Referrals are golden! The referrals that you get from friends, customers, and other business people are an important part of your business. However, you have decided that you want to increase the number of referrals that you receive. Asking for referrals can be uncomfortable or even backfire. Who wants to send their connections to an…
Should You Re-Purpose Your Newspaper Ad For A Billboard?
Your newspaper ad may be too busy or full of words to work as a billboard. “Simplicity is key when developing an OOH creative since it is a very visual medium and the fewer words the better,” says Jean-Luc Decaux. Mr. Decaux has been an important player in the out-of-home (OOH) advertising industry on three…
Would You Pay $1 To Reach 1,000 People With A Billboard Ad?
TSN Advertising has an interesting value proposition. In the interview below with TSN’s CEO, Eric Zdenek, he states that TSN’s Out-Of-Home (OOH) advertising solution has an effective CPM rate (cost per thousand ad views) that is a fraction of traditional billboard advertising. He indicates that buying ads on the sides of large, local delivery trucks…
CEO Interview: François de Gaspé Beaubien Of Zoom Media
Who is François de Gaspé Beaubien? This name may not sound familiar to American business people, however, François has been a major figure in the Canadian media world for several decades. Prior to acquiring Zoom Media in 2003, he was the CEO of Canada’s largest consumer magazine and radio company. He has been the CEO…
CEO Interview: Mike Oeth of OnSIP
In early 2000s, several companies started providing internet based phone service to individuals offering tremendous savings over traditional phone companies. However, it was not until a few years later that there were good internet based phone system options for businesses. Businesses require a range of features that consumers do not, like call transferring, conference calling,…
Win $500 In Local Mobile Advertising From NearWoo
Are you a local business, like a restaurant or a real-estate agent, looking for free advertising and promotion? Win $500 Of Free Advertising From Local Mobile Advertising Firm NearWoo Get Free Consulting On Your Mobile Advertising From NearWoo Experts Get Your Company Featured In Fit Small Business Key Dates: Apply Before August 15th, 2013 Winner…
Mobile Marketing Steps Every Business Should Take
In today’s article we are going to look at the 4 actionable steps to improve your mobile marketing. Why You Need to Start Mobile Marketing Now Everyone knows that there has been a ton of growth in the number of smart phones (phones that can connect to the internet) over the last few years, but these…
Checklist for Increasing Facebook Likes
This checklist goes with our article “How to Get More Likes for Your Facebook Page“.
Small Business Marketing – How to Do It
So you have gone through all the steps like coming up with a great business idea, testing that idea, writing your business plan, setting up the correct business legal structure and getting your business ready to open. Congratulations! Now its time to open your doors and start marketing your small business . In today’s online world there…
