Even with all the amazing tools available online, great real estate yard signs are still one of the best ways to build your sphere of influence and get more leads. They may never see your listings on or follow you on Twitter, but they HAVE TO drive by your real estate yard sign every day….
Pop By Ideas – 31 Examples from the Pros
Staying top of mind with former clients is never easy. At a minimum, you will probably need 5 or more touches over the year in order for them to think of you as “their” real estate agent. Luckily there’s a better way. Pop By Gifts, small inexpensive gifts (often with a clever note) that you…
Real Estate Photography Pricing & Hiring Guide
Are you paying too much for listing pictures in your city? Real estate photography pricing seems to have no rhyme or reason — even in the same city. Prices may vary, but real estate agents are more than willing to pay what it’s worth to have the photos done professionally because they understand the value…
Best CMA Software: Cloud CMA vs The Competition
CMA software (Comparative Market Analysis) allows real estate agents to create data-rich CMA’s and listing presentations quickly and easily. We looked at the most popular options and rising stars and decided to review Cloud CMA, Toolkit CMA, and House Canary. These companies covered the range for agents, teams, brokerages, and investors in terms of price,…
28 Real Estate Business Cards We Love
If you snuck into my home office and opened my desk drawer, you’d find at least two dozen real estate business cards. While most are from agents I’ve done deals with in the past, you’d find at least a handful of my old business cards. Why did I keep them? Because each one is a…
Yellow Letters: The Best Lead Gen Strategy for Investors?
Yellow letters are handwritten prospecting letters that real estate investors or real estate agents send to homeowners in order to generate seller leads. They’re called “yellow” letters because they were historically handwritten on yellow legal pads. We interviewed successful real estate investors for their yellow letter strategies and best practices in 2017. Why Yellow Letters…
Best Real Estate Books: 23 Books to Help You Sell More, Get More, and Become More
Looking for some advice on becoming a better real estate agent? No matter how much (or how little) experience you have, there’s always something new to learn. Real estate books are a great way to do it. That’s why we put together this list of highly-rated books on real estate sales and marketing, as well…
Pre Listing Package: Guide the Conversation Before Your Pitch
Let’s face it, cold calling isn’t easy, and neither is nurturing your former clients or sphere to get sales referrals. No matter how you got your listing appointment, chances are hard work and talent rather than luck got you here. If you want to make sure you land the listing, your pre listing package needs…
Seller’s Net Sheet: Free Template & Tips From the Pros
Thankfully, the days of presenting your client a smudged photocopy of your brokerage’s seller’s net sheet are long gone. Today, there are dozens of free online net sheet calculators, apps, presentation tools, and DIY options that would make both your inner Steve Jobs and Warren Buffet happy. In order to give you a better sense…
17 Insightful Door Knocking Tips [How Top Producers Do It]
At some point in every Real Estate Professional’s career, a coach or managing broker will tell them that door knocking is a great way to generate leads and learn how to sell. Although it’s great advice, fewer and fewer new Real Estate Professionals are taking it. That’s a shame, because unlike say, Facebook retargeting or…
Best Real Estate Signs 2017 – Dee Sign vs Oakley Signs vs Build A Sign
Real estate signs are essential for advertising your open houses, listings, and building brand awareness. We looked at the most popular options and rising stars and decided to review , , and . These companies covered the range for agents and brokerages in terms of pricing and features. Read on for our comparison and review of these…
27 Real Estate Jokes The Best of the Best!
Let’s face it, a few hours of cold calling can sometimes make you want to run for the hills and never look back. While living in the forest may sound VERY appealing right now, it’s not exactly viable for long term growth (no wifi!). Instead, grab a cup of coffee (or a vodka tonic…you’re an…