Effective Pinterest marketing allows small businesses to reach target audience members with visual content through free organic search, paid targeting, and storytelling features. Learn how to use Pinterest for business by following the steps below to showcase your brand, sell and display products, drive web traffic, and connect with potential customers. Pinterest Marketing Basics for…
How To
How to Build a Sales Culture for High Performance in 10 Steps
A positive, transparent, sales-driven culture is vital for keeping small business teams engaged in the business’ overall success—regardless of their role within the company. Building the framework for a positive selling culture starts with offering incentives for aggressive yet achievable performance. It also involves developing collaborative team culture characteristics and promoting learning and growth. Here’s…
How to Get a Free Business Phone Number in 4 Easy Steps
A business phone number enhances a company’s professional image and lets customers communicate directly with the organization. Small businesses seek free business phone numbers to reduce customer service costs. Learn how to get a free business phone number by following these steps: decide which type of number you need, select a provider, sign up for…
12 Ways to Use AI for Small Business Marketing
No longer considered science fiction, the use of artificial intelligence (AI) in marketing has exploded this year, and it’s here to stay. Luckily, it offers a wealth of opportunities for small businesses, from easy content creation to ultra-precise ad targeting and simpler market research. Keep reading to learn 12 ways to use AI for small…
How To Set Up Messages in QuickBooks Online
In this tutorial, you’ll learn how to set up email messages for your customers in QuickBooks Online. First, we’ll cover how to set up your company-wide default email message to accompany invoices and other sales forms. Then, we’ll show you how to override the default message with a custom message for your invoices, estimates, and…
How To Transfer Funds Between Bank Accounts in QuickBooks Online
This guide will cover how to transfer funds in QuickBooks Online. We’ll show you how to record the transfer and then review or edit the transfer of funds in the bank account check register. You may need to transfer funds frequently between bank accounts in QuickBooks to track bounced checks, avoid overdraft issues, and maintain…
How To Record a Bounced Check in QuickBooks Online
In this tutorial, you’ll learn how to record a bounced check in QuickBooks Online. There are multiple ways to do this, but we present what we believe is the most efficient while still maintaining a paper trail and making reconciling your QuickBooks banking activity as simple as possible. To teach you how to record a…
How to Create an Effective Sales Report (+ Free Template)
Sales reports provide business activity and performance information to make operational adjustments and strategic decisions. Creating effective reports involves identifying objectives, audience, and time frame, then pulling information from your sales data sources for analysis. In this article, you’ll learn how to create a sales report and the common types of reports you can use…