10 Best Squarespace Alternatives for Small Businesses | Fit Small Business

10 Best Squarespace Alternatives for Small Businesses

Squarespace is known for sleek templates and a beginner-friendly interface. Its tools are fairly well-rounded, but online ordering, appointment booking, and membership sites cost more, and integrations are limited. The best Squarespace alternatives fill these gaps with cheaper plans, more robust features, and integrations. Click the links below to visit provider sites or keep reading…

Jul 3, 2023
21 minute read

Squarespace is known for sleek templates and a beginner-friendly interface. Its tools are fairly well-rounded, but online ordering, appointment booking, and membership sites cost more, and integrations are limited. The best Squarespace alternatives fill these gaps with cheaper plans, more robust features, and integrations.

Click the links below to visit provider sites or keep reading to learn more about the best Squarespace competitors:

  • Best alternative for custom design: Wix
  • Easiest website builder for beginners: Webador
  • Best website builder for multiple sites: Hostinger
  • Best for memberships and subscriptions: Dorik
  • Best alternative for online stores: Weebly
  • Best for building a WordPress site: DreamHost
  • Best alternative for service-based businesses: GoDaddy
  • Best competitor for sales and marketing: HubSpot
  • Best for social selling and music downloads: Jimdo
  • Cheapest Squarespace alternative: IONOS

Squarespace & Best Alternatives at a Glance

Squarespace & Competitors

Squarespace & CompetitorsExpert ScoreFree PlanStarting Cost per Month*Starting Cost for Ecommerce*Learn More
Squarespace Logo.4.42$16$23Read our Squarespace Review
Wix logo4.81$16$27Visit Wix
Webador logo4.80$5.50$10Visit Webador
Hostinger Logo4.78$2.99**$2.99**Visit Hostinger
Dorik logo4.77$3.29**$3.29**Visit Dorik
Weebly logo.4.75$10$10Visit Weebly
The DreamHost logo.4.47$2.95**$2.95**Visit DreamHost
GoDaddy logo.4.23$9.99$16.99Visit GoDaddy
Hubspot logo.4.23$23$23Visit HubSpot
Jimdo logo4.19$9$18Visit Jimdo
IONOS logo.4.14$1**$1**Visit IONOS

*Price when billed annually; some offer monthly billing at a higher cost
**Cost with annual billing, renews at a higher rate

Wix: Best Squarespace Alternative for Custom Site Design

Wix leads our list of Squarespace alternatives for several reasons. Its intuitive interface and extensive design options make it the best drag-and-drop website builder. With Wix, even design newbies can create professional-quality websites quickly and easily. Native tools and hundreds of third-party apps and integrations help make Wix feature-rich, and Wix rivals WordPress in terms of functionality and design customization.

As an all-in-one website builder, Wix offers the most customizable design tools of all Squarespace competitors. Squarespace’s Fluid Engine is a drag-and-drop builder, but it doesn’t hold a candle to the flexibility and capabilities of Wix’s editor. With Wix, adding content blocks or animating elements is a fast, easy process. With more than 800 templates to get you started, Wix provides plenty of opportunities for perfecting your online brand presence.

Another area where Wix excels against Squarespace is with included advanced tools. You can incorporate appointment scheduling and take reservations natively in Wix. While Squarespace offers similar functionality, you have to subscribe to expensive add-ons that drive up the monthly cost. Similarly, Wix users also get access to online ordering, restaurant tools, and membership site functionality that Squarespace users can only access by purchasing even more add-ons.

Learn more about Wix:

Wix is a nimble, fast website builder that is easy to learn and master. A free-forever plan means you can get started without commitment or risk to make sure it’s right for you. Paid plans start at $16 and include much of the functionality small businesses need in a website.

Visit Wix

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Webador: Easiest Website Builder for Absolute Beginners

Webador is a young, content block-based website builder that comes with enough features and capabilities to make it a worthy Squarespace competitor. While Webador lacks drag-and-drop capabilities, its template selection, combined with content blocks, makes it the easiest website builder for beginners and earned it a space on our list of the best cheap website builders.

In addition to its builder, Webador also includes a library of stock photos, which can help beginners achieve a polished look without needing to hire photographers or purchase expensive stock art. Additionally, because Webador is truly unlimited, your site is free to grow as big as you need it to, whether that’s in terms of storage space, page count, or bandwidth.

That’s not to say everything about Webador is unlimited. The base-level ecommerce plan limits you to just 10 products, a paltry number when you compare similar products in the same price range. Likewise, Webador doesn’t remove its branding and advertising until you step up to the Pro plan for $10 a month, which makes it a little more expensive than DreamHost or Hostinger.

