Listicle

30 Black Friday Marketing Strategies for 2024

Black Friday is one of the biggest retail shopping days of the year and, as a retail business, you do not want to miss out on opportunities to boost your sales—both in-store and online—over the Black Friday weekend.

By Anna Lynn Dizon October 17, 2024 | Insights and Trends, Listicle, Retail

Black Friday is the shopping holiday that takes place the Friday after Thanksgiving. Black Friday typically represents the official start of the holiday shopping season and is marked by sales and discounts. While shopping after Thanksgiving has been going on for many decades, Black Friday got its official name in the 1950s when the Philly…

18 Types of Emails for Small Business Marketing (+ Examples)

By Audrey Rawnie Rico October 15, 2024 | Listicle, Marketing

There are many different types of emails in marketing, each with its purpose. Some drive product sales, while others are only meant to promote brand awareness. All of them play a key role in your email marketing ecosystem. It’s all a matter of choosing the right email at the right time, because, as any email…

How to Learn QuickBooks (Courses vs Videos and More)

By Mark Calatrava October 10, 2024 | Accounting, Listicle

QuickBooks Online is a powerful accounting software, and just like many other business tools, it has a learning curve, especially for those without prior accounting experience. I’ll show you how to learn QuickBooks through several methods, like practicing with the software using a free QuickBooks Online trial, taking online courses, and reading books. You may…

20 Top Halloween Trends Every Retailer Should Know in 2024

By Agatha Aviso October 10, 2024 | Listicle, Retail

The National Retail Federation (NRF) came out with its latest Halloween trends report1 and its key findings are consumers are shopping earlier (47%) and spending slightly less than in 2023, but still way above pre-pandemic spending. Based on the NRF report and other Halloween trends findings by Pinterest and Advantage Solutions, I listed all the…

10 Best White Label Products to Sell

By Meaghan Brophy October 8, 2024 | Listicle, Retail

White label products are standard goods that have custom labeling. Essentially, you source the products from a supplier and then customize those products to match your branding. So, technically speaking, you could be selling the same product as other businesses—only under a different brand name and identity. White label products differ from private label products…

41 Best Employee Engagement Survey Questions to Ask

By Robie Ann Ferrer October 3, 2024 | Human Resources, Listicle

Job Satisfaction & Role Clarity Questions Job satisfaction and role clarity questions on an employee engagement survey aim to understand workers’ job happiness levels. Team members who are satisfied with their jobs are highly likely to be more engaged at work. The following questions and suggested response types will help you understand the employees’ overall…

Top 19 Recruiting Metrics for Effective Reporting

By Robie Ann Ferrer October 3, 2024 | Human Resources, Listicle

Creating and implementing hiring strategies may help in attracting employees, but you need recruiting metrics to determine whether those initiatives are effective. We handpicked 19 recruiting metrics for data-driven hiring and effective reporting. What Are Recruiting Metrics Recruiting metrics are measurements used to evaluate and track the efficiency of a business or HR team’s hiring…