In the real estate industry, pocket listings are gaining momentum as a unique and discrete approach to buying and selling properties. Before searching for or jumping in to buy or sell a pocket listing, real estate agents need to be armed with essential information on what pocket listings are, how they work, and the pros…
Ultimate Guide
Gen X Consumer Behaviors: Gen X Shopping Habits
Gen X is often forgotten between baby boomers and millennials, but they are a vastly important generation with distinct consumer behaviors and immense buying power. With their annual expenditures averaging over $80,000, Gen Xers comprise a significant market for retailers. In this guide, we will explore Gen X shopping habits, all backed by studies, as…
Rent Concession Guide for Landlords: When to Offer + Pros & Cons
Property management success is driven by continuous tenant retention and attraction. In some cases, you’ll have to make way for rent concessions to retain a percentage of residents. Thus, it is important to understand what a rent concession is. It is a benefit or discount offered to entice and persuade people to sign or renew…
Personalization in Retail: Ultimate Small Business Guide
Personalization is a strategic approach that tailors the shopping experience to individual customer preferences and behaviors. By harnessing data and employing cutting-edge AI technologies, retailers can offer customized product recommendations, personalized content, and targeted promotions. The result? A more engaged customer base, increased sales, and improved brand loyalty. But there are major questions in the…
The Ultimate Guide to Ecommerce Sales Tax
Ecommerce sales tax (also called online sales tax) is a type of consumption tax that online merchants collect from customers and then pass on to the government. It’s calculated as a percentage of each item’s selling price, and it works much like the tax you’d collect from a customer in a traditional retail setting. In…
Independent Contractor Taxes: The Ultimate Guide
Independent contractors pay federal, state, and local taxes. At the federal level, independent contractors pay income tax and self-employment tax on their net earnings. Most independent contractors also pay income tax in the state where they live and work, and some cities or counties charge business taxes, registration fees, or licenses. Independent contractors who are…
Retail Holiday Readiness: A Small Business Ultimate Guide
The holiday season is a major time for retailers. Consumer spending is surging, spirits are high, and massive profits are ripe for the picking. But, there is also a lot to do to get ready for the holiday season and to stay ahead of seasonal trends. In this guide, we will walk through all things…
What Is a Surety Bond & How It Works
A surety bond is a financial coverage guaranteeing the performance of contractual obligations or legal compliance by the party who purchases it. A bond can be requested, legally required, or purchased to show reliability. Surety bonds can serve many purposes, but the ones available are dependent on the project and specific industry. The Hartford is…