Pipedrive vs Freshworks CRM: Pricing, Features & What’s Best

Pipedrive and Freshworks CRM both have contact management, visual sales pipeline tools, and lead scoring features. However, Pipedrive offers lower-priced plans, more integration options, as well as 24/7 chat and email support. In contrast, Freshworks CRM is priced higher but has more customization options, offers in-app calling, and has phone support.

Here’s a quick look at when to use Pipedrive vs. Freshworks CRM:

• Pipedrive: Better choice for sales professionals and teams who need an easy-to-use customer relationship management (CRM) platform with visual sales pipeline tools.
• Freshworks CRM (formerly Freshsales): Better option for businesses that want a scalable CRM with a built-in phone system.

Pipedrive vs Freshworks CRM at a Glance

*Based on annual subscription. Monthly pricing is also available at slightly higher rates.

How We Evaluated Pipedrive vs Freshworks CRM

To help you choose which CRM software is the best fit for your business needs, we compared Pipedrive and Freshworks CRM based on several factors, including pricing, ease of use, general features, customer service, and expert score.

Click the tabs below for more information on the criteria we used to evaluate each CRM system:

Let’s take a closer look at Pipedrive vs Freshworks CRM.

Most Affordable: Pipedrive

*Based on annual subscription. Monthly pricing is also available at slightly higher rates.

Pipedrive offers four plans starting at $12.50 per user, per month. Its most expensive tier costs $99 per user, per month. Meanwhile, Freshworks CRM, offers three plans that range from $19 to $125 per user, per month.

When it comes to the Enterprise plan, Pipedrive is more affordable at $99 per user, per month―billed annually―with a minimum of 10 users while Freshworks CRM costs $125 per user, per month, with both annual and monthly billing options.

Pipedrive offers a lead generation toolset add-on at $32.50 per company, per month, and website visitor tracking add-on at $41 per company, per month. These two features are already included in both the Pro and Enterprise plans of Freshworks CRM. To determine the actual value for the price, you need to consider the features you need against the plan that fits your budget.

Winner: Pipedrive’s basic, midlevel, and enterprise plans are more competitively priced than Freshworks CRM’s, but it is also worth noting that there are even more affordable CRM systems available. You can learn more about these options in our guide on the best free CRMs.

Most User-friendly: Pipedrive

Pipedrive and Freshworks CRM are both easy to use and have an intuitive and modern interface. However, Pipedrive’s simpler setup and configuration options make it much easier to navigate because you can see all your options in one glance. With Freshworks CRM, there are more options and information on display:

• Pipedrive: Best for beginners, sales professionals, and smaller sales teams. The clean interface layout gives you a convenient view of your leads, contacts, and deals. It also allows you to migrate easily from another CRM.
• Freshworks CRM: Recommended for beginner to intermediate CRM users. It allows you to switch between its sales, marketing, and service modules easily.

Creating a Contact in Pipedrive

Adding a contact in Pipedrive is simple because its menu is very intuitive. You have to go to the Contacts tab and select the option to add a person. Then, enter the person’s name, organization, phone number, and email address into the form that pops up. Click Save when you’re done.

Creating a Contact in Freshworks CRM

Adding a contact in Freshworks CRM is also easy to do and similar to Pipedrive. However, there are more configuration options. Once you click the Add Contact button from the Contacts tab, a form will pop up where you can enter the person’s details, including subscription status and lifecycle stage.

Winner: Pipedrive wins here for its simplicity and better user experience (UX), especially for beginners. Its menus and options are intuitive, making it easier to learn and use, but if you are looking for the simplest CRM, we’ve found that Really Simple Systems is the better option. You can learn more in our guide on the best simple CRMs.

Most Extensive Capabilities: Freshworks CRM

Pipedrive allows you to generate custom reports, add custom fields and pipeline stages as well as switch features or modules on and off. With Freshworks CRM, you get more extensive options as it lets you customize modules, sales activities, tags, language, and base currency as well as rename modules. However, you can extend the functionalities of both platforms by integrating them with other apps.

When it comes to CRM integrations, Pipedrive has more edge since all of its plans allow for syncing with more than 200 third-party apps from its Marketplace, plus with more than 2,000 others via Zapier. Meanwhile, Freshworks CRM offers more than 30 third-party app integrations, plus more than 750 more via Zapier. Some of the integrations, like WhatsApp and Apple Business Chat, are available only in the higher tiers.

Winner: Freshworks CRM holds the upper hand when it comes to customizability, but Pipedrive offers more options for third-party app integrations.

Best Mobile App: Freshworks CRM

Both Pipedrive and Freshworks CRM have mobile apps for Android and iOS with offline access, geolocation, call tracking, notes, and sales activity tracking. However, Freshworks CRM makes the mobile experience better because you can make outbound calls directly from the app and book an Uber ride to your on-site meetings.

Winner: Freshworks CRM offers more mobile app advantages with its in-app dialing and Uber booking capabilities.

Best for Help & Support: Pipedrive

When it comes to support, Pipedrive offers more options with its 24/7 support via chat and email, knowledge base, community forum, and tutorial courses via Pipedrive Academy. The only thing missing is phone support.

Freshworks CRM offers 24/5 support via chat, email, and phone as well as a knowledge base and guide articles. Its Enterprise plan includes a dedicated account manager who can resolve CRM issues and relay your feedback to the company.

Winner: Pipedrive wins in this category. While Freshworks CRM offers the phone support that Pipedrive does not have, its customer service is available only during weekdays.

Best Alternatives to Pipedrive & Freshworks CRM

Pipedrive and Freshworks CRM both offer an impressive array of features, but some business needs may not be met completely by either of these providers. If you are looking for a completely different CRM solution, here are some alternatives for you:

• Zoho CRM: Recommended for businesses that need a CRM with inventory management capabilities.
• HubSpot: Ideal for teams that are looking for a free CRM with chat and email marketing features.
• Salesforce: If you need more advanced CRM features like partner management, Salesforce is a terrific choice for you.

Read our guide to the best CRM software for small businesses and determine which option would work best for your specific business needs.

Bottom Line

Pipedrive and Freshworks CRM both offer extensive CRM features, but each of them caters to a different set of users. Pipedrive is more affordable, has a simpler interface design, and has broader integration and customer support options. However, if you are looking for a solution with deeper customization options and in-app calling, Freshworks CRM is the right choice for you.

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