This article is part of a larger series on Retail Management.
Retail inventory management is stocking products buyers want, pricing and promoting to sell those products profitably, and maintaining stock levels that meet demand without over-purchasing. As a retailer, you know that your merchandise is the crux of your business, so creating an accurate and efficient system to manage products will play a huge role in determining your store’s success.
Here we outline the best practices for retail store inventory management, including the tools to use for your business.
1. Understand Retail Store Inventory Metrics
Before you can start inventory analysis, running promotions, and placing orders, you have to understand the metrics businesses use in retail inventory management.
We recommend using a point-of-sale (POS) system to track these metrics via built-in reporting features and easily monitor them in real time:
- Square for Retail: Square is our favorite low-cost cloud-based retail POS system that allows you to get real-time data, review reports, and set inventory alerts so that you never run out of an item.
- Lightspeed: Lightspeed is a cloud-based POS system that gives you unparalleled inventory control and retail analytics (it’s our top POS inventory software). Lightspeed is best for multiple location stores or those with a slightly higher budget.
Alternatively, if you would rather use a spreadsheet, download our free inventory management workbook. It will help you track your stock levels so you can calculate the different metrics we outline below.
Here we will look at some of the most critical metrics in retail store inventory management, how you can calculate them, and what they tell you about your business.
Set Low Stock Alerts to Prevent Stockouts
Keep tabs on your low-stock items for good inventory management. You can do this manually by constantly checking your inventory and spotting low-stock products. Also, you can track low stocks automatically by using a POS system that sends out alerts at set minimum inventory levels. With both Square and Lightspeed, for example, you can set a low stock threshold, say, at 45 units. Then, you would receive notifications to place a reorder when any product reaches 45 units.
Keeping an eye on your low stock will help you avoid stockouts and frustrated customers. It will also give you a better picture of your inventory so you can make more informed purchases in the future.
For example, at my boutique, when we first introduced loungewear to our brand, we ordered in minimal quantities to avoid having excess if the launch was unsuccessful. However, we soon learned that loungewear was extremely popular, and we would constantly face low stock alerts and stockouts if we continued to order in such conservative quantities. Our loungewear orders soon grew in size, allowing us to stay in stock consistently and meet our customers’ needs.
Low-stock alerts often correlate with reorder points. The exact level or amount of stock that correlates with your reorder point will depend on demand for the product, production times, shipping speed, and the supply chain.
Calculate Individual Product Profits
One of the most important things you should know to manage your inventory is the profitability of individual products. Finding your most profitable item is not always as simple as which item sells the most frequently or has the highest price tag.
Let’s say your most popular products are hair clips. While you sell these in high volume, they have a low profit margin, yielding a low overall profit.
On the other hand, say, you sell a custom gown only about once a week, but because they are expensive with high margins, custom gowns are actually your most profitable product.
Understanding the profitability of your products will help you decide when to run sales, whether you should reorder and in what quantities, and how you should price your items; it can even guide your merchandising process.
With a POS system, you can automatically pull reports on your products and see how individual items perform in real time. Otherwise, you can use our retail margin and markup guide to access our gross margin calculator and also learn how to calculate the profitability of your products by hand.
Check Inventory Value to Know How Much Cash Flow is Tied Up
Another metric you should be aware of when managing your inventory is your inventory value, or the dollar amount your on-hand inventory is worth. Knowing your inventory is important not just for your financial statements but it gives you insight into how much profit potential you have sitting in unsold inventory.
With a POS system, you can determine this number instantaneously. If you choose to go the manual route, you will have to either run frequent counts (a topic we will get to later) or rely on estimations to determine an exact inventory value.
To calculate your inventory value by hand:
- Step 1: Count all the inventory you have on hand (using an inventory template helps).
- Step 2: Calculate the gross profit that each item would yield if sold.
- Step 3: Add all the individual products’ gross profit.
For example: (30 hair clips * $1.50 gross profit) + (12 earrings * $7.00 gross profit), etc.
- Step 4: Find the total—this is your inventory value.
While possible, this manual method takes a lot of time and energy. We highly suggest using either a POS system or inventory management software to do these calculations so you can make more informed decisions about your business faster.
Identify Slow-moving Products via Inventory Turnover Ratio
Your inventory turnover ratio measures how efficiently inventory is turned into sales. In retail, the average turnover ratio is 8.28%. A higher inventory turnover typically indicates a healthy business, whereas a lower number can mean the company is suffering. There are, of course, exceptions to this rule.
Knowing your inventory turnover can help you decide how and when to run sales, if your pricing is off, what items to reorder more frequently, and what merchandise you might not order again.
