A business plan is a written document that explains how a business will succeed. All businesses should have some type of plan. If you’re making a more in-depth business plan, consider using a software to keep your thoughts and financial projections well organized. In this article, we talk about four types of business plans: One-page…
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38 of the Best Lead Magnets for Bloggers
A lead magnet, or freebie, is something you offer of value to your reader in exchange for their email address. Lead magnets are often digital goods and include worksheets, courses, checklists, e-books, and giveaways. However, some lead magnets offer non-digital goods like a physical book or ticket to a live event. The goal of a…
How to Host a Real Estate Open House
An open house is a scheduled time when a house for sale is available for public viewing without an appointment. People often come to open houses to browse for homes before committing to an agent, which gives agents an opportunity to try to sell the house while also capturing leads. This article will show you…
50+ Paycheck Protection Program Loan FAQs
The Paycheck Protection Program (PPP) is a new loan from the Small Business Administration (SBA) intended to help businesses meet payroll costs. The loan can be forgiven and converted effectively into a grant for up to eight weeks of qualified expenses. We’ve collected questions from around the web and on Facebook and provided answers to…
How To Test A Business Idea
So you have a business idea and want to know if it will work? While there is no way to guarantee a business idea will be successful, there are ways to better understand its risk of failure. Testing a business idea is the most overlooked part of starting a business. Don’t skip it! As a…
10 Most Memorable Branding Fails of All Time
The Ad That Broke the Internet On Nov. 21, 2019, popular fitness startup Peloton released a 30-second holiday-themed ad for its high-end stationary bike that rubbed people the wrong way. The ad, entitled “The Gift That Gives Back,” depicts a woman receiving a Peloton bike for Christmas from her husband and then chronicling her use…
Types of Appointment Scheduling For Every Business
Scheduling appointments effectively is critical for managing patient or customer flow and ensuring profitability. How appointments are scheduled can vary greatly by industry. For example, medical providers often need to see many patients in a small window of time, whereas spa appointments are lengthier and have a dedicated service provider for every client. Why Use…
Top 20 Landing Page Examples That Convert in 2020
Landing pages are single web pages with offers or content upgrades designed to collect user information and generate leads. Businesses interested in using landing pages should focus on well-placed text, clean design, and strong calls-to-action (CTAs) to ensure high conversions. To help, we searched the web for the best landing page examples. Here are the…
Top 9 Lead Generation Strategies
Lead generation strategies are the ways you attract new leads and move them into your sales funnel. They are how you build interest in your product and convert that interest into customers. Because every business is different, having a strategy for generating leads that fits your audience will help you be more effective at winning…
Top 8 Lead Generation Best Practices for Sales Reps
Lead generation involves the methods businesses use to attract prospects that bring them into your sales pipeline and ultimately turn them into paying customers. Companies use an array of best practices to generate leads, such as having an excellent social media presence, networking, using lead generation software to automate processes, and more. Here, we dive…
20 Tim Cook Quotes on Success, Business & Technology
Tim Cook is the CEO of Apple, Inc., the world’s largest company. He previously served as Apple’s chief operating officer under company co-founder Steve Jobs, who died in 2011. Tim Cook quotes are a good source of motivation for those who want to start or grow a business. Here are the 20 Tim Cook quotes…
40 Dale Carnegie Quotes on Self-improvement for Entrepreneurs
todDale Carnegie’s quotes on salesmanship, public speaking, and communication skills are a source of timeless inspiration for people, in business and personally. He was a well-known writer and lecturer who designed numerous courses on self-improvement and entrepreneurship. He also published numerous books full of wisdom that many people still read today. Here are 40 Dale…