number Provider Without Extra Fees
What We Like
- True 800 numbers are available with this provider
- All plans come with a dedicated fax number
- Advanced features are available at base tier
What's Missing
- One-time vanity number activation fee of $35
- No local or international phone number options
- No video conferencing capability
800.com Pricing*
- Personal: $29 for 1,000 minutes and one included toll-free number
- Unlimited: $75 for unlimited minutes and one included toll-free number
- Pro: $149 for unlimited seats with 5,000 minutes and five included toll-free numbers
*Pricing information is based on monthly payment. Save 15% with an annual payment plan.
One of the chief advantages of 800.com is its simplicity. 800.com is designed specifically for businesses in need of virtual phone numbers. As a result, the provider has a vast selection of numbers to choose from, and these include numbers with a dedicated picker on its website. 800.com provides easy access to vanity 800 numbers. Subscribers are presented with numbers in the full 800 through 888 range. Learn more about this in our 800.com review.
Still, it’s worth noting that 800.com doesn’t provide international numbers, so if you need local numbers in foreign jurisdictions, this isn’t the provider to choose. If you need this, we recommend a provider like RingCentral or eVoice. Both provide just about every type of business phone number.
800.com Features
With 800.com, selecting a vanity or toll-free business number is straightforward. (Source: 800.com)
- Prefix availability: With 800.com, all toll-free prefixes are available when selecting a new number (800, 833, 844, 855, 866, 877, and 888).
- Voicemail-to-email: Voicemails are sent to an email address as an audio file that is convenient to listen to.
- Call recording: Record and store calls for future reference. When previous calls are accessible, a better customer experience is achievable.
MightyCall: Best Free Vanity Phone Number Provider
What We Like
- Multiple number options come with all plans
- No activation fee to set up a vanity phone number unlike providers like 800.com
- International phone numbers available in 11 countries
What's Missing
- Lacks integration options at lower tiers
- 800 prefixes are only available by contacting customer support
- No annual or volume discounts are available
MightyCall Pricing*
- Small Team: $12 for two users with 1,000 minutes, 1,000 texts, and two numbers
- Business: $15 for 3+ users with unlimited minutes, texts, and five numbers
- Plan 3: $150 for unlimited users with unlimited minutes, texts, and 10 numbers
*Pricing based on monthly payment per user.
Like Grasshopper, eVoice, and Phone.com, MightyCall is a virtual number provider that specializes in providing business phone numbers. As a result, there’s not much in the way of unified communications features, but many small businesses don’t necessarily need a full communications system. With a MightyCall subscription, you’re granted access to two to 10 phone numbers. These include options for local, toll-free, international, and vanity.
MightyCall also stands out because it grants absolutely free vanity numbers. Compare this to eVoice, which charges $29.99 a month, and you can see how a business might save money with MightyCall. MightyCall also doesn’t charge a setup fee, which you’ll find with other cheaper providers, such as 800.com. Check out our MightyCall review for more details.
MightyCall Features
A look at MightyCall’s quick-access control panel (Source: MightyCall)
- Client contact book: Store client information and communication history to serve them better and improve their customer journey.
- Voicemail transcriptions: Voicemails received will be sent to your email in a readable message.
- Advanced routing: Prioritize top customers by adding them to a list that enables special call routing rules to ensure they get extra care and attention during every call.
Frequently Asked Questions (FAQs)
What’s the difference between a toll-free number & a vanity number?
A toll-free number doesn’t necessarily have an alphanumeric meaning behind it. For example, a standard number could be 1-888-555-1234, which while memorable, isn’t a vanity number. Conversely, these numbers could have either a local or a toll-free prefix.
So, a number could be 1-888-CALL-ROB, or it could be 1-321-CALL-ROB, which would mean that the local number would be based in Orlando. Both would benefit from the potential name recognition, but one would be dialable from anywhere in the U.S. without incurring extra charges.
Why might a business prefer a vanity phone number?
A vanity number is typically easier to remember, so once a customer hears the number, it becomes easy to recall when they need a specific service. For example, a common custom number is 1-800-FLOWERS. If a customer is looking for a flower arrangement, they will be able to recall the number quickly.
Is it free to get a vanity number?
Not always. Most of the providers listed above do offer at least one free number with a paid plan. If you need more than what is offered, check other providers. For example, Grasshopper provides three numbers at their second tier, and MightyCall provides two at their basic tier. Also, some providers charge a monthly or one-time fee for this type of service.
How We Evaluated the Best Vanity Phone Number Provider
We compared various voice-over-internet-protocol (VoIP) and virtual phone number business calling systems offering free or add-on vanity phone numbers to determine which providers deliver the best feature sets and prices. During our evaluation, we rated each business phone system based on the types of phone numbers and features provided while considering overall value, popularity, and ease of use.
Learn how we evaluated the best vanity phone number provider by clicking on the tabs below:
15% of Overall Score
We assessed the costs of business plans at each tier while checking for discounts for annual payments. Providers offering free custom numbers earned extra points in our evaluation, since the cost is nearly always a determining factor for small businesses.
30% of Overall Score
In addition to number options, we reviewed business-focused features and awarded points to those providing an auto-attendant, voicemail transcription, and conference calling. In addition, we looked at desktop and mobile apps from each provider.
30% of Overall Score
We examined subscription plans offered by the best vanity phone number providers to see which ones come with number porting and software integrations. We also verified the availability of toll-free numbers and international numbers.
25% of Overall Score
We based our expert score on our personal use of each phone system along with customer reviews to determine ease of use and popularity.
Bottom Line
A dedicated vanity number enhances your business and makes your customers memorize your number more easily. When combined with one of the best business phone systems, you can ensure every customer has a completely curated experience when reaching out that includes advanced call handling and caller metrics.
Our top pick for vanity phone numbers is RingCentral since it offers a comprehensive feature set. It offers useful business features with this provider and a full list of virtual number options. There’s even the ability to add toll-free, local, and international numbers, which isn’t something every provider delivers. Get started today by signing up for a 14-day trial.