All Real Estate Articles - Page 3

A virtual tour is a video-based property walkthrough created by stitching together static images. This allows prospective buyers to see property features in detail without having to be on-site. To create your own, acquire an appropriate camera, outline shots, prepare rooms to be photographed, take the photos, and create your virtual tour with specialized software….

Housing statistics give real estate agents factual insight into the evolving real estate market. These stats can be used to plan marketing strategies, understand client concerns, and choose farm areas. Additionally, these statistics mark trends in the industry, which allow agents to plan for shifts in buyer/seller interests, economic impacts, and population changes. Regardless of…

A leaseback, or a sale-leaseback, occurs when the seller of a home remains a renter in the property after the close of the sale. This gives sellers more time to move or provides immediate income to a real estate investor. Parties should formalize leaseback terms in an official agreement, including rent, duration, and maintenance responsibilities….

Real estate certifications are specializations agents and other real estate professionals can earn from real estate organizations to expand their expertise and grow their business. Agents and brokers can make the most of certifications by choosing specializations consistent with their professional niche. Generally, applicants must meet education and experience requirements to earn real estate designations….

Real estate professionals in New York must take 22.5 hours of continuing education courses every two years to renew their licenses. This includes three hours of fair housing or discrimination classes and at least one hour of agency law. Online New York real estate continuing education course packages generally cost between $100 and $150. If…

A real estate sales funnel is the path a buyer takes from when they first encounter your brand to when they convert into a sale. To set up a sales funnel that converts prospects into buyers—ultimately raising profits—agents need to define their audience, track leads with a CRM, and launch targeted marketing and advertising campaigns….

A homeowners’ association (HOA) is the organization in a planned community, subdivision, or condominium complex that maintains common areas through the creation of rules and regulations, which can help protect and improve property values. To subsidize these efforts, HOAs collect fees from homeowners that cover maintenance, landscaping, utilities, and other community expenses. An HOA’s rights…

Escrow is a state-specific process where buyers and sellers deposit documents and funds with a neutral third-party until contract conditions are met. This is commonly used in real estate transactions. After opening an escrow account, the buyer’s earnest money is deposited and parties work to meet contract requirements with oversight from the third-party escrow company….

Real estate cash buyers are investors with money available to complete a property purchase without financing. These kinds of buyers are often advantageous to sellers—with or without an agent—who need money immediately to pay off debt or make investments. Owners can find cash buyers online, through real estate-connected professionals, or by advertising. Attracting the right…