Statistics

15 Key Sales Training Statistics to Boost Performance (2024)

Proper and regular training can help sales reps increase their net sales and productivity. Statistics on sales training demonstrate how a well-trained sales workforce can benefit your business.

By J.R. Johnivan September 5, 2024 | Sales, Statistics

Most organizations aim for a steady and consistent flow of customers through their sales pipeline. However, there are numerous bottlenecks, obstacles, and challenges to overcome, especially for new or inexperienced sales representatives. Proper sales training can mitigate these issues. Let’s take a look at sales training statistics to understand the impact of a proper training…

41 Omnichannel Statistics for Retailers in 2024

By David Rivera September 4, 2024 | Ecommerce, Retail, Statistics

It’s more important than ever to consider your omnichannel retail strategy, which is the seamless integration of every customer touchpoint in person and online. As you’ll see with the omnichannel trends outlined below, consumers already engage in omnichannel shopping behaviors, and retailers are investing in technology that enables it. Omnichannel Statistics Overview If you’re wondering…

29 Temu Statistics for Small Businesses to Know in 2024

By Agatha Aviso September 2, 2024 | Ecommerce, Insights and Trends, Retail, Statistics

Temu is a China-based ecommerce marketplace owned by Pinduoduo Inc., which launched in 2015 and has since gained traction in markets all over the world. Temu is valuable for both consumers and retail businesses alike, offering access to a huge range of products at extremely affordable prices. Let’s take a look at some Temu stats…

31 AI Marketing Statistics for Small Businesses

By Audrey Rawnie Rico August 27, 2024 | Marketing, Statistics

It’s the talk of the town in every industry and probably the biggest technological development in recent years. Unless you’ve managed to evade all tech news in recent years, you’re likely aware of the meteoric—and still developing—growth of AI aka artificial intelligence. If you want to start using AI for marketing your small business, I’ve…

30 Amazon Prime Day Statistics to Know (Updated for 2024)

By Meaghan Brophy August 27, 2024 | Ecommerce, Retail, Statistics

Amazon Prime Day, an annual shopping holiday hosted by the world’s largest ecommerce marketplace, happens every year in July and is exclusively available for Amazon Prime subscribers. 2024 was a big year for the holiday—driving tons of sales, new Prime subscribers, and investment in ad spend. Prime Day also presented one of the best years…

23 PR & Press Release Statistics for Small Businesses

By Audrey Rawnie Rico August 16, 2024 | Marketing, Statistics

Press releases and public relations (PR) involve the art and science of building brand awareness and credibility for your small business. They’re your best chance of gaining media coverage and the wider public’s attention while letting you control your brand’s public narrative. We compiled 23 press release statistics to power your media and PR strategies….

36 Back-to-School Shopping Statistics to Know (Updated 2024)

By Meaghan Brophy August 15, 2024 | Insights and Trends, Retail, Statistics

The annual back-to-school season has always been a significant event for consumers and retailers alike. And in 2024, the landscape of back-to-school shopping is experiencing notable shifts. With economic factors influencing spending habits, consumers are becoming increasingly strategic and budget-conscious in their purchases. From deal-seeking to the growing importance of sustainability, keep the following 2024…

69 Online Shopping Statistics Retailers Should Know in 2024

By Agatha Aviso August 15, 2024 | Ecommerce, Retail, Statistics

Online shopping is now the preferred way for a majority of consumers to shop. With the ongoing challenges brought about by inflation, supply chain issues, and more, a crop of new small businesses, direct-to-consumer retailers, and ecommerce startups are gaining popularity with shoppers. We’ve gathered 69 online shopping statistics, along with their key takeaways, broken…