According to research by BigCommerce, 80% of Americans have made an online purchase in the last month. A majority of consumers research products and services online, regardless of whether the final purchase is made online or in a store. So, no matter what type of business you have, it’s vital to have a well planned…
Top 40 Press Release Examples from the Pros
While writing a good press release is more of an art than a science, there are some tried and true strategies that work. To help your next press release land media coverage, we’ve compiled 40 examples of actual press releases that were able to successfully garner publicity. We’ll take a look at each and provide…
Top 30 Press Release Distribution Tips for Maximum Exposure
One of the easiest and most effective ways to share exciting news about your company is by distributing press releases to journalists. However, journalists receive hundreds of pitches everyday from different companies who want to make it into their publications, so you have to make sure that you’re applying some best practices to catch their…
Top 27 Pocket Folder Templates Sure to Impress Clients
Even at a time when online marketing is more and more common, pocket folders are still considered one of the best marketing tools in the business world. They come in different styles and functional designs sure to give the best first impression for your business. Whether it’s for a sales presentation or even for welcoming…
Top 33 Tips From the Pros on Inbound Marketing Strategy
Getting consumers to choose your products or services over your competitors is not an easy task, which is why a firm always needs to be at the top of their marketing game. This is especially true when customers reach out to learn more about your company. It’s a prime opportunity to create loyal customers as…
What Is Web Hosting: Types & How to Choose a Web Host
A web hosting service provides individuals and businesses server space to make their websites accessible over the internet. You can choose among different types of web hosting based on the amount of traffic that comes to your site, the types of files you need to host (e.g. videos and images), and your budget. In this…
Website Basics: What It Is & How to Create One
A website is a collection of multimedia files that can be accessed via the internet. The web site may be owned by an individual, a business, or another entity, such as a government agency. The collection of files is listed under a domain name belonging to the site owner, and it’s hosted by one or…
Domain Name: What It Is, How to Get One, & Cost
A domain name is a unique name that individuals or businesses register with a domain registrar to claim their own space on the internet. A registered domain name can be used as the name for a website, for an email or both. A domain name is needed by a web host to publish your website….
The Ultimate Guide to Content Marketing in 4 Steps
Content marketing, also known as inbound marketing, is the practice of creating content that drives revenue by building trust between you and your prospects and customers. It focuses on adding value through content as opposed to directly promoting your product or service. It draws users to your site and helps convert them by solving user…
4 Ways to Get a Free Domain Name (And Website)
Unfortunately, the old saying “there’s no such thing as a free lunch” holds true when it comes to getting a free domain name. Many of the websites that advertise free domains are actually charging fees, or providing less attractive subdomains instead (www.yoursite.theirsite.com). That said, despite their limitations, there are a few legitimate services out there…
Top 25 Free & Paid WordPress Website Plugins From The Pros
If you want an impressive and highly functional website, WordPress website plugins can help you do just that. There are plugins for virtually any feature you can think about adding to your website. However, having too many plugins can overburden your site and cause it to run slower. In this article, we reached out to…
Top 20 Free & Paid WordPress Travel Themes
The tourism industry thrives on imagery, which is why a travel company’s website should have two goals. One is to get customers to visualize themselves in your destinations by providing great images and information. The other is to provide a complete and easy platform for customers to sign up and pay for their travel. You…
