Customer relationship management (CRM) software offers tools for sales teams to store contact data, track sales deals, and engage leads from one system. They also help businesses design and deploy marketing campaigns and manage customer service activity—allowing them to improve customer acquisition and retention. To get the most value out of your CRM system, users…
Tip List
20 Retail Customer Service Tips & Examples
Retail customer service (CS) should enhance shoppers’ experience by simplifying in-store procedures, proactively answering concerns, and giving customers attention and care. It is an invaluable tool for building customer loyalty and ultimately driving the bottom line of your retail business. Positive experiences with your store and associates will make your customers (and their buying power)…
18 Press Release Best Practices to Boost Small Business PR
Following press release best practices makes your story more likely to get additional coverage. The process starts before you sit down to write your announcement and extends to writing it, following best practices for press release search engine optimization (SEO), sending it out, and what happens after it’s gone live. Learn how to boost your…
18 Tips on How to Get Bookkeeping Clients
There are many creative ways for your bookkeeping business to stand out from competitors. By enhancing your credibility, creating a professional image both virtually and in person, and actively seeking referrals, you will increase your chances of retaining your current clients and gaining new ones greatly. If you’re wondering how to find bookkeeping clients, read…
10 Proven Ways to Improve Average Handle Time (AHT)
Average handle time (AHT) is a call center metric that measures the time needed to address a customer’s concern. To create a positive customer experience, businesses strive to reduce AHT and speed up request resolution. The best ways to reduce AHT include creating an efficient call routing strategy, offering proper training to agents, and equipping…
41 Employee Engagement Ideas for Your Workplace
Employee engagement is crucial to employee retention. When you see turnover rates rising, you’ll likely see employee engagement falling. The best way to address dropping or stagnant employee engagement is by creating a positive and supportive work culture that helps fulfill the needs of employees while keeping them encouraged on the job. Some employee engagement…
7 IVR Self-service Best Practices to Follow
What makes an effective interactive voice response (IVR) self-service process involves prioritizing common call types, using different call routing options, and integrating it with existing tech tools. When implemented well, it significantly impacts agent productivity, customer satisfaction, and overall call center operations. In this article, we explore the best practices to enhance your IVR self-service…
16 Effective POS Marketing Ideas for Driving Sales
Point-of-sale (POS) marketing is the merchandising and promotional efforts that take place around the register or online checkout pages.
When done effectively, POS marketing can help boost your business’s upselling and cross-selling potential, reinforce your brand, improve customer experiences, and enhance your store’s visual appeal. Here are 16 in-store and online point-of-sale marketing ideas to drive sales. Ideas for Your Brick-and-Mortar Store 1. Line Your Checkout Space with Displays Place shelves or free-standing displays…