At a minimum, you should calculate your inventory turnover rate annually. A POS system will be able to share your rate at any time, but to calculate your inventory turnover ratio by hand, use the following formula:
Inventory Turnover = Cost of Goods Sold (COGS) / Average Inventory
Identify Best Sellers & Slow Sellers to Optimize Buying
Another thing that you should identify when doing inventory management is your best and slow sellers—this is a great way to help gauge order sizes, understand your customer preferences, and make more informed purchasing decisions.
Your best sellers are products that sell the most often and thus require larger order quantities and more frequent repurchases to avoid stockouts. On the other hand, slow sellers are products that sell less frequently and therefore require restocks less often and in smaller order quantities. You can easily identify your best and slow sellers on POS systems or use your own sales data and observations
Use Past Sales Performance Data to Inform Purchases
Another metric you should look at to get a complete picture of your inventory is your past sales data. It can provide insights into seasonal trends, future demand, and consumer preferences, and will help you make better-informed purchasing decisions.
Inventory management software and POS systems can run reports that project future demand based on past data. They can even factor in seasonality and lead times to help you better anticipate your reorder schedule.
Track Inventory Carrying Costs to Plan Markdowns
Your inventory costs include all the costs associated with holding your inventory and can also be called “holding costs.” Your inventory or holding costs include all the costs related to receiving, equipment, labor, protective measures, stock counts, storage, facility, insurance, handling, obsolescence, and losses.
Keeping track of your holding costs will help you to track when it’s time to put an item on sale, what products are costing you the most, and your actual revenue.
The formula for inventory carrying costs accounts for all the expenses associated with your stock and is also known as your inventory carrying rate. The formula is as follows:
Inventory Carrying Rate = (Inventory Costs / Inventory Value) + Opportunity Cost (as a percentage) + Insurance (as a percentage) + Taxes (as a percentage)
Measure Inventory Shrink to Prevent Losses
Another important metric you should account for in your inventory management is your inventory shrinkage, or the difference between a product’s recorded stock count and the amount physically on hand. The difference between these two amounts is referred to as “shrink.”
In general, there are three main sources of retail shrinkage: employee theft, clerical errors, and shoplifting. You will want to keep an eye on your shrinkage and identify its source as quickly as possible so you can mitigate and prevent future losses.
You can read more about inventory shrinkage, what it is, why it’s important, and how you can prevent it with our inventory shrinkage guide for small businesses, which also includes a shrinkage calculator.
Improve Purchasing with Accurate Demand Forecasting
Demand forecasting is a type of predictive analytics that helps you anticipate your upcoming consumer demand to make better supply chain, management, inventory, and budgeting decisions. Having an accurate understanding of your coming demand is incredibly important in retail as it determines your inventory quantities, the types of supplies you will stock, and when you should be purchasing more.
A metric you will want to continually measure and improve upon in your inventory management is the accuracy of your demand forecast or the degree of closeness of the predicted quantity compared to that quantity’s actual (true) value.
Likely, when you start demand forecasting, you will identify areas where you are under and over-ordering. By monitoring your demand forecast’s accuracy and adjusting your analysis over time, you can come closer to perfect demand forecasting.
2. Outline Your Purchasing & Receiving Procedures
Once you have a grasp on your inventory, where it is profitable, how much it is worth, and how well it is selling, you are ready to make informed, data-backed purchasing decisions. Here, we will look at how you can ensure that your purchasing and receiving go as planned.
3. Log Your Product Data
Once you have acquired your merchandise and have accurate receiving counts of everything in your inventory, it is time to log your products. From there, either through your POS system or manually, you will need to track each of your product line’s inventory levels with your sales to avoid stockouts, losses, and frustrated customers.
Any inventory management plan relies on a centralized record of data for every product stocked. This makes it easy to access any information needed to complete your inventory management tasks—from reordering costs and department locations to sales tracking.
Whatever technology you use—paper logbooks and files, computer spreadsheets, or a POS system—you will need the following product data management procedures:
- Create a filing location: This might be built into your POS system or your own file cabinet to store physical folders. Either way, define where you are going to keep your product information and create an organization method so people can find specific products easily.
- Determine a recording method: Decide when and how you will record your products. Before or after storage? While unpacking new orders? Do you want one person to do it, or will you disperse the responsibility? Whatever you choose, create a uniform method to avoid inaccuracies.
