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September 7, 2023

How To Write a Brand Positioning Statement in 8 Steps (+ Template)

Free Template

Learning how to write a brand positioning statement isn’t hard, but it will take some time on your part. First, research examples and competitor positioning. Next, identify your core customer, create an overarching goal, figure out what sets your brand apart, and list the pain

Content marketing services concept.

September 4, 2023

7 Best Content Marketing Services for Small Businesses in 2023

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Content marketing is one of the most effective strategies for growing a business. It boosts your website’s ranking in search, earning you more traffic, leads, and sales. And, it establishes you as a leader in your field—all while offering value to your readers. But effective

A person typing on the laptop.

September 4, 2023

Social Media Marketing for Small Business: Guide + Template

Using social media to promote your small business allows you to connect and engage with your audience organically. It lets people know your business is accessible and present, which can make all the difference in getting your brand found and chosen over a competitor. To

Best startup marketing agency

August 4, 2023

8 Best Startup Marketing Agencies for New Businesses in 2023

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Getting a foothold in the industry is one of the biggest challenges in the startup journey. From branding to reaching your target audience, finding the right strategy is critical—which is where a startup marketing agency can help. From agencies that build brands from scratch to

Website marketing strategies.

July 11, 2023

10 Website Marketing Strategies to Build Brand Presence Online

Free Template

Once your site is online, you need to use effective website marketing strategies to attract your target audience, generate leads and sales, and grow your brand’s online presence. The good news is many of the best tactics for marketing a website can be done for

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April 19, 2023

Learn How to Write a Press Release in 6 Steps (+ Template & Tips)

Free Press Release Template

Learning how to write a press release is both art and science. For example, you’ll need a newsworthy angle, but you also need to make it easy for journalists and media outlets to cover with correct formatting and distribution. Keep reading to find out how

A team planning for Social Media marketing

December 29, 2022

How to Make a Social Media Plan in 5 Steps [+ Free Template]

Free Social Media Plan Template

Creating a social media plan is essential for success on social networks as it allows you to save time and avoid mistakes when posting on platforms. To make one, set campaign goals, define your audience, and analyze the competition. Set your campaigns up for success