Professional marketing agencies offer services that drive traffic to your business location and website. But which to choose depends on your goals, the services you need, your budget, and the performance and reputation of the agency. Keep reading to learn how to choose a marketing agency to grow your brand, including the most important criteria…
How To
6 Ways to Use AI in Social Media (+ Examples)
Social media artificial Intelligence (AI) is the use of machine learning and data to make social marketing and advertising campaigns more efficient and effective. This includes things like AI-assisted social listening and brand monitoring, AI-generated captions and creatives, and both paid and organic data-optimized scheduling and distribution. Keep reading to see how to use these…
How to Become a Team Leader: Skills & Traits (+ Examples)
In the dynamic world of business, the role of a team leader is not just a title but a testament to one’s ability to inspire, motivate, and guide others toward a common goal. Leadership requires a delicate balance of strength and empathy, vision and adaptability, confidence and humility. This guide aims to unlock the traits…
How to Manage Millennials in the Workplace: 7 Top Tips
Millennials, born from the early 1980s through the mid-1990s, are known for their fluency with digital technology and active use of social media to connect with others. They grew up during a time of rapid technological advancements, globalization, and social change. As the largest generational cohort in the workforce, millennials are known for their unique…
How to Write a Graphic Designer Job Description [+ Template]
A graphic designer job description is an internal HR document that describes the position’s requirements and responsibilities. When done correctly, you can quickly turn it into a job ad. Because a graphic designer plays a central role in shaping the visual identity of a brand, it is important to outline the specific skills and qualifications…
How To Fill Out Form 2553 for S-corps and LLCs
We’ll walk you through filling out Form 2553, which businesses and other eligible entities use to elect to pay taxes as an S corporation (S-corp). To make this election, you’ll have to fill out a four-page, four-part form. Once completed, you’ll be notified roughly 60 days after you filed whether your election was accepted or…
How to Create a Big Cartel Online Store in 6 Steps
Learning how to use Big Cartel to sell your products is simple and easy. Just sign up for an account, add products, set up shipping and payment information, and customize your website. You can start marketing and selling to customers after you launch your store. What I like about Big Cartel is that it offers…
How to Start a Subscription Box Business in 7 Steps
Subscription box businesses are gaining popularity as new subscription companies pop up and existing retailers start incorporating subscription services into their business models. In fact, the global subscription box industry was valued at $26.9 billion in 2022, and between 2023 and 2028, the market is projected to grow to $74.2 billion. In general successful subscription…