- Define the product information you track: Determine what kind of information you want to record on your product pages. Some of the most important information to include in your product sheets are:
- Product name
- Your internal SKU
- Variants like colors or sizes
- Your regular and sale pricing
- Your sales category, department, or class
- Brand, line, or collection details
- Related store promotions, if any
- All suppliers for the item
- Supplier SKUs and/or UPC code
- Product cost
- Case pack amounts for stock orders
- Lead times for reorders
- Inventory on-hand (or adjust following new product receipt or a stock count)
- Product description and images (if using a POS)
- Make product updates: Vendor prices and other purchasing information change over time, so have a plan to make these updates as needed.
If you use a POS system, you can also add a product description and images to your product data entries. This helps clerks answer customer questions, speed up store checkout, and connect product data to online sales channels.
The important thing to remember as you set up this procedure is that smart inventory management requires a full record of product data details—not just an item name, SKU, and stock amount. The more information you track—pricing, product costs, vendor lead times, store categories and departments, etc.—the easier it will be to handle other inventory management tasks and gather meaningful data.
4. Create a Storage System to Avoid Losing Stock
Once your inventory is logged in to your system, you will have to define an organized and implementable way to store your goods.
You have to know where your stock is to properly merchandise and sell it. Forgotten products shoved to the back of displays or storeroom shelves result in unsold goods, miscounts, over-ordering, and excess stock. All of this equals money lost for a small retailer.
There are different ways to organize your merchandise: department or category mapping, SKU numbers, barcode labels, color codes, and even high-tech RFID tagging (tracking information via smart labels). Whatever method you choose, be sure you train your employees to implement the system as well. This will ensure that you have an accurate picture of your stock and will save your associates time and frustration.
5. Maintain Accurate Stock Counts
Stock counts are an integral part of any successful inventory management plan and retail store operation. If you don’t know what products you have in stock and how many of each, it’s impossible to place accurate restock orders. This leads to sellouts and overstock situations—all of which impact profits. Accurate stock counts also tell you when you’re sitting on excess stock that needs to be marked down to get it moving.
Along with keeping inventory levels on track, counts help you spot costly inventory problems. Issues like incorrectly shelved or displayed goods and inventory shrink from theft, unrecorded damage, or receiving errors all come to light through inventory counts.
For retail, there are two main kinds of inventory counts that you need to consider: your cycle counts and your annual counts. Let’s take a look at what these inventory counts are and how they can function for your business.
Tip: We suggest using a POS system to maintain your inventory counts as you sell and acquire goods. However, you can also use one of our free inventory templates for your counting procedures.
Cycle Counts are periodic partial counts of a line, department, or another group of merchandise. This lets you target specific goods, saving you time and helping you assess focused areas of your inventory. Additionally, they can be done frequently because they only tackle small segments of your inventory.
For example, at my boutique, we performed weekly denim cycle counts where we would count all the denim we had, including size and style information. This gave store owners an ongoing view of our denim inventory and helped them time reorders or move stock around between our locations.
As a general rule of thumb, you want to perform more frequent cycle counts on high-turnover merchandise and less frequent cycle counts on your slow-selling items. Denim was one of our top-selling categories, which is why we counted it weekly. On the other hand, we didn’t sell many basics, so we didn’t need to update that count as frequently (about every six weeks).
To perform a cycle count, follow these steps:
- Step 1: Select category
Choose the merchandise you want to count and either filter that item in your POS system or make a list of items to count using paper logs.
- Step 2: Pull your inventory count sheet
Count sheets show the expected current amount of inventory you should have on hand, barring any shrinkage. This number is easy to find on your POS system because it tracks your inventory levels live as you make sales. If you are using a manual system, you will have to determine this number based on how many items you should have started with (based on your POs) minus how many of those items you have already sold.
- Step 3: Assign counts to staff or teams
Give a staff member your inventory count sheet and ask them to count the physical inventory and record any discrepancies. For small counts, one person can handle counting and recording numbers. For larger counts, however, it is faster and more accurate to assign teams of two.
- Step 4: Check discrepancies
If you find unexpected shortages or overages, double-check to ensure all stock was found and counted accurately. If the discrepancy turns out to be accurate, you will want to investigate the shrinkage and determine where the problem started.
- Step 5: Adjust inventory numbers as needed
Make adjustments to your inventory records so they reflect your physical counts. Be sure to note the reasons for any adjustment for accounting purposes.
Annual counts are year-end counts of your entire inventory for accounting and tax purposes. Since these are store-wide tasks, annual counts are generally done after hours or on a day the store is closed. Depending on the size of your operation, annual counts can be handled with just your staff, or you might want to hire helpers to come and speed up the process.
Just like with cycle counts, using a POS system will simplify your annual count process because it prepares all of your count sheets for you based on your inventory levels and up-to-date sales numbers. Additionally, POS systems streamline your accounting procedures and will keep them organized in one place. If you decide to go the manual route, you can opt for our count sheet templates to stay organized.
