The Federal Unemployment Tax Act (FUTA) tax is what employers pay the Internal Revenue Service (IRS) to fund the unemployment program that pays eligible workers who have lost their jobs. This is separate from state unemployment taxes (SUTA). Federal regulations only require employers to pay a maximum of 6% on each employee’s first $7,000 of…
How To
How to Create a Google Business Page in 4 Easy Steps + Tips
Creating a Google Business profile or page is one of the most underrated marketing strategies I always recommend to small business owners—especially if you’re just building your online presence. A Google Business page helps people in the local community discover your business online. More than that, it gives you a way to collect reviews and…
Warehouse Layout Design Planning: Ultimate Guide for SMBs
This article discusses the importance of an efficient warehouse layout, shows the common warehouse layout patterns, and the steps involved in designing one. It also gives best practices for designing a warehouse floor plan. The Importance of Warehouse Layout Design The efficiency of any warehouse operation highly depends on its floor plan’s layout and design….
How Do Balance Transfers Work? An Ultimate Guide
Editorial and Partnership Disclosure A balance transfer allows you to move your existing debt from one credit card to another, often with a lower interest rate or even a 0% Annual Percentage Rate (APR) promotional offer. So, how do balance transfers work? Once you request a transfer, your new credit card provider pays off the…
Gen Alpha Consumers: Who They Are, Key Behaviors & How to Market
Gen Alpha are the new kids on the block or, better yet, the new consumers in the market. After Gen Z, Gen Alpha is the next consumer group on businesses’ minds. As the consumer group ages and gains more spending power, it’s important for brands to get in early and make relationships now that can turn into sales for years to come.
Keep reading to learn more about who the Gen Alpha are, what their consumer behaviors and preferences are, and how your business can appeal to their needs and convert them into customers. Get to Know the Alpha Generation of Consumers The alpha generation of consumers, or Gen Alpha, are people born between the years of…
How to Form an Employee Engagement Committee
Forming an employee engagement committee is not just about gathering a group of enthusiastic employees; it’s about creating a diverse think tank that reflects the multifaceted nature of your business. Start by selecting your committee members and defining and implementing the goals of your program. Follow the steps below to learn more about how to…
How to Send a Press Release in 6 Steps (+ Tips & Template)
Press releases play an important role in getting the word out about your business but they don’t just grant you wide visibility, they also help build your credibility as a brand. When people read about your business in the paper or see it in the local news, it significantly increases your credibility and gets more…
How to Start a Personal Training Business
If you’re a personal trainer, starting your own personal training business can be the route to more freedom, flexibility, and income. Of course, this is only true if you run your business in a way that drives your success. Fortunately, learning how to start a personal training business is simple when you follow a step-by-step…