Free Resources

Creating a vision statement is fundamental to defining your brand’s identity and provides an aspirational goal for everyone in your company to pursue. But learning how to write a vision statement that is effective and inspirational can be challenging. To make it easier, download our

The accounts payable (A/P) turnover ratio is a liquidity measure that shows how fast a business pays its suppliers during a specific period. The A/P Turnover formula is: Accounts Payable Turnover Ratio Calculator Understanding the Accounts Payable Turnover Ratio The A/P turnover ratio is one of the financial

Product demonstrations (demos) are a key component in the sales process that let leads see your product in action. They require lead qualification, formal invites, an organized agenda, and a focus on your product’s value and uses to be effective. By doing so, demos build

Learning how to write a press release is both art and science. For example, you’ll need a newsworthy angle, but you also need to make it easy for journalists and media outlets to cover with correct formatting and distribution. Keep reading to find out how

Lead generation involves trial, error, and testing to see what works best for your unique business. That’s why following a particular process on how to generate leads in sales is crucial. It ensures you cover all your bases and measure the effectiveness of your activities.

International calling costs vary based on the country you’re calling and the service provider you use. Voice-over-internet-protocol (VoIP) providers offer the cheapest per-minute international call rates, ranging from 1 cent to $1 per minute. They also have different international call plans for specific needs. In

We’re going to cover how to set up advanced settings in QuickBooks Online. These settings affect what shows up on your financial reports, including your profit and loss (P&L) reports, balance sheets, and cash flow statements. We’ll show you how to set your fiscal year

A sales contract is a formal document detailing the pricing, scope of work, deliverables, timelines, and service terms for a customer to agree to and sign. Preparing one requires establishing an offering for the customer, setting the price, and indicating the terms associated with the

Form 1120S includes six schedules. All S corporations (S-corps) must complete Schedules B, D, and K. The other three—Schedules L, M-1, and M-2—depend on whether the corporation has more than $250,000 in income and assets. If you’re ready to fill out the form, you can

A business mission is a short statement describing the "why" behind your vision. It’s the primary reason your business exists and why you do what you do. Download our free mission statement template and follow the steps below to learn how to write a mission

A customer persona is a tool that helps define your company’s ideal buyer types and guides your lead generation and marketing activities. Developing customer personas involves identifying characteristics such as the profession, demographics, behaviors, and interests of preferred buyers. You can also give your business

In retail, your margin and markup are two of the most important metrics for measuring your profit and understanding your pricing. Your margin refers to your business’s net revenue minus the cost of goods sold (COGS), while your markup is the difference between the selling