Those limitations notwithstanding, Webador’s website editor is sleek and fast, and you can have a polished, professional website up and running in just a few hours. A free-forever plan lets you build and try before you commit.

Visit Webador

Hostinger: Best Website Builder for Multiple Sites

For small businesses or organizations that need to host more than one website, it’s hard to beat Hostinger’s plan. For $2.99 per month, you can host up to 100 websites, each built using Hostinger’s website builder. Your first domain is included in your purchase, and Hostinger provides unlimited SSL certificates so each site stays secure.

Like Webador, Hostinger is a relative newcomer that is very intuitive and easy to use. Read our article and follow along with our video tutorial showing how to use the Hostinger website builder to create a site.

Hostinger’s builder is a drag-and-drop editor with plenty of tools and features to help you build your new website, including a built-in artificial intelligence (AI) content writer. However, if you’re looking for lush templates and lots of premade content blocks, you might be disappointed. When it comes to templates and content, the youth of the app shows. Compared to Squarespace, the templates feel a bit light and amateurish.

Another area of concern is the lack of relatively common advanced features like appointment booking and tools for restaurants. Hostinger lacks many integrations and apps that are included in other website builders like Wix or Weebly. While you can integrate custom code to bridge this gap, for new users in search of booking appointments online or managing restaurant reservations, Hostinger may not prove to be the best option.

But if your small business is looking for basic website functionality or to operate multiple ecommerce sites, Hostinger has you squarely covered. At just $2.99 a month, it’s a price point that is hard to beat. Learn more about the platform by reading our expert Hostinger review.

Visit Hostinger

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Dorik: Best for Memberships & Subscriptions

For small businesses seeking to monetize a website through memberships or subscriptions, Dorik offers the easiest and most affordable membership options available. Even the free version of the platform includes memberships. Starting with the personal level at $3.29, you can have up to 3,000 members supporting your website.

A newcomer this year to our list of the best website builders for small businesses, Dorik is a hybrid between drag-and-drop and content block system. Some elements can be dragged, but for the most part, you’re working with content blocks to build your site, then getting the custom look you want through settings, animations, and effects. Dorik features roughly 80 attractive, contemporary templates to help you get started.

Dorik isn’t for every small business, however. It lacks ecommerce functionality outside of memberships, subscriptions, and digital sales (e.g., services). So if you’re looking to sell products online, consider Weebly or Wix. Likewise, it lacks many of the features other products offer, such as appointment booking or reservations for restaurants.

If you’re looking to monetize your content through selling subscriptions or memberships, Dorik is the right product for you. Memberships are incorporated into the system seamlessly, and getting your site up and running takes just a few minutes. Try Dorik for free on the free-forever plan to make sure the website builder is everything you need before you buy.

Visit Dorik

Weebly: Best Squarespace Alternative for Online Stores

Weebly is another extremely popular all-in-one website builder for beginners. It’s easy to use and includes a free domain beginning with the Professional plan. It’s the best alternative to Squarespace for ecommerce stores thanks to the automatic integration of parent company Square’s payment processing tools and robust ecommerce features.

Ecommerce services are available on all Weebly plans, including the free one. On its paid plans, Weebly offers ecommerce features like tax calculators (available for U.S. stores), digital selling, and various payment gateways, which Squarespace only offers starting at $23 per month. And while both Squarespace and Weebly lock cart abandonment behind the highest tiers, this costs $29 a month with Weebly vs $49 a month with Squarespace.

Weebly also offers some features Squarespace charges more for. Subscriptions and memberships are a paid add-on with Squarespace, but they’re included in Weebly’s Performance plan. Restaurant ecommerce is included, whereas with Squarespace you’ll need more paid plugins. And most features that come in Squarespace’s ecommerce plans are in Weebly’s base paid plan at less than half the cost.

Learn more about Weebly:

Weebly is a fantastic option for those who find Squarespace’s ecommerce plans and add-ons expensive. It’s perfect for casual sellers as it includes ecommerce capabilities on all of its plans, including its free one. It also has integrations for other types of businesses, like restaurants, so you can seamlessly accept orders and take reservations at an affordable price.

Visit Weebly

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DreamHost Builder: Best for Easily Building a WordPress Site

Web hosting provider DreamHost includes a beginner-friendly, drag-and-drop WordPress website builder called BoldGrid with all hosting plans. BoldGrid includes dozens of features and design ideas to help bring your small business website up to speed quickly, including ready-made themes and templates.

All DreamHost plans come with a free domain, SSL certificate, and email addresses for you and your team. However, while the BoldGrid is beginner-friendly, finding and configuring all the desired plugins and themes you need to create a fully functional website may take some time. Get the full picture by learning how to make a WordPress website.

