The best Facebook advertising agency provides a full suite of advertising services specific to Facebook, including creative development and ad campaign management. We reviewed dozens of small business advertising agencies based on affordability, campaign setup, campaign management, and optimization, reporting, and customer support, arriving at the top six Facebook ad agencies and the best overall….
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Drip Marketing: Ultimate Guide 2019
Drip marketing involves a series of emails or texts sent to subscribers at set intervals that market a business and its products/services. Given the flexibility of drip marketing, all businesses should use it to increase sales. To set up a campaign, define your goals, then use software to design, schedule, and automatically send it. Writing…
Content Management System: Definition, Cost & Providers 2019
A content management system (CMS) offers tools to design, publish, and manage website content without coding skills. Most include drag-and-drop site builders so designers must only click and drag elements like images to build a webpage. The best systems offer companies an easy, do-it-yourself way to create and update a website without paying developers. What…
35 Actionable Affiliate Marketing Tips & Strategies for 2019
Affiliate marketing is an income strategy that involves promoting a product or company in exchange for a commission on each sale. With an estimated 35% of affiliate marketers earning more than $20,000 annually, it’s a potentially lucrative business. Industries like fashion and blogging are highly profitable when applied with the right affiliate marketing strategies. Here…
20 Top Examples of Parallax Scrolling Websites
Parallax scrolling is a visual effect used in web design—typically built into templates—where backgrounds scroll at a different rate than overlaid content, creating a 3D-type effect. Businesses can use parallax scrolling websites in many ways, but ultimately parallax makes sites appear dynamic; to illustrate the possible applications, we included 20 parallax site examples below. Building…
6 Fastest Web Hosting Services 2019
The fastest web hosting providers offer plans with features to boost website speed, including solid-state-drive (SSD) storage, website caching, content delivery networks (CDNs), and data center choices. We reviewed 20+ fast web hosting providers to find the top six—including the best overall—based on price, add-ons, speed-boosting features, ease of use, and reviews. Top 6 Fastest…
Best Cities for Journalists 2019: Newspaper, TV & Radio
Recently, the United States Bureau of Labor Statistics predicted a 9% decline in journalism jobs between 2016 to 2026. At the same time, interest in journalism as a major is booming. Universities across the country are reporting a 10% to 25% increase in applicants. With this discrepancy, we wanted to uncover where journalism majors would…
HostGator vs GoDaddy: Price, Features & What’s Best 2019
HostGator and GoDaddy are acclaimed domain hosting providers with integrated templates and website builders. HostGator is more affordable and easier to use for beginners with single-site hosting starting at $3.84 per month. GoDaddy, however, provides affordable ecommerce website options for advanced online stores at $5.99 per month. When to Use HostGator Nontech-savvy business owners should…
Top 18 Best Business Slogans & Taglines 2019
A slogan promotes a product by telling customers how it’s different from those of competitors. A tagline, on the other hand, represents a company’s entire identity and branding. The best slogans and taglines are memorable, benefit-focused, catchy, emotion-inducing, and tell a story. Below, we’ve highlighted the best slogans and taglines of the last 50 years….
Best & Worst Tourism Cities for Hotels and Airbnbs 2019
Now more than ever, travelers have an abundance of accommodation options—from traditional hotel chains to a variety of Airbnb properties. Airbnbs have grown so much since the company’s inception in 2008 that it now accounts for 20% of the United States consumer lodging market. Hotels are thriving; the average revenue per available hotel room grew…
39 Top Construction Marketing Ideas From the Pros
Construction marketing involves online and offline relationship-building. In many cases, finding construction clients requires maintaining a solid network of customers from past builds whom you can tap for referrals. You can also source clients using online ads targeted to industry associations. For help with these and other strategies, we reached out to construction marketing pros….
Radio Advertising Costs & How to Negotiate Lower Rates 2019
Radio advertising costs range from $200 to $5,000 per week depending on location and the size of the listening audience. The cost of producing the commercial is $1,000 to $2,500 depending on what is included like music, voice actors, and editing. Some stations have their own advertising production teams to save costs. How Much Does…