Agatha Aviso

Bringing a new product to market takes more than just a good idea. It requires a clear plan, careful testing, and the ability to adapt to challenges like shifting tariffs or supply chain delays. In this guide, I’ll walk you through the whole new product development (NPD) process, from idea to post-launch, with real examples,…

Fitting rooms are one of the most influential touchpoints in retail. It is where shoppers go from browsing to buying. They are more than just try-on spaces; they’re critical to your store’s performance. Well-thought-out fitting room design can increase conversion rates, improve how shoppers view your merchandise, and support your overall brand identity. This guide…

The best POS systems for small businesses are affordable, easy to use, and packed with tools for managing sales, inventory, employees, and customer loyalty. Most offer free plans or low-cost subscriptions, making them accessible to startups and growing retailers alike. Whether you need a simple mobile POS or advanced multi-location support, there’s a solution for…

In this ultimate headless commerce guide, you’ll learn what this commerce platform architecture actually means, how it compares to traditional platforms, whether it’s right for your business, and how to make the switch. I break it down using real-world examples, platform comparisons, and cost insights that growing small businesses should consider. What is a headless…

Choosing the right shipping carrier can impact your bottom line, especially with rising rates and tighter delivery windows in 2025. Whether you’re shipping small packages or international orders, FedEx, UPS, and USPS each offer distinct advantages in cost, speed, and reliability. In this updated 2025 guide, I compare FedEx vs UPS vs USPS (United States…

The Shopify Starter plan offers a streamlined and budget-friendly way to start selling online without the need to launch a full ecommerce website. It’s easy to set up and allows you to sell unlimited products, manage inventory, and process payments. At just $5/month, it’s an affordable and surprisingly capable option for lightweight selling. That said,…

If you want to succeed in selling on Etsy in 2026, start with products buyers are already searching for and purchasing. This guide breaks down the best selling items on Etsy, from digital downloads and personalized jewelry to stickers and home decor, using real marketplace data to show what sells, what’s trending, and where sellers…

Nearly 60% of consumers now prefer to shop online — and that shift shows no sign of slowing down. In 2025, the online shopping landscape is defined by speed, convenience, and technology. Mobile wallets account for half of global ecommerce transactions, voice shopping is projected to hit $81.8 billion, and social platforms like TikTok and…

Temu has emerged as one of the fastest-growing ecommerce platforms in the US, attracting sellers with its massive reach, aggressive pricing model, and growing demand for low-cost goods. Launched in the US in late 2022 and backed by Chinese tech giant Pinduoduo, Temu now rivals Amazon and Shein in traffic and app installs. If you’re…

Dropshipping lets you sell products without holding inventory. When someone places an order, your supplier ships it directly to the customer. For small businesses, it’s a low-risk way to start selling online, and learning how to dropship on Amazon can open the door to a massive customer base without the hassle of warehousing or fulfillment….

In this guide, I show you exactly how to set up a Shopify store, from creating your account and adding products to designing your storefront, setting up payments, configuring shipping, and launching your marketing campaigns. I built my own demo store using Shopify’s free trial so I can include tips and tools that help you…

Thinking about selling on Shopify? Before you choose a plan, it’s critical to understand the real costs — beyond just the monthly subscription price. As someone who has helped small businesses launch successful online stores, I know firsthand that Shopify pricing can be confusing once you factor in transaction fees, apps, and POS hardware. At…