Although email marketing for retailers has been practiced for decades, it is still one of the most effective retail marketing methods for building and nurturing customer relationships. In fact, 87% of marketers say email is critical to success and 41% consider it the most effective channel. This guide discusses how to use email marketing to…
Tip List
12 Abandoned Cart Email Examples to Inspire Your Own
The average cart abandonment rate is just over 71%. That’s a lot of missed opportunities. And while you can adjust your website, product pages, and checkout process to capture some of those lost sales, you can also recuperate those shoppers after they’ve left your website with abandoned cart emails. An abandoned cart email is an…
10 Best Startup Hiring Tips for Finding Top Candidates
In the startup world, hiring the right employees can make all the difference between success and failure. The wrong hire can be costly—from lost productivity to damaged company culture. Therefore, it’s essential to have a solid startup hiring process in place for attracting and retaining top talent. Whether you’re just getting started or looking to…
15 Marketing Strategies for Facebook Pages
Facebook remains one of the most popular channels for raising brand awareness, and with good reason—it’s one of the most effective. To build brand visibility on Facebook successfully, you need to understand your audience, use the right tools at the right time, and consistently learn and improve your campaign as you go. To help, here…
14 Ideas & Tips for Real Estate Team Names (+ Examples)
Your real estate team or company name is often the first interaction potential clients have with your business—and first impressions are priceless. That’s why you need to establish the best real estate team or company name, making sure it’s clear, original, easy to remember, showcases your brand, and follows legal and ethical guidelines. By incorporating…
27 Local Advertising Ideas to Grow Your Small Business
Local advertising is an effective way to boost brand awareness and attract customers in a specific locale. It allows you to target nearby prospects based on the audience of the medium used (e.g., newspapers or radio stations) or to use ad targeting tools to put your advertisements directly in front of your ideal customers. With…
16 New Real Estate Agent Tips to Get Your Business Started
As a newly licensed real estate agent, it’s common to feel overwhelmed by all the tasks that need to be done and confused about how to get started. Having the right tips and advice is essential to jump-start your career growth instead of plateauing early on. Choosing the right brokerage and creating a marketing plan,…
4 Major Types of Employee Benefits to Offer
Employee benefits, some of which are required by law, are an essential part of your personnel budget and can have a direct impact on hiring and retaining top talent. Knowing the different types of employee benefits can help you choose the right ones for your company, depending on your industry, employee needs, and budget. The…