Affiliate marketing is an income strategy that involves promoting a product or company in exchange for a commission on each sale. With an estimated 35% of affiliate marketers earning more than $20,000 annually, it’s a potentially lucrative business. Industries like fashion and blogging are highly profitable when applied with the right affiliate marketing strategies. Here…
All Marketing Articles - Page 11
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20 Top Examples of Parallax Scrolling Websites
Parallax scrolling is a visual effect used in web design—typically built into templates—where backgrounds scroll at a different rate than overlaid content, creating a 3D-type effect. Businesses can use parallax scrolling websites in many ways, but ultimately parallax makes sites appear dynamic; to illustrate the possible applications, we included 20 parallax site examples below. Building…
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6 Fastest Web Hosting Services 2019
The fastest web hosting providers offer plans with features to boost website speed, including solid-state-drive (SSD) storage, website caching, content delivery networks (CDNs), and data center choices. We reviewed 20+ fast web hosting providers to find the top six—including the best overall—based on price, add-ons, speed-boosting features, ease of use, and reviews. Top 6 Fastest…
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Best Cities for Journalists 2019: Newspaper, TV & Radio
Recently, the United States Bureau of Labor Statistics predicted a 9% decline in journalism jobs between 2016 to 2026. At the same time, interest in journalism as a major is booming. Universities across the country are reporting a 10% to 25% increase in applicants. With this discrepancy, we wanted to uncover where journalism majors would…
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HostGator vs GoDaddy: Price, Features & What’s Best 2019
HostGator and GoDaddy are acclaimed domain hosting providers with integrated templates and website builders. HostGator is more affordable and easier to use for beginners with single-site hosting starting at $3.84 per month. GoDaddy, however, provides affordable ecommerce website options for advanced online stores at $5.99 per month. When to Use HostGator Nontech-savvy business owners should…
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Top 18 Best Business Slogans & Taglines 2019
A slogan promotes a product by telling customers how it’s different from those of competitors. A tagline, on the other hand, represents a company’s entire identity and branding. The best slogans and taglines are memorable, benefit-focused, catchy, emotion-inducing, and tell a story. Below, we’ve highlighted the best slogans and taglines of the last 50 years….
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Best & Worst Tourism Cities for Hotels and Airbnbs 2019
Now more than ever, travelers have an abundance of accommodation options—from traditional hotel chains to a variety of Airbnb properties. Airbnbs have grown so much since the company’s inception in 2008 that it now accounts for 20% of the United States consumer lodging market. Hotels are thriving; the average revenue per available hotel room grew…
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39 Top Construction Marketing Ideas From the Pros
Construction marketing involves online and offline relationship-building. In many cases, finding construction clients requires maintaining a solid network of customers from past builds whom you can tap for referrals. You can also source clients using online ads targeted to industry associations. For help with these and other strategies, we reached out to construction marketing pros….
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How to Design a Stunning Book Cover in 7 Steps (+ Examples)
The best book cover designs ignite reader interest with captivating graphics and text, ultimately boosting sales. To design your own stellar book cover, review inspirational book covers; choose images, typography, and colors; and test designs to find the most appealing one. Design costs range from free for DIY options to $2,000+ for professional designs. While…
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Getting Social & Growing a Business: An Interview With Hootsuite
Hootsuite is the world’s leading social media management platform, giving businesses the tools to strategically manage their social media presence for increased brand awareness and customer engagement. We spoke with Penny Wilson, the chief marketing officer at Hootsuite, to learn more about how social media is essential for modern marketing and how it holds power…
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Radio Advertising Costs & How to Negotiate Lower Rates 2019
Radio advertising costs range from $200 to $5,000 per week depending on location and the size of the listening audience. The cost of producing the commercial is $1,000 to $2,500 depending on what is included like music, voice actors, and editing. Some stations have their own advertising production teams to save costs. How Much Does…
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Newspaper Ad Costs, Benefits & How To Create One 2019
Newspaper advertising is best for businesses that want to reach customers aged 35-45 on a local, regional, or national scale. The average newspaper ad cost depends on the circulation of the paper, the size, day, and ink. A full-page ad can start at $2,700 and increase to $163,000 depending on these factors. Print Newspaper Ad…
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