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Marketing

brand presence
How To

What Brand Presence Is & How to Build It

May 02, 2023. 20 MIN READ Written By: Michael DeVault
  • Laptop showing Color palettes for websites

    15 Best Color Palettes for Websites (+ Examples & Tips)

  • A man working on a logo design.

    The Best Website for Logo Design Is Not Canva

  • Businessman checking his website's traffic.

    How to Check Website Traffic (9 Best Free or Cheap Tools)

Meet our Experts

Will Funston

More about Author

Audrey Rawnie Rico

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Kara Sherrer

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Michael DeVault

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Elizabeth Kraus

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Hazel Emnace

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  • Build An Online Presence
  • Advertise Your Business
  • SEO & Local Marketing
  • Get Press Coverage
  • Email and Social Media
Building a website using a site builder.
Buyer's Guide

10 Best Free Website Builders for Small Businesses in 2026

May 28, 2026. 14 MIN READ Written By: Bianca Caballero
Starting a blog site.

How to Start a Business Blog (+ Blog Ideas That Make Money)

Photo of light bulbs with shining fibers of marketing-related words.

How to Create an SEO Content Marketing Plan

wix vs godaddy

Wix vs GoDaddy: Which Website Builder Is Better?

Infographic showing local advertising ideas.
Marketing

27 Local Advertising Ideas to Grow Your Small Business

July 03, 2023. 18 MIN READ Written By: Michael DeVault

What Is Coupon Marketing? (+ How It Works & Tips to Get Started)

Billboards in the City

36 Creative Billboard Design Ideas, Tips, & Examples

Businessman giving out his printed business card.

7 Best Places to Order Business Cards Right Now

Website analytics search information and computing data analysis using modern electronic and mobile devices.
How To

How To Rank Higher on Google: Small Business Strategies

September 07, 2023. 17 MIN READ Written By: Michael DeVault
Webdesigner Sketching Responsive Website

11 Best Website Builders for SEO (Tested & Ranked)

Local Search Engine Optimization Concept Illustration.

What Local SEO Is & Top Strategies to Rank Locally in Search

Woman browsing a directory site on her phone.

47 Best Online Business Directories for SEO Listings

Press Release news paper on the top of the keyboard
Marketing

18 Press Release Best Practices to Boost Small Business PR

April 26, 2023. 16 MIN READ Written By: Elizabeth Kraus
A team writing a press release example

20 Press Release Examples by Type (& Why They Work)

Press Release book with writer materials.

7 Best Press Release Distribution Services for Small Businesses in 2026

Young man working in his office

Demystifying the Press Release Format (+ Free Template)

How to crate Facebook ads.
How To

Facebook Advertising Doesn’t Have to be Hard: A Guide

November 05, 2025. 9 MIN READ Written By: Audrey Rawnie Rico
Opening Gmail on a mobile phone.

How to Create a Business Email on Gmail in 5 Simple Steps

A group of people using social media on their mobile phones.

Good Social Media Advertising Is All About Understanding Your Audience

Laptop with email notification on screen icon.

6 Legit Ways to Get a Free Email Domain

Marketing Google Workspace vs Microsoft 365
Marketing

Google Workspace vs Office 365: Which Is Better?

March 31, 2025. 9 MIN READ Written By: Audrey Rawnie Rico
How To Magnified Wix Logo
How To

How to Create a Wix Website in 10 Easy Steps (+ Video)

September 16, 2024. 13 MIN READ Written By: Audrey Rawnie Rico
Buyer's Guide

10 Best Free Website Builders for Small Businesses in 2026

May 28, 2026. 14 MIN READ Written By: Bianca Caballero
Buyer's Guide Building a website using a site builder.

Meet our Experts

Will Funston

More about Author

Audrey Rawnie Rico

More about Author

Michael DeVault

More about Author

Elizabeth Kraus

More about Author

Hazel Emnace

More about Author

FREE RESOURCES

A team planning for Social Media marketing

December 29, 2022

How to Make a Social Media Plan in 5 Steps [+ Free Template]

Free Social Media Plan Template

Creating a social media plan is essential for success on social networks as it allows you to save time and avoid mistakes when posting on platforms. To make one, set campaign goals, define your audience, and analyze the competition. Set your campaigns up for success

WRITTEN BY: Hazel Emnace

reporters taking notes

June 21, 2024

How to Write a Press Release in 7 Steps (+ Free Template)

Free Press Release Template

Creating a press release is both art and science. For example, you’ll need to develop a newsworthy angle, but you also need to make it easy for journalists and media outlets to cover. It needs to be engaging and well-written, but also formatted according to

WRITTEN BY: Audrey Rawnie Rico

small notebook and pen

March 28, 2023

How to Write a Small Business Mission Statement (+ Template)

Free Mission Statement Template

A business mission is a short statement describing the "why" behind your vision. It’s the primary reason your business exists and why you do what you do. Download our free mission statement template and follow the steps below to learn how to write a mission

WRITTEN BY: Audrey Rawnie Rico

Vision Statement

April 26, 2023

How to Create a Vision Statement (+ Free Template)

Free Vision Statement Template

Creating a vision statement is fundamental to defining your brand’s identity and provides an aspirational goal for everyone in your company to pursue. But learning how to write a vision statement that is effective and inspirational can be challenging. To make it easier, download our

WRITTEN BY: Audrey Rawnie Rico

LATEST ARTICLES

Coffee and a press release note

November 9, 2023

16 Types of Press Releases & What to Include in Each Type

WRITTEN BY: Audrey Rawnie Rico

Ribbon cutting

November 9, 2023

How to Write a Grand Opening Press Release (+ Template & Examples)

WRITTEN BY: Audrey Rawnie Rico

male hands typing on a laptop

November 9, 2023

How to Write a New Hire Press Release (+ Free Template)

WRITTEN BY: Elizabeth Kraus

Stacked UGC letters in the table with yellow background

November 7, 2023

How to Use User Generated Content for Marketing (+ Examples)

WRITTEN BY: Audrey Rawnie Rico

Email marketing costs and its benefit

November 6, 2023

Email Marketing for Small Business: Overview, Costs & Benefits

WRITTEN BY: Hazel Emnace

Website design tips and best practices

November 6, 2023

15 Website Design Tips & Best Practices (+ Examples)

WRITTEN BY: Audrey Rawnie Rico

Bing for business magnified search box.

October 31, 2023

How to Get Started With Bing Places for Business in 5 Steps

WRITTEN BY: Michael DeVault

DreamHost logo

October 25, 2023

DreamHost Review: Is It Right for Your Small Business

WRITTEN BY: Michael DeVault

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