To perform your annual count, follow these steps:
- Step 1: Prepare sales floor and storage areas
Organize and tidy all stock areas and locate any overstock that’s not on the sales floor, so counters don’t waste time looking for products on their lists. This will make things easier to find and count when the time comes.
- Step 2: Have a system cutoff time
If you use a POS system, make sure all pending sales and returns are completed. Then, assign a system cutoff, so no sales or other inventory-affecting transactions are logged between when you pull your stock counts and start counting.
- Step 3: Print inventory count lists
Print or prepare your count lists and sort them by line, category, or department, whichever works best for your counting teams.
- Step 4: Assign two-person counting teams
Assign two-person teams to count specific areas, lines, or categories. Ideally, one person is counting (or scanning), and the other is recording (if using paper sheets) and spot-checking counts. The two-person team is widely used and a proven way to get the job done quickly with very few, if any, errors.
- Step 5: Check discrepancies
Like with cycle counts, if you find unexpected shortages or overages, double-check to ensure all stock was found and counted, including overstock, and that the correct items were counted. Then, try and figure out where the discrepancy arose.
- Step 6: Adjust inventory numbers
Adjust your on-hand counts in your inventory management system after the counts and spot checks are complete, and note the reasons for each adjustment (damage, shrink, etc.) for accounting and tax purposes.
- Step 7: Print a year-end inventory report
If using a POS system or spreadsheets, it’s a good idea to create a complete printout of your annual count for your records. This should include your final adjusted on-hand numbers, plus your year-end inventory valuation for accounting and taxes.
Retail Inventory Management Frequently Asked Questions (FAQs)
Expand the questions below to see answers to some of the most common inventory management questions.
What type of equipment do I need to manage my inventory?
Unless you have less than 100 units of stock, we recommend using a POS system or standalone inventory management software to manage your inventory. With these tools, you will be able to file your inventory in one location, run reports, receive and count stock, get real-time updates, and even place purchase orders.
See our picks for the best POS systems for small businesses.
On top of a software system to manage your inventory, you will also want to acquire a label printer for labeling products and a barcode scanner for inventory counts. Some retail POS software includes the option of downloading a scanner app that will turn your mobile device into a barcode scanner, reducing the number of barcode scanners you need to purchase.
Read our guide to the best barcode label printers.
What are the different inventory management methods?
There are many different kinds of inventory management that you can use depending on the type of business that you run, your industry, and your goals. They can also be used in conjunction with one another.
Several of the most common inventory management methods include:
- Just-in-time inventory management: This refers to when you work closely with a supplier so that inventory arrives as it is needed, but no earlier.
- ABC inventory analysis: ABC inventory analysis is the process of identifying inventory that is making you profit by categorizing it into classes.
- First-in, first-out (FIFO) inventory method: FIFO helps you to assign costs to ending inventory. This inventory method assumes that the first items you purchased are the first item you sell. Then, at the end of the period, companies must make an assumption about their flow of inventory goods to assign a cost to the remaining inventory.
- Last-in, first-out (LIFO) method: LIFO records your most recently purchased items as sold first. Under LIFO, the cost of the most recent products that you purchased are the first to be expensed as cost of goods sold (COGS), which means the cost of older products will be reported as your ending inventory.
- Average cost (AVCO) method: The AVCO method uses the weighted average purchase cost to determine a per-unit cost to apply to both ending inventory and COGS. It’s a compromise between the FIFO and LIFO methods because averaging reduces the effect of changing prices.
What are the benefits of inventory management?
There are many benefits to managing your inventory, including:
- Improves customer sentiments: Good inventory management will help you understand your customers and their demands. In turn, you will be better able to meet their needs, avoid stock-outs, and provide a positive place to shop.
- Reduces costs: By not over-ordering and losing stock to disorganization, you will save on costs.
- Improves efficacy: As you better understand your inventory, you will be able to improve the accuracy of your purchasing and pricing, mitigate losses, and capitalize on demand.
- Saves time: Inventory management makes it easier to have a handle on your goods and business performance, saving you time.
- Increases profits: Good inventory management allows you to have the right products in stock for customers to buy, helping to incentivize more purchases and boost your profits.
Retail store inventory management is critical to efficient operations and effective cash management. It is important that you develop procedures to manage your inventory accurately and effectively. This guide walks you through the best techniques for managing your inventory.
And, while you can do all your accounts by hand, using a POS system like Lightspeed or Square will simplify every aspect of the retail inventory management process. A POS system provides accurate and instant insights into your sales, product data, and inventory levels, as well as tools to manage your stock better.