Overcoming the WordPress learning curve is one of the more challenging aspects of choosing DreamHost. Because of this learning curve, Wix’s all-in-one site builder may still be a better option. However, if you want a fully customized website with various features and limitless functionality, DreamHost is most likely the best fit for you. It also manages your WordPress installation, meaning critical updates to the WordPress core and security automatically apply.

DreamHost made our list of the best website builders for WordPress. It’s the best Squarespace alternative for beginners who want to build a WordPress website without the steep learning curve. Its plans are much more affordable than Squarespace, and first-year pricing is discounted steeply, giving you time to build your website and get your business off the ground.

Visit DreamHost

GoDaddy: Best Alternative for Service-based Businesses

One of the most important features for small businesses focused on sales or service is the ability to reliably book appointments. On this front, GoDaddy offers appointment booking in all of its plans, including the free version. You can even take payments online for appointments via Paylinks. For recurring appointments, upgrade to the Commerce plan.

Achieving similar functionality in Squarespace requires you to purchase Squarespace Scheduling, an expensive add-on that provides only a fraction of the scheduling capabilities built into GoDaddy. In addition to a scheduling and booking system, GoDaddy provides easy-to-use ecommerce features in its ecommerce plans, meaning you can sell products alongside taking appointments.

GoDaddy is one of the simplest ways to get online. Its section-based editor is much easier to use than Squarespace’s Fluid Engine drag-and-drop, although you get much less customizability as a trade-off. A template is preselected when you first set up your site, but you can change it to one of a dozen or so variations as soon as you start editing. Changing templates does not require you to start over, which is a nice benefit of GoDaddy’s simplicity.

Learn more about GoDaddy website builder:

While not as cheap as IONOS, GoDaddy is cheaper than Squarespace the first year. Granted, like Squarespace, it has limited third-party integrations (for more, try Wix or Weebly), but its native features are solid. In addition to appointment booking, you get native search engine optimization (SEO) and marketing features plus unlimited storage and bandwidth (in paid plans). These will let you grow your small business website without breaking the bank.


Visit GoDaddy


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HubSpot: Best Squarespace Competitor for Sales & Marketing

HubSpot is best known for its customer relationship management (CRM) tools, but its content management system (CMS) is equally as impressive. HubSpot CMS incorporates dozens of HubSpot’s CRM, SEO, and sales and marketing tools into a website builder. This enables you to build a website to support sales in your business, no matter the size.

HubSpot offers a free-forever plan that integrates with all of HubSpot’s other tools. You can connect a custom domain to your free HubSpot website, essentially allowing you to build a branded website for free—as long as you’re comfortable with HubSpot’s advertising. Read our HubSpot CRM review to learn more about HubSpot apps and tools you can integrate into your HubSpot CMS website. Or see what you can do with the HubSpot Service Hub.

HubSpot users can access around a thousand third-party integrations and more through apps like Zapier. Plus, security and SEO are enterprise-grade, ensuring that your site can get found online and your data will be protected.

Learn more about HubSpot CMS:

Hands down, HubSpot is the best Squarespace alternative for software that can scale as your operation grows. While Squarespace’s new Fluid Engine site editor provides more design freedom, HubSpot has more to offer overall. The best part is, HubSpot offers a generous free-forever plan for building a site on your domain that integrates with its free built-in tools—all of which are more advanced than what any other site builder can offer.

Visit HubSpot

Jimdo: Best for Social Selling & Music Downloads

Jimdo (pronounced Jim-due) is a content block-based website builder that manages to pack a lot of customization into a small package. For users looking to share music or sell digital downloads, Jimdo is worth the look. Its builder incorporates social selling via Facebook, Instagram, and more, and it makes sharing music via iTunes or Spotify simple as well.

Building a site with Jimdo’s no-code website builder is relatively easy, thanks in part to its intuitive interface and clean template system. Content is added in content blocks, and there are dozens to choose from. Adding advanced functionality like appointment booking or social selling is accomplished through the same intuitive menus. With just a few clicks, you can have a website up and running.

Jimdo isn’t for everyone, though. Because your template is selected for you by an AI assistant, you might find the design limitations a little restrictive. You can set custom colors, change fonts, and add additional content blocks, but the initial template is chosen for you, and there’s no clear way to change it. Plus, there’s no blog functionality in the no-code drag-and-drop version. If you need more design freedom, consider Wix instead.

Still, Jimdo is great for musicians and other artists who need to sell online and share content via third-party platforms like Spotify or iTunes. It’s affordably priced, with plans starting at just $9 a month. There is a free-forever plan so you can try out the editor before you commit, but most of the advanced functionality you’ll need is locked in the paid plans.

