When starting a new website for your business, choosing a domain name is an important step to ensure you maximize your website’s visibility. It also helps in making your brand recognizable and stand out from the competition. But finding the perfect name isn’t as easy as it used to be, as many of the best…
25 Fashion Marketing Ideas from the Pros
Coco Chanel once advised, “In order to be irreplaceable, one must always be different.” How do you apply that advice to fashion marketing and make it big in this fiercely competitive industry? What is the best way to break into the stylish and fast-paced fashion scene? To help you answer these questions and more, we…
Press Release Definition [+ How to Write & Send]
![Press Release Definition [+ How to Write & Send]](https://fitsmallbusiness.com/wp-content/uploads/2018/06/Press-Release-Definition-How-to-Write-Send-300x200.png)
A press release is an official statement about your business sent to journalists and media outlets that informs a relevant audience about newsworthy information. Press releases are typically around 500 words and follow a standard format consisting of a headline, summary paragraph and body copy. Types of press release include new hire announcements, sponsored events…
25 Innovative Customer Appreciation Ideas To Win Their Hearts
Your customers are the cornerstone of your business, so why not show them how much you appreciate them? If you’re looking for ways to express your gratitude to your faithful clientele, check out these 25 customer appreciation tips and ideas from the pros. 1. Create Custom Logo Signs for Your Clients Ally Compeau, Founder &…
27 Best Photography Marketing Ideas from the Pros
You take stunning pictures. Your clients love how you capture the moment. Your breathtaking portfolio shows just how passionate and skilled you are in your craft. Now, how can you show the world what you have to offer? And how can you stand out amidst the sea of other photographers out there? We spoke to…
31 Best Construction Marketing Ideas from the Pros
The best way to keep your business on solid footing amidst heavy competition and fluctuating cost is by continually building relationships with new clients through a multi-faceted marketing strategy. We’ve assembled a list of the top ideas for getting the word out about your business to help you put together your own perfectly-tailored strategy. Here…
30 Promotional Items Ideas from the Pros
When you give out promotional items to your clients, your aim is to capture interest and attention for your brand. You automatically send a message to everyone who receives and sees your promotional product—Are you fun? Are you creative? Are you innovative? We spoke to the pros, who shared their ideas for unique promotional items…
25 Best Guerrilla Marketing Ideas from the Pros
Guerrilla marketing uses unconventional and lower-cost tactics to gain maximum exposure. It’s particularly effective for businesses with smaller budgets because it generates a lot of attention for a minimal cost, delivering a good return on investment. We spoke to the pros and compiled 25 out-of-the-ordinary guerrilla marketing ideas to inspire you. 1. Create Chalk Art…
5 Best Free Press Release Distribution Services 2018
Free press release distribution services syndicate your press releases to a network of media outlets for free. We looked at the available options and found only five reputable choices among the ninety-plus available. From there, we reviewed the five options on criteria such as the size of their distribution network, level of customization, and ease…
Top 35 Local Marketing Ideas & Resources from the Pros
Local businesses face different challenges than national ones, particularly with how best to market themselves. We spoke to the experts on local marketing to get their top 35 local marketing ideas as well as tips to make sure you’re getting the most out of your campaign. Here are the top 35 local marketing ideas and…
How to Write a New Hire Press Release [+ Free Template]
![How to Write a New Hire Press Release [+ Free Template]](https://fitsmallbusiness.com/wp-content/uploads/2018/05/How-to-Write-a-New-Hire-Press-Release-Free-Template-300x200.png)
A new hire press release announces your hiring of a new team member. New hire press releases follow a standard press release format and include information on your new hire such as their skills, experience, and expected contribution to your business. New hire announcements are typically 400 to 600 words long and give your business…
25 Creative Flyer Templates to Showcase Your Small Business
Using flyer templates is an easy and affordable way to design attractive, eye-catching flyers. Are you thinking of handing out flyers to create buzz around your small business for a grand opening, sale, or a special event? In this article, we provide 25 flyer templates and tell you what makes them effective. Want even more…
