Vacant home insurance covers homes that are unoccupied for an extended period. It typically costs 50% to 60% more than your traditional home insurance policy, or around $2,170 yearly. Vacant home insurance costs more than traditional home insurance because unoccupied properties have a higher risk of exposure to weather damage, theft, and vandalism. We evaluated…
Ultimate Guide
Hiring Employees in China: What US Employers Need to Know
China has a fast-growing economy and hundreds of millions of highly skilled workers, which can help your organization grow at a fraction of the cost you’d pay your domestic workers. This makes it appealing for US employers when hiring employees in China. However, it’s illegal for foreign employers to hire in China, and to comply…
Customer Satisfaction Survey Templates & Top Questions to Ask
Businesses that regularly collect customer feedback outperform businesses that don’t. Using CSAT surveys is easy and can give you immediate, actionable feedback.
A customer satisfaction (CSAT) survey is a questionnaire that businesses send to shoppers after they have made a purchase or received a service from your business. It is designed to capture sentiment around a particular product or experience rather than overall loyalty to your business. We’ve included two downloadable survey templates just below. Our guide…
PCI Non-compliance Fee: What It Is & How To Avoid It
A PCI non-compliance fee may be charged by merchant services providers or payment processors when a business does not meet minimum security standards when processing card payments. Fees range from $20 every month up to $5,000 or more, depending on the details of non-compliance and security breach, if any. These security standards—known collectively as the…
User-generated Content for Ecommerce: Ultimate Guide
For many small business owners, content creation is a struggle. It requires a lot of time and resources, and it’s hard to know if it will impact your bottom line until after you execute the idea. User-generated content (UGC)—essentially asking your customers to make content for you—is one way to make content creation a bit…
Virtual Fitting Room: Retailers’ Guide (With Examples)
Virtual fitting rooms—which leverage technology that lets shoppers see what they look like in clothes and other products without physically trying them on—have made steady progress since their debut in the mid-2000s. Demand accelerated during the COVID-19 pandemic, and many third-party platforms have now made the technology accessible to online and brick-and-mortar retailers of all…
Set Up Your Cash Wrap to Drive Sales in 5 Steps
Cash wraps, also known as cash wells and checkout counters, are the areas in stores housing point-of-sale (POS) systems or cash registers where customers pay for their merchandise. A well-designed cash wrap can significantly impact your retail success and drive your business by increasing customer and employee satisfaction, driving sales, and building your brand. No…
What Generational Marketing Is (+ Best Tactics for Each Gen)
Generational marketing refers to marketing strategies tailored to specific age groups, including the Silent Generation, Baby Boomers, Generation X, Generation Y, and Generation Z. By understanding the unique characteristics, values, and preferences of different generations, small businesses can tactically design campaigns to connect with their target audience better. Overview of Generational Marketing Generational marketing is…