It is often said that choosing a restaurant location is the most critical decision you’ll make when opening a restaurant. In my experience, that is entirely true, but not in the way you might think. You don’t need to be in the perfect corner lot in a perfectly outfitted freestanding building to be successful. Plenty…
How To
How to Buy a Preforeclosure Home in 8 Steps
Preforeclosure houses typically occur when a homeowner falls behind on mortgage payments, which results in loan default. During preforeclosure, the homeowner can either sell the property or pay the outstanding balance on the loan. This allows an investor to buy a preforeclosure property below market value. To learn how to buy a preforeclosure home, follow…
What Bulk SMS Marketing Is & Who It’s Best For
SMS (which stands for short message service) marketing refers to campaigns sent via mass text. It allows you to reach a wide audience or a highly targeted audience with low effort and high returns, and there are several different types of campaigns you could send. Keep reading to learn who it’s best for and decide…
Employee Incentive Programs: 7 Types (+ Setting Up Your Own)
Employee engagement plays a significant role in ensuring the productivity, satisfaction, and loyalty of employees. One effective strategy for keeping engagement high is to implement employee incentive programs, which motivate employees and contribute to the overall success of the organization. Although incentive programs are often thought of as strictly rewards for specific achievements, they can…
How to Do SMS Marketing (+ Do’s & Don’ts)
Mass SMS (short message service) marketing, also known as text message marketing, offers a high return on investment and though widely appealing to consumers, is still underutilized. Below, we walk you through the steps of how to do SMS marketing the right way, including the best practices to follow and the benefits you can derive…
How to Organize Inventory for Small Businesses in 9 Steps
Inventory management is the process of having the right products, in the right quantities, at the right time to sell to customers. Accurately managing inventory can increase revenue by preventing stockouts, excess inventory, and unsold products. While I have seen it done manually, the easier and more reliable solution for managing inventory is to use…
How to Start a Subscription Box Business in 7 Steps
Subscription box businesses are gaining popularity as new subscription companies pop up and existing retailers start incorporating subscription services into their business models. In fact, the global subscription box industry was valued at $26.9 billion in 2022, and between 2023 and 2028, the market is projected to grow to $74.2 billion. In general successful subscription…
How to Set Up a Shop on Squarespace in 6 Easy Steps
Squarespace is one of our leading ecommerce platforms and best website builders for small businesses. One of the reasons it is so popular is its array of advanced yet beginner-friendly features, including ecommerce. Learning how to set up a shop on Squarespace is easy: create an account, add products, set up payment and fulfillment options,…