Growth among the top voice-over-internet-protocol (VoIP) providers has continued through 2021. As far as VoIP trends and news, Zoom took a recent hit in its stock price thanks to the nixed Five9 acquisition, but providers like Vonage, RingCentral, and 8×8 continue to show signs of steady success as 2022 approaches. It’s clear: 2022 will definitely…
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Examples of Real Estate Landing Pages That Convert (+ Bonus Design Tips)
Real estate landing pages generate leads by collecting contact information. The best landing page examples have three things in common: effective copy, simple and focused design, and an engaging call to action (CTA). These elements encourage your audience to provide contact information and result in higher conversion rates. Check out these real estate landing page…
Top 16 Postcard Examples for Design Inspiration
Business postcards are a highly visual marketing tool that allows businesses to advertise their offers, events, promotions, and news in an affordable, single-page mailer. Because they don’t have a ton of space, you not only have to be discerning about the content you put in your postcard, but you also have to make sure it’s…
2021 Cyber Monday Strategies, Trends & Sales Tips
This year, online holiday sales are expected to reach a record $1.2 trillion globally. And as the pandemic shifts preferences toward online shopping, Cyber Monday is set to be bigger than Black Friday. Whether you have a brick-and-mortar store and website or sell exclusively online, adopting Cyber Monday strategies is crucial for driving sales during…
Retail Mobile Marketing: Create a Strategy That Drives In-Store Sales
Retail mobile marketing is all about targeting your marketing efforts to consumers on mobile devices (some 211 million of us use mobile devices to perform searches, according to Statistica). So while these consumers have the option to purchase on their phone—whether it’s for pickup or delivery—the way you market your business to them on mobile…
Black Friday Marketing Strategy: 25 Ideas to Drive Sales
Black Friday is one of the biggest retail shopping days of the year. While 2020 saw a slight dip in spending (amid more online shopping), consumers are more ready than ever to spend and 77% plan to do their shopping in stores, according to studies from BlackFriday.com. As a retail business, you do not want…
Top 13 Ways to Generate Real Estate Buyer Leads
Homebuying clients are key to professional success and earning more commissions for a majority of real estate agents. Generating real estate buyer leads consistently is the single most effective way to increase your business’ profits, sets you apart from other agents, and doesn’t have to be costly. There are a variety of methods for doing…
25 Payroll Terms Every Employer Should Know
When you’re new to payroll, the lingo can sometimes leave you confused. It’s important to invest some time into learning the most commonly used payroll terminology, so you don’t make any potentially costly mistakes. The top 25 payroll terms you should know before running payroll are: 1. Accrue This means to build up or accumulate…
7 Examples of Great CRM Workflows
Great customer relationship management (CRM) workflows help you automate steps to complete sales processes, such as deal management, lead scoring, and email automation. Workflows create automated actions triggered by certain events such as field entries, customer actions, or inactivity. When certain criteria are met, actions like automatically sending email alerts to customers or task reminders…
10 Home Staging Steps to Guarantee a Quick Sale
Home staging is when you intentionally prepare a home’s furnishings, art, and overall appearance to appeal to specific real estate buyers. It’s both an art and a science, and requires psychology, interior design, and real estate knowledge. The purpose of home staging is both to attract the types of buyers most likely to purchase the…
5 Professional Email Address Ideas & Examples
A professional email address is one that does not end in a generic address like @gmail.com, yahoo.com, or going even further back in time, hotmail.com. However, when it comes to creating email addresses for your business that others will take seriously, what you specify in front of the @ sign is just as important as…
30 Fun Pop-by Ideas: Small Gifts for Your Real Estate Clients 2021
A fun and effective way to stay top of mind with past real estate clients is by giving them pop-by gifts. These are small and usually inexpensive real estate client gifts, often accompanied by a note of appreciation, that you give to former clients when you “pop by” their house. Sending clients pop-by gifts, even…