Customer relationship management (CRM) software offers tools for sales teams to store contact data, track sales deals, and engage leads from one system. They also help businesses design and deploy marketing campaigns and manage customer service activity—allowing them to improve customer acquisition and retention. To get the most value out of your CRM system, users…
Tip List
20 Retail Customer Service Tips & Examples
Retail customer service (CS) should enhance shoppers’ experience by simplifying in-store procedures, proactively answering concerns, and giving customers attention and care. It is an invaluable tool for building customer loyalty and ultimately driving the bottom line of your retail business. Positive experiences with your store and associates will make your customers (and their buying power)…
18 Press Release Best Practices to Boost Small Business PR
Following press release best practices makes your story more likely to get additional coverage. The process starts before you sit down to write your announcement and extends to writing it, following best practices for press release search engine optimization (SEO), sending it out, and what happens after it’s gone live. Learn how to boost your…
18 Tips on How to Get Bookkeeping Clients
There are many creative ways for your bookkeeping business to stand out from competitors. By enhancing your credibility, creating a professional image both virtually and in person, and actively seeking referrals, you will increase your chances of retaining your current clients and gaining new ones greatly. If you’re wondering how to find bookkeeping clients, read…
16 Small Business Mission Statement Examples & Why They Inspire
A mission statement is a short, meaningful summary of the primary purpose of your business; in other words, why you do what you do. The best examples showcase a brand’s identity, resonate with the target audience, and can even be used to guide business decisions. We rounded up over a dozen of the best small…
10 Proven Ways to Improve Average Handle Time (AHT)
Average handle time (AHT) is a call center metric that measures the time needed to address a customer’s concern. To create a positive customer experience, businesses strive to reduce AHT and speed up request resolution. The best ways to reduce AHT include creating an efficient call routing strategy, offering proper training to agents, and equipping…
How to Find Employees You’ll Love
Explore our tips and strategies below to find employees who are a great fit for your business.
Some tried-and-true approaches can simplify the process of finding the best candidates for your open positions—whether you’re hiring for remote or in-person positions, looking for contractors or full-time employees, or needing to find someone at the last minute. Word-of-mouth, advertising, employee referrals, and job boards are just a few ways to find employees. Primarily, be…
30+ Smart Pop-up Shop Ideas for Retailers
Pop-up shops are temporary stores that use cutting-edge strategies to target customers. They offer many benefits, including the ability to test new markets or products, create deeper connections with customers, and introduce your brand to new audiences. Plus, as digital costs are rising, this experiential marketing strategy could be a cheaper way to get more…