Visit Jimdo

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IONOS: Cheapest Alternative to Squarespace

For businesses on a tight budget, IONOS offers its website builder plans starting at just $1 a month for the first year. This includes a free domain, SSL certificate, and business email. In contrast, Squarespace provides all of these—but only starting with the Business plan, which will run you $23 a month.

The $1-a-month plan includes an ecommerce solution, so you can sell products online. However, IONOS’ ecommerce options aren’t as advanced as Weebly or Shopify. None of IONOS’ plans offer unlimited products. Still, at $1 per month, it’s hard to argue with the price.

Keep in mind that $1 per month pricing is only for the introductory period and will renew at a higher rate. However, IONOS is still highly affordable in this regard, as its most expensive plan with ecommerce enabled (so essentially, it’s priciest offering) will only set you back $35 a month, much cheaper than Squarespace’s top-tier plan at $49 monthly.

In addition to being the cheapest competitor, IONOS is the best of all Squarespace alternatives for customer support. Regardless of your chosen plan, a dedicated success consultant will be assigned who can help you if you get stuck building your website or need tips on getting the most out of your site. This is a unique feature only found with this platform.

IONOS doesn’t offer groundbreaking design tools, so if you want a highly customized website in both design and function, Wix is a better Squarespace alternative. But where IONOS excels is its solid offerings for low prices. This is why IONOS is one of the best cheap website builders available—you can get a domain, email, and the site builder you need to build and grow your small business website for $12 the first year.

Visit IONOS

How We Evaluated the Best Squarespace Alternatives

Squarespace is a popular site builder, but it might not be the right one for your brand and business needs. To help you find the best sites similar to Squarespace, we judged Squarespace competitors based on what’s included in the price. As Squarespace is known for being extremely beginner-friendly, we also considered ease of use, customization, and design capabilities. Click the tabs to learn more about our considerations.

Methodology weights
Cost 25%
General Features 25%
Niche Features 20%
Support 10%
Expert Rating 20%

While Squarespace is a fantastic all-in-one website builder, budget-strapped solopreneurs and startups may find its prices a little steep. Squarespace alternatives were judged based on overall affordability and what their plans offer for the price.

General features pertain to things like storage, bandwidth, and built-in SEO tools. The top Squarespace alternatives have a good amount of these features present, as well as niche features your business might need, like tools for appointment booking, marketing, ecommerce, and online ordering.

We evaluated providers based on whether they had niche features lacking in Squarespace as well as whether they matched the unique features or strengths available to Squarespace users. This included things like drag-and-drop editing, blogging, social selling, the ability to sell digital products or services, and more.

As a part of how easy it is to build a website, good support is a must—especially for beginners. We judged the options on how good support is for each Squarespace alternative, if support is available 24/7, and the channels where customers can reach them.

We have years of experience in web design and development, and used this expertise to see just how beginner-friendly the best Squarespace competitors are. We also tested each platform to see what you can accomplish with the site editing tools and native features. In addition, we considered popularity and real ratings and reviews from customers worldwide. Together, we used these to weigh each website builder’s overall performance.

Frequently Asked Questions (FAQs)

Squarespace is a popular website builder, and with good reason. It’s a design-forward platform that makes building a small business website fast and simple. However, it’s far from the only option. To learn more, read our guide to the best website builders.

Wix is the best Squarespace competitor for SEO, followed closely by HubSpot. Wix gets the top spot due to its automatic optimization of images and schema markup, page-level SEO settings and code embedding, and for having Semrush keyword research tools built into the dashboard.

Whether you use Wix or Squarespace will depend on what you decide your needs are. Squarespace offers a design-forward website design experience for users looking to build an elegant site without having to learn a lot about web design. But Squarespace base plans lack many of the features Wix includes—such as online appointment booking. Wix provides full design freedom and tons of additional features for a cheaper price than Squarespace.

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Bottom Line

The best Squarespace alternatives offer unique advantages that might make them an excellent choice for your small business website. Whether you need a low-cost or even a free plan, niche or advanced features, industry-specific tools, or plans that scale as your business grows, there’s a website builder for you.

All things considered, Wix is the best alternative to Squarespace. It offers more design freedom and integrations, has the best site optimization tools for getting found online, and has a free plan to try it without risk or obligation.

Try Wix Today

Michael DeVault

Michael DeVault is a career journalist with more than 20 years in media and marketing. He has an extensive background in franchise marketing, having worked with some of the biggest names in franchising, including iconic names like SONIC, Captain D’s, and Fantastic Sam’s.

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