Facebook sponsored posts are posts that businesses pay to deliver to a larger audience than their following. They are created through a Facebook business profile and run for short-term campaigns of no longer than seven days. Businesses looking to increase brand awareness without using Facebook Ads Manager should use sponsored posts. How Facebook Sponsored Posts…
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Complete List of Facebook Ad Specs
Facebook ad specs are specifications like image size, aspect ratio, and ad copy length, and can vary by type. For example, a single image ad’s image ratio is 1.91:1, whereas Carousel ads are 1:1. Advertisers must conform to these requirements or risk their ad displaying improperly or not being approved at all. Creating ads that…
11-Step Social Media Marketing Strategy That Works + [Free Template]
A social media marketing strategy is your game plan to build awareness for your business and grow your following on social media. Creating a social media strategy includes setting marketing goals, choosing the right networks to use, and measuring your desired results. Your strategy ensures social media has a positive impact on your business. Below…
Instagram Marketing: What it Is & How to Do It in 10 Steps
Instagram marketing is a way for businesses to use videos, images and other content on the platform to increase brand awareness and sales. All small businesses can benefit from Instagram marketing, although specific strategies will differ across industries. A successful Instagram marketing strategy increases Instagram followers and engagement, converting them to customers. Small businesses without…
Top 27 Professional Barber Business Cards Tips & Examples
According to Forbes, the barbershop industry is expected to earn a revenue of $26 billion by 2020, making it one of the fastest growing business sectors in the U.S. today. So for any entrepreneur looking to break into the business, an impressive business card will help in getting you those valuable appointments with potential customers….
Top 27 Graphic Designer Business Card Tips from Around the Web
There are over 260,000 practicing graphic designers in the U.S., according to Brandongaille.com, making it difficult for newcomers to stand out in the field. Marketing yourself with a well-designed business card is an essential first step to both demonstrate your abilities and display your particular aesthetic. Here are 27 tips to creating the best graphic…
4 Ways to Get a Free Google Ads Promo Code & How to Redeem
Google AdWords promo codes are promotional codes that give users free credit to redeem on Google Ads (formerly AdWords). In other words, Google AdWords promo codes are free pay-per-click (PPC) money — usually around $50 to $100. These AdWords coupons give users the opportunity to try AdWords and attract new business without a big initial…
6 Best Free Website Builders
The best free website builders help you build a website at no charge, such as blogs, portfolios, business websites, and even online stores. However, some free services can limit flexibility or require concessions. If you don’t mind these limitations, you’ll find some some truly awesome free website builders on our list below. If you’re looking…
How to Write a Boilerplate for a Press Release in 7 Steps
A press release boilerplate gives a brief description of your company and key business information at the end of a press release. A boilerplate adds credibility to your press release so it’s more likely to get picked up by the media. A boilerplate is typically 100 words and is used for all press release types….
Top 27 Personal Trainer Business Cards Tips
Hiring a personal trainer is a common way to help people learn how to live a healthier lifestyle and add structure to their fitness routine. As the demand for personal trainers grows, so too does the number of people entering the profession. Standing out from the competition starts with your personal trainer business card. Here…
27 Unique Landscaping Business Cards Ideas & Examples
The U.S. landscaping business is an $84 billion industry that continues to grow. As demand increases, so too does the number of people entering the business, making it increasingly competitive. Whether you’re a veteran business owner or a relative newcomer, standing out from the crowd is essential to your success. Here are 27 unique landscaping…
How to Write a Grand Opening Press Release [+ Free Template]
A grand opening press release is a statement that generates media coverage as well as public awareness of your grand opening. A grand opening press release is typically 300 to 800 words and includes a compelling headline, event details, and contact information. If written correctly, it is a fantastic tool for promoting